Groundwork

Beauty and personal care · County · California

Salons, barbers and spas in Modoc County, CA

The salons, barbers and spas in Modoc County, CA, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
11
3 chain locations (27%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$2.8M
On personal care products and services · $860 a household
Spending per listing
$256K
20% above the U.S.
Listings per 10k households
33.7
29% below the U.S.
Population, 2025
8,426
−2.9% since 2020

See the salons, barbers and spas around any address in Modoc County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Modoc County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Modoc County spend about $2.8M a year on personal care products and services, or $860 per household, 14% below the U.S. average. Spread across 11 salons, barbers and spas, that is $256K per business, 20% above the U.S. figure of $213K.

Modoc County has 11 salons, barbers and spas on map listings as of September 2026. 3 of them (27%) are chain locations, against 15% across the U.S. That comes to 33.7 for every 10,000 households, 29% below the U.S. rate of 47.2.

Official counts don’t publish a figure for personal care services in Modoc County, since they leave out counts under 3. Official counts also show 15 one-person businesses without payroll.

Population estimates show Modoc County declined 2.9% from 2020 to 2025, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Modoc County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Modoc County, CA compared with California and the U.S.
MeasureModoc CountyCaliforniaU.S.
Listings per 10k households33.751.447.2
Spending per listing$256K$223K$213K
Households per official establishmentn/a670804
Official establishment growth, 2019–2023n/a+18.8%+14.1%
Population growth, 2020–2025−2.9%−0.4%+3.1%
Spending per household on personal care products and services$860$1,149$1,005
Median household income$59,455$99,122$80,734
Groundwork market scoreNot scored38

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
15Businesses with no payroll
Map listings, September 2026
113 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Modoc County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Modoc County

Population, 2025 estimate
8,426−2.9% since 2020
Households
3,267
Median age
50.6
Homes lived in by their owners
77%
Vehicles per household
2.1
Land area
3,948 sq. mi.
People per square mile
2
Median household income
$59,455
Average household income
$78,582
Median home value
$224,700
Jobs located here
2,564
Daytime population
8,042Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Modoc County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Modoc County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across California

Every California market ranked →

The highest-scoring counties in California for salons, barbers and spas, numbered among those based in California, with Modoc County marked.

Top counties in California

Counties in California ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba County, CA914315.0$647K+8.2%#7 of 2,385
2Calaveras County, CA785831.5$327K+2.8%#111 of 2,385
3Madera County, CA7614832.6$302K+7.4%#154 of 2,385
4Merced County, CA7326130.3$301K+5.1%#219 of 2,385
5Colusa County, CA701722.6$426K−0.1%#280 of 2,385
6Mariposa County, CA681520.0$474K−1.2%#329 of 2,385
7Amador County, CA686439.8$260K+3.2%#358 of 2,385
8Mono County, CA671627.9$405K−5.4%#369 of 2,385
9Yolo County, CA6725132.7$334K+3.1%#383 of 2,385
10San Benito County, CA678742.3$290K+8.6%#391 of 2,385
Modoc County, CANot scored1133.7$256K−2.9%

Other business types in Modoc County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many salons, barbers and spas are in Modoc County, CA?

Map listings as of September 2026 show 11 salons, barbers and spas in Modoc County. 3 of them (27%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Modoc County: counts under 3 are left out. Official counts list 15 one-person businesses without payroll.

How much do households in Modoc County, CA spend on personal care products and services?

About $2.8M a year, or $860 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 11 salons, barbers and spas on map listings, it comes to $256K per business. It is estimated from the incomes of the 3,267 households in Modoc County and national spending patterns by income.

How does Modoc County, CA compare with the U.S. for salons, barbers and spas?

Modoc County has 33.7 salons, barbers and spas per 10,000 households, 29% below the U.S. rate of 47.2. Spending per business is $256K, 20% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Modoc County would have about 13, against 11 on map listings.

How fast is Modoc County, CA growing?

Population estimates put Modoc County at 8,426 people in 2025, down 2.9% since 2020, against +3.1% for the U.S. It has 3,267 households. The median household income in Modoc County is $59,455 a year, 26% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Modoc County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Modoc County

Screening a site or an acquisition in Modoc County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Modoc County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.