Groundwork

Beauty and personal care · County · California

Salons, barbers and spas in Mariposa County, CA

How Mariposa County, CA compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 68 out of 100: Upper middle

Ranked #329 of 2,385 scored counties
#6 of 55 scored counties in California

Listings
15
3 chain locations (20%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$7.1M
On personal care products and services · $948 a household
Spending per listing
$474K
2.2 times the U.S.
Listings per 10k households
20.0
58% below the U.S.
Population, 2025
16,918
−1.2% since 2020

See the salons, barbers and spas around any address in Mariposa County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Mariposa County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $948 per household (6% below the U.S. average), households in Mariposa County spend about $7.1M a year on personal care products and services. That is about $474K of household spending for each business on map listings, 2.2 times the U.S. figure of $213K.

There are 15 salons, barbers and spas on map listings in Mariposa County as of September 2026. Of those, 3 are chain locations, or 20%, against 15% across the U.S. That comes to 20.0 for every 10,000 households, 58% below the U.S. rate of 47.2.

Official counts don’t publish a figure for personal care services in Mariposa County, since they leave out counts under 3. Official counts also show 32 one-person businesses without payroll.

Between 2020 and 2025, the population of Mariposa County declined 1.2%, against +3.1% for the U.S. For salons, barbers and spas, Mariposa County has a Groundwork market score of 68 (upper middle): #329 of 2,385 scored counties and #6 of 55 scored counties in California. That puts it in the top quarter of counties.

How Mariposa County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Mariposa County, CA compared with California and the U.S.
MeasureMariposa CountyCaliforniaU.S.
Listings per 10k households20.051.447.2
Spending per listing$474K$223K$213K
Households per official establishmentn/a670804
Official establishment growth, 2019–2023n/a+18.8%+14.1%
Population growth, 2020–2025−1.2%−0.4%+3.1%
Spending per household on personal care products and services$948$1,149$1,005
Median household income$68,412$99,122$80,734
Groundwork market score6838

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
32Businesses with no payroll
Map listings, September 2026
153 chain locations
Listings at the U.S. rate for this spending
34The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Mariposa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Mariposa County

Population, 2025 estimate
16,918−1.2% since 2020
Households
7,508
Median age
51.9
Homes lived in by their owners
75%
Vehicles per household
2.1
Land area
1,449 sq. mi.
People per square mile
12
Median household income
$68,412+40.1% vs. 2015–2019, before inflation
Average household income
$89,438
Median home value
$387,900
Jobs located here
5,459
Daytime population
13,699Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Mariposa County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Mariposa County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Salons, barbers and spas across California

Every California market ranked →

The highest-scoring counties in California for salons, barbers and spas, numbered among those based in California, with Mariposa County marked.

Top counties in California

Counties in California ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba County, CA914315.0$647K+8.2%#7 of 2,385
2Calaveras County, CA785831.5$327K+2.8%#111 of 2,385
3Madera County, CA7614832.6$302K+7.4%#154 of 2,385
4Merced County, CA7326130.3$301K+5.1%#219 of 2,385
5Colusa County, CA701722.6$426K−0.1%#280 of 2,385
6Mariposa County, CA681520.0$474K−1.2%#329 of 2,385
7Amador County, CA686439.8$260K+3.2%#358 of 2,385
8Mono County, CA671627.9$405K−5.4%#369 of 2,385
9Yolo County, CA6725132.7$334K+3.1%#383 of 2,385
10San Benito County, CA678742.3$290K+8.6%#391 of 2,385

Other business types in Mariposa County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Mariposa County, CA?

As of September 2026, map listings count 15 salons, barbers and spas in Mariposa County. 3 of them (20%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Mariposa County: counts under 3 are left out. Official counts list 32 one-person businesses without payroll.

How much do households in Mariposa County, CA spend on personal care products and services?

About $7.1M a year, or $948 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 15 salons, barbers and spas on map listings, it comes to $474K per business. It is estimated from the incomes of the 7,508 households in Mariposa County and national spending patterns by income.

How does Mariposa County, CA compare with the U.S. for salons, barbers and spas?

Mariposa County has 20.0 salons, barbers and spas per 10,000 households, 58% below the U.S. rate of 47.2. Spending per business is $474K, 2.2 times the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Mariposa County would have about 34, against 15 on map listings.

How fast is Mariposa County, CA growing?

Population estimates put Mariposa County at 16,918 people in 2025, down 1.2% since 2020, against +3.1% for the U.S. It has 7,508 households. The median household income in Mariposa County is $68,412 a year, 15% below the U.S. median of $80,734. That rose 40.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Mariposa County scores 68 for salons, barbers and spas (upper middle), #329 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Mariposa County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Mariposa County

Screening a site or an acquisition in Mariposa County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Mariposa County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.