Beauty and personal care · County · New Jersey
Salons, barbers and spas in Atlantic County, NJ
Competitor counts, household spending and official business counts for salons, barbers and spas in Atlantic County, NJ, set against other counties and the U.S.
Groundwork market score · out of 100
Score 37 out of 100: Lower middle
Ranked #1,857 of 2,385 scored counties
#21 of 21 scored counties in New Jersey
- Listings
- 511
- 68 chain locations (13%)
- Official establishments
- 210
- +4.0% since 2019
- Household spending a year
- $109.6M
- On personal care products and services · $1,000 a household
- Spending per listing
- $214K
- In line with the U.S.
- Listings per 10k households
- 46.6
- In line with the U.S.
- Population, 2025
- 278,657
- +1.6% since 2020
See the salons, barbers and spas around any address in Atlantic County
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Atlantic County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Atlantic County scores 37 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #1,857 of 2,385 scored counties and #21 of 21 scored counties in New Jersey. That puts it in the bottom quarter of counties.
As of September 2026, map listings count 511 salons, barbers and spas in Atlantic County. 68 of them (13%) are chain locations, against 15% across the U.S. That comes to 46.6 for every 10,000 households, in line with the U.S. rate of 47.2.
Households in Atlantic County spend about $109.6M a year on personal care products and services, or $1,000 per household, in line with the U.S. average. That is about $214K of household spending for each business on map listings, in line with the U.S. figure of $213K.
Official counts show 210 businesses with payroll classed as personal care services in Atlantic County in 2023, up 4.0% from 2019. That is one for every 522 households, against one for every 804 across the U.S. Since fiscal 2022, 4 SBA-backed loans worth $763K have gone to businesses classed as personal care services in Atlantic County. Population estimates put the population change in Atlantic County from 2020 to 2025 at +1.6%, slower than the U.S. (+3.1%).
How Atlantic County compares
The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Atlantic County | New Jersey | U.S. |
|---|---|---|---|
| Listings per 10k households | 46.6 | 45.5 | 47.2 |
| Spending per listing | $214K | $256K | $213K |
| Households per official establishment | 522 | 465 | 804 |
| Official establishment growth, 2019–2023 | +4.0% | +4.1% | +14.1% |
| Population growth, 2020–2025 | +1.6% | +3.0% | +3.1% |
| Spending per household on personal care products and services | $1,000 | $1,166 | $1,005 |
| Median household income | $78,050 | $103,556 | $80,734 |
| Groundwork market score | 37 | 62 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 202 → 210+4.0% over the period
- Employees, 2023
- 947
- Annual payroll, 2023
- $23.3M
- One-person businesses, 2023
- 662Businesses with no payroll
- Map listings, September 2026
- 51168 chain locations
- Listings at the U.S. rate for this spending
- 515The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 4
- Amount
- $763K
SBA-backed loans to businesses classed as personal care services in Atlantic County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Atlantic County
- Population, 2025 estimate
- 278,657+1.6% since 2020
- Households
- 109,557
- Median age
- 42.6
- Homes lived in by their owners
- 69%
- Vehicles per household
- 1.6
- Land area
- 556 sq. mi.
- People per square mile
- 497
- Median household income
- $78,050+25.7% vs. 2015–2019, before inflation
- Average household income
- $106,343
- Median home value
- $295,000
- Jobs located here
- 123,257
- Daytime population
- 268,510Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Atlantic County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of Atlantic County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across New Jersey
Every New Jersey market ranked →The highest-scoring counties in New Jersey for salons, barbers and spas, numbered among those based in New Jersey, with Atlantic County marked.
Top counties in New Jersey
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Sussex County, NJ | 65 | 166 | 28.7 | $422K | +2.9% | #447 of 2,385 |
| 2Ocean County, NJ | 63 | 778 | 31.9 | $337K | +5.6% | #526 of 2,385 |
| 3Hunterdon County, NJ | 62 | 179 | 35.2 | $383K | +2.3% | #552 of 2,385 |
| 4Warren County, NJ | 62 | 143 | 31.5 | $350K | +3.2% | #558 of 2,385 |
| 5Salem County, NJ | 61 | 61 | 24.6 | $406K | +2.3% | #590 of 2,385 |
| 6Burlington County, NJ | 60 | 694 | 39.2 | $303K | +4.3% | #643 of 2,385 |
| 7Middlesex County, NJ | 58 | 1,186 | 38.5 | $311K | +2.6% | #739 of 2,385 |
| 8Somerset County, NJ | 58 | 596 | 45.6 | $297K | +3.5% | #743 of 2,385 |
| 9Hudson County, NJ | 55 | 1,159 | 38.7 | $289K | +1.8% | #883 of 2,385 |
| 10Morris County, NJ | 55 | 922 | 47.7 | $280K | +3.2% | #888 of 2,385 |
| 21Atlantic County, NJ | 37 | 511 | 46.6 | $214K | +1.6% | #1,857 of 2,385 |
Other business types in Atlantic County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas37
- Hair salons52
- Barbershops36
- Nail salons33
- Spas and skin care41
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in Atlantic County, NJ?
Atlantic County has 511 salons, barbers and spas on map listings as of September 2026. 68 of them (13%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 210 businesses with payroll classed as personal care services in 2023, up 4.0% from 2019. Another 662 one-person businesses have no payroll, by official counts.
How much do households in Atlantic County, NJ spend on personal care products and services?
About $109.6M a year, or $1,000 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 511 salons, barbers and spas on map listings, it comes to $214K per business. It is estimated from the incomes of the 109,557 households in Atlantic County and national spending patterns by income.
How does Atlantic County, NJ compare with the U.S. for salons, barbers and spas?
Atlantic County has 46.6 salons, barbers and spas per 10,000 households, in line with the U.S. rate of 47.2. Spending per business is $214K, in line with the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Atlantic County would have about 515, against 511 on map listings. There is one business with payroll in the industry for every 522 households, against one for every 804 across the U.S. The official count rose 4.0% from 2019 to 2023, against +14.1% for the U.S.
How fast is Atlantic County, NJ growing?
Population estimates put Atlantic County at 278,657 people in 2025, up 1.6% since 2020, slower than the U.S. (+3.1%). It has 109,557 households. Median household income in Atlantic County is $78,050, 3% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.7%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Atlantic County scores 37 for salons, barbers and spas (lower middle), #1,857 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Atlantic County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in Atlantic County
Screening a site or an acquisition in Atlantic County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Atlantic County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.