Groundwork

Beauty and personal care · County · Montana

Salons, barbers and spas in Valley County, MT

Competitor counts, household spending and official business counts for salons, barbers and spas in Valley County, MT, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
17
3 chain locations (18%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$2.7M
On personal care products and services · $913 a household
Spending per listing
$158K
26% below the U.S.
Listings per 10k households
57.6
22% above the U.S.
Population, 2025
7,385
−2.4% since 2020

See the salons, barbers and spas around any address in Valley County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Valley County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $913 per household (9% below the U.S. average), households in Valley County spend about $2.7M a year on personal care products and services. That is about $158K of household spending for each business on map listings, 26% below the U.S. figure of $213K.

Valley County has 17 salons, barbers and spas on map listings as of September 2026. 3 of them (18%) are chain locations, against 15% across the U.S. That comes to 57.6 for every 10,000 households, 22% above the U.S. rate of 47.2.

Official counts don’t publish a figure for personal care services in Valley County, since they leave out counts under 3. Official counts list 36 one-person businesses without payroll.

Population estimates put the population change in Valley County from 2020 to 2025 at −2.4%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Valley County compares

The same measures for Montana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Valley County, MT compared with Montana and the U.S.
MeasureValley CountyMontanaU.S.
Listings per 10k households57.643.447.2
Spending per listing$158K$222K$213K
Households per official establishmentn/a1,174804
Official establishment growth, 2019–2023n/a+24.5%+14.1%
Population growth, 2020–2025−2.4%+5.3%+3.1%
Spending per household on personal care products and services$913$964$1,005
Median household income$71,695$72,509$80,734
Groundwork market scoreNot scored54

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
36Businesses with no payroll
Map listings, September 2026
173 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Valley County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Valley County

Population, 2025 estimate
7,385−2.4% since 2020
Households
2,951
Median age
44.8
Homes lived in by their owners
78%
Vehicles per household
2.4
Land area
4,926 sq. mi.
People per square mile
2
Median household income
$71,695
Average household income
$83,985
Median home value
$198,400
Jobs located here
2,747
Daytime population
7,222Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Valley County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Valley County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Montana

Every Montana market ranked →

The highest-scoring counties in Montana for salons, barbers and spas, numbered among those based in Montana, with Valley County marked.

Top counties in Montana

Counties in Montana ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jefferson County, MT95816.0$691K+9.8%#3 of 2,385
2Carbon County, MT841327.9$359K+9.1%#43 of 2,385
3Lake County, MT813124.7$367K+6.9%#61 of 2,385
4Sanders County, MT781018.3$458K+12.9%#106 of 2,385
5Park County, MT682934.7$279K+5.7%#353 of 2,385
6Fergus County, MT671324.5$354K+3.1%#377 of 2,385
7Ravalli County, MT587339.1$240K+9.4%#760 of 2,385
8Glacier County, MT56511.7$678K−2.0%#819 of 2,385
9Roosevelt County, MT54516.2$511K−5.2%#916 of 2,385
10Big Horn County, MT54718.3$451K−2.5%#917 of 2,385
Valley County, MTNot scored1757.6$158K−2.4%

Other business types in Valley County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many salons, barbers and spas are in Valley County, MT?

Map listings as of September 2026 show 17 salons, barbers and spas in Valley County. 3 of them (18%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Valley County: counts under 3 are left out. Official counts also show 36 one-person businesses without payroll.

How much do households in Valley County, MT spend on personal care products and services?

About $2.7M a year, or $913 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 17 salons, barbers and spas on map listings, it comes to $158K per business. It is estimated from the incomes of the 2,951 households in Valley County and national spending patterns by income.

How does Valley County, MT compare with the U.S. for salons, barbers and spas?

Valley County has 57.6 salons, barbers and spas per 10,000 households, 22% above the U.S. rate of 47.2. Spending per business is $158K, 26% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Valley County would have about 13, against 17 on map listings.

How fast is Valley County, MT growing?

Population estimates put Valley County at 7,385 people in 2025, down 2.4% since 2020, against +3.1% for the U.S. It has 2,951 households. The median household income in Valley County is $71,695 a year, 11% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Valley County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Valley County

Screening a site or an acquisition in Valley County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Valley County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.