Beauty and personal care · County · Montana
Spas and skin care studios in Valley County, MT
The spas and skin care studios in Valley County, MT, the household spending behind them and how the market ranks against other counties.
Groundwork market score
Not scored
Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
- Listings
- 5
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $2.7M
- On personal care products and services · $913 a household
- Spending per listing
- $539K
- 38% below the U.S.
- Listings per 10k households
- 16.9
- 47% above the U.S.
- Population, 2025
- 7,385
- −2.4% since 2020
See the spas and skin care studios around any address in Valley County
The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Valley County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on personal care products and services in Valley County comes to about $2.7M a year: $913 per household, 9% below the U.S. average. That is about $539K of household spending for each studio on map listings, 38% below the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.
There are 5 spas and skin care studios on map listings in Valley County as of September 2026. None of them are chain locations, against 10% across the U.S. Per 10,000 households, that is 16.9, 47% above the U.S. rate of 11.5.
Official counts don’t publish a figure for other personal care services in Valley County, since they leave out counts under 3.
Population estimates put the population change in Valley County from 2020 to 2025 at −2.4%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.
How Valley County compares
The same measures for Montana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Valley County | Montana | U.S. |
|---|---|---|---|
| Listings per 10k households | 16.9 | 12.6 | 11.5 |
| Spending per listing | $539K | $765K | $876K |
| Households per official establishment | n/a | 4,499 | 4,055 |
| Official establishment growth, 2019–2023 | n/a | +41.7% | +29.8% |
| Population growth, 2020–2025 | −2.4% | +5.3% | +3.1% |
| Spending per household on personal care products and services | $913 | $964 | $1,005 |
| Median household income | $71,695 | $72,509 | $80,734 |
| Groundwork market score | Not scored | 40 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 50 chain locations
- Listings at the U.S. rate for this spending
- 3The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as other personal care services in Valley County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Valley County
- Population, 2025 estimate
- 7,385−2.4% since 2020
- Households
- 2,951
- Median age
- 44.8
- Homes lived in by their owners
- 78%
- Vehicles per household
- 2.4
- Land area
- 4,926 sq. mi.
- People per square mile
- 2
- Median household income
- $71,695
- Average household income
- $83,985
- Median home value
- $198,400
- Jobs located here
- 2,747
- Daytime population
- 7,222Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Valley County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.
Or open the report at the center of Valley County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSpas and skin care across Montana
Every Montana market ranked →The highest-scoring counties in Montana for spas and skin care studios, numbered among those based in Montana, with Valley County marked.
Top counties in Montana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lake County, MT | 70 | 8 | 6.4 | $1.4M | +6.9% | #223 of 1,769 |
| 2Ravalli County, MT | 61 | 14 | 7.5 | $1.3M | +9.4% | #489 of 1,769 |
| 3Park County, MT | 60 | 8 | 9.6 | $1M | +5.7% | #530 of 1,769 |
| 4Lincoln County, MT | 52 | 7 | 7.7 | $1M | +13.1% | #813 of 1,769 |
| 5Lewis and Clark County, MT | 52 | 40 | 12.8 | $785K | +5.8% | #826 of 1,769 |
| 6Cascade County, MT | 50 | 42 | 11.8 | $782K | +0.7% | #901 of 1,769 |
| 7Yellowstone County, MT | 41 | 105 | 15.0 | $663K | +4.5% | #1,224 of 1,769 |
| 8Gallatin County, MT | 39 | 99 | 19.3 | $573K | +7.7% | #1,305 of 1,769 |
| 9Silver Bow County, MT | 37 | 20 | 13.0 | $660K | +2.6% | #1,374 of 1,769 |
| 10Flathead County, MT | 37 | 92 | 20.8 | $469K | +10.1% | #1,383 of 1,769 |
| Valley County, MT | Not scored | 5 | 16.9 | $539K | −2.4% |
Other business types in Valley County
None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas
- Hair salons
- Barbershops
- Nail salons
- Spas and skin care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many spas and skin care studios are in Valley County, MT?
As of September 2026, map listings count 5 spas and skin care studios in Valley County. None of them are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in Valley County: counts under 3 are left out.
How much do households in Valley County, MT spend on personal care products and services?
About $2.7M a year, or $913 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 5 spas and skin care studios on map listings, it comes to $539K per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 2,951 households in Valley County and national spending patterns by income.
How does Valley County, MT compare with the U.S. for spas and skin care studios?
Valley County has 16.9 spas and skin care studios per 10,000 households, 47% above the U.S. rate of 11.5. Spending per studio is $539K, 38% below the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, Valley County would have about 3, against 5 on map listings.
How fast is Valley County, MT growing?
Population estimates put Valley County at 7,385 people in 2025, down 2.4% since 2020, against +3.1% for the U.S. It has 2,951 households. The median household income in Valley County is $71,695 a year, 11% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Valley County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for spas and skin care studios · All 56 business types in Valley County
Screening a site or an acquisition in Valley County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Valley County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.