Groundwork

Market rankings · Michigan

Roofing and gutter companies in Michigan

Every metro area, small-town market and county in Michigan, ranked by the Groundwork market score for roofing and gutter companies, with competitor counts and household spending for each.

Listings
1,227
53 chain locations (4%)
Official establishments
509
+24.2% since 2019
Household spending a year
$11B
On home repairs, maintenance and insurance
Listings per 10k households
3.0
17% below the U.S.
Spending per listing
$9M
6% above the U.S.
Rank among states
#22 of 51
Market score 54 · Upper middle

A site report maps the roofing and gutter companies on map listings around any address in Michigan by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Michigan has 1,227 roofing and gutter companies on map listings as of September 2026. 53 of them (4%) are chain locations, against 4% across the U.S. That is 3.0 per 10,000 households, 17% below the U.S. rate of 3.6.

Household spending on home repairs, maintenance and insurance in Michigan comes to about $11B a year: $2,711 per household, 10% below the U.S. average. That works out to $9M per company, 6% above the U.S. figure of $8.5M. The spending figure covers all home repairs, maintenance and insurance, not only roofing and gutter companies.

The official count of businesses with payroll classed as roofing contractors in Michigan was 509 in 2023, up 24.2% from 2019. That is one for every 8,009 households, against one for every 5,063 across the U.S. Across the U.S., the count rose 20.4% over the same years. Since fiscal 2022, 62 SBA-backed loans worth $18.3M have gone to businesses classed as roofing contractors in Michigan.

Among the 50 states and DC, Michigan ranks #22 for roofing and gutter companies, with a Groundwork market score of 54 (upper middle). Of the 16 scored metro areas in or partly in Michigan, the Midland metro area scores highest (72). Of the 10 scored small-town markets in or partly in Michigan, the Marquette area scores highest (71).

Every market in Michigan for roofing and gutter companies

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Michigan, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Michigan, ranked for roofing and gutter companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Midland, MI7272.0$14M+0.3%#34 of 381
2Monroe, MI70142.2$12.3M+0.7%#40 of 381
3Detroit-Warren-Dearborn, MI674632.6$10.7M+0.1%#60 of 381
4Ann Arbor, MI65523.5$8.8M−0.4%#75 of 381
5Lansing-East Lansing, MI55633.2$8.2M+1.4%#151 of 381
6Jackson, MI53193.0$8.5M−0.4%#166 of 381
7Niles, MI52162.5$10.3M−1.3%#174 of 381
8Muskegon-Norton Shores, MI51172.5$9.8M+1.8%#183 of 381
9Grand Rapids-Wyoming-Kentwood, MI511744.0$7.2M+2.8%#189 of 381
10Bay City, MI47112.4$10.1M−1.6%#213 of 381
11Flint, MI45543.2$7.8M−1.1%#231 of 381
South Bend-Mishawaka, IN-MI43514.0$6.6M+0.1%#253 of 381
12Kalamazoo-Portage, MI43484.5$6M+0.8%#256 of 381
13Battle Creek, MI36234.3$5.8M−0.6%#299 of 381
14Traverse City, MI34416.3$4.5M+2.2%#316 of 381
15Saginaw, MI32324.1$6.1M−1.1%#321 of 381

Small-town markets

Small-town markets reaching Michigan, ranked for roofing and gutter companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Marquette, MI7151.8$14.1M+2.3%#38 of 288
2Holland, MI60184.0$7.1M+2.1%#87 of 288
3Sturgis, MI5752.1$11.7M+0.1%#100 of 288
4Cadillac, MI5763.1$8M+2.0%#103 of 288
5Owosso, MI5372.5$10.1M−0.4%#120 of 288
6Adrian, MI45133.3$7.7M−1.6%#174 of 288
7Ludington, MI4053.9$6.5M0.0%#196 of 288
8Big Rapids, MI3874.2$5.7M+4.7%#209 of 288
9Hillsdale, MI3373.9$6.4M0.0%#234 of 288
10Petoskey, MI3085.3$5.4M−1.0%#250 of 288
Marinette, WI-MINot scored31.0$23.9M+0.3%
Mount Pleasant, MINot scored41.6$14.6M+0.3%
Coldwater, MINot scored21.2$20.9M+2.5%
Alma, MINot scored42.7$9.1M−1.1%
Houghton, MINot scored31.9$12.8M+1.8%
Escanaba, MINot scored31.9$12.9M−0.8%
Sault Ste. Marie, MINot scored42.8$8.4M−1.9%
Iron Mountain, MI-WINot scored21.4$17.4M+0.4%
Alpena, MINot scored32.3$10.1M−0.1%

Counties

Counties in Michigan, ranked for roofing and gutter companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Midland County, MI7272.0$14M+0.3%#132 of 1,177
2Oakland County, MI711743.3$9.7M+1.2%#150 of 1,177
3Monroe County, MI70142.2$12.3M+0.7%#158 of 1,177
4Washtenaw County, MI66523.5$8.8M−0.4%#229 of 1,177
5Clinton County, MI6582.5$11.6M+1.6%#244 of 1,177
6Marquette County, MI6451.8$14.1M+2.3%#270 of 1,177
7Wayne County, MI631111.6$15.8M−1.1%#298 of 1,177
8Macomb County, MI621073.0$9.2M+0.7%#326 of 1,177
9Ingham County, MI59342.9$8.8M+1.7%#386 of 1,177
10Barry County, MI5772.9$9.5M+2.2%#427 of 1,177
11Jackson County, MI56193.0$8.5M−0.4%#446 of 1,177
12St. Clair County, MI56233.4$7.8M+0.1%#447 of 1,177
13Berrien County, MI55162.5$10.3M−1.3%#465 of 1,177
14Muskegon County, MI55172.5$9.8M+1.8%#466 of 1,177
15Livingston County, MI54324.2$7.7M+1.7%#505 of 1,177
16Kent County, MI531094.2$6.7M+2.5%#533 of 1,177
17Ionia County, MI5252.1$12M−0.5%#542 of 1,177
18Allegan County, MI51184.0$7.1M+2.1%#578 of 1,177
19St. Joseph County, MI5052.1$11.7M+0.1%#589 of 1,177
20Bay County, MI50112.4$10.1M−1.6%#592 of 1,177
21Ottawa County, MI50504.5$6.6M+3.9%#603 of 1,177
22Lapeer County, MI50164.6$5.9M+1.0%#606 of 1,177
23Genesee County, MI49543.2$7.8M−1.1%#616 of 1,177
24Eaton County, MI49214.6$5.9M+0.4%#627 of 1,177
25Tuscola County, MI4862.8$8.7M−1.2%#633 of 1,177
Show all 83 counties
Counties in Michigan, ranked for roofing and gutter companies by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Kalamazoo County, MI48484.5$6M+0.8%#646 of 1,177
27Cass County, MI4773.3$8.1M+0.2%#656 of 1,177
28Shiawassee County, MI4672.5$10.1M−0.4%#673 of 1,177
29Newaygo County, MI4263.1$8.1M+3.1%#763 of 1,177
30Calhoun County, MI41234.3$5.8M−0.6%#796 of 1,177
31Van Buren County, MI40103.3$7.8M+0.7%#810 of 1,177
32Sanilac County, MI3752.9$8.6M−1.0%#873 of 1,177
33Lenawee County, MI37133.3$7.7M−1.6%#875 of 1,177
34Saginaw County, MI37324.1$6.1M−1.1%#879 of 1,177
35Mason County, MI3353.9$6.5M0.0%#938 of 1,177
36Mecosta County, MI3374.2$5.7M+4.7%#944 of 1,177
37Grand Traverse County, MI29338.2$3.4M+1.4%#1,019 of 1,177
38Hillsdale County, MI2873.9$6.4M0.0%#1,021 of 1,177
39Wexford County, MI2764.4$5.6M+2.3%#1,028 of 1,177
40Charlevoix County, MI2775.7$4.9M0.0%#1,036 of 1,177
41Emmet County, MI2385.3$5.4M−1.0%#1,092 of 1,177
42Ogemaw County, MI1277.5$3.1M+1.6%#1,161 of 1,177
Montcalm County, MINot scored31.2$20.2M+4.1%
Isabella County, MINot scored41.6$14.6M+0.3%
Branch County, MINot scored21.2$20.9M+2.5%
Gratiot County, MINot scored42.7$9.1M−1.1%
Houghton County, MINot scored32.1$11.8M+1.6%
Delta County, MINot scored31.9$12.9M−0.8%
Chippewa County, MINot scored42.8$8.4M−1.9%
Clare County, MINot scored43.2$7M+2.3%
Huron County, MINot scored10.7$34.2M−2.7%
Alpena County, MINot scored32.3$10.1M−0.1%
Oceana County, MINot scored43.8$6.5M+1.7%
Dickinson County, MINot scored21.7$14.7M−0.3%
Cheboygan County, MINot scored32.7$9.3M+0.9%
Gladwin County, MINot scored32.7$8.9M+2.8%
Otsego County, MINot scored32.7$9.8M+3.8%
Manistee County, MINot scored43.8$6.6M+2.3%
Iosco County, MINot scored43.4$6.6M+0.3%
Antrim County, MINot scored00.0n/a+5.3%
Roscommon County, MINot scored21.7$13.9M+1.9%
Menominee County, MINot scored00.0n/a−2.2%
Osceola County, MINot scored22.1$11.2M+2.7%
Leelanau County, MINot scored33.1$10.1M+3.0%
Benzie County, MINot scored22.6$10.3M+3.1%
Kalkaska County, MINot scored33.9$6.4M+4.3%
Missaukee County, MINot scored00.0n/a+1.4%
Arenac County, MINot scored11.5$15.6M+0.5%
Gogebic County, MINot scored22.9$8.1M−0.4%
Crawford County, MINot scored34.8$4.8M+5.7%
Presque Isle County, MINot scored11.5$16M+1.0%
Lake County, MINot scored00.0n/a+9.1%
Iron County, MINot scored11.8$12.7M+1.1%
Mackinac County, MINot scored00.0n/a+3.8%
Alcona County, MINot scored00.0n/a+3.7%
Montmorency County, MINot scored00.0n/a+7.3%
Alger County, MINot scored12.8$8.5M−2.3%
Oscoda County, MINot scored00.0n/a+6.0%
Baraga County, MINot scored00.0n/a+0.3%
Schoolcraft County, MINot scored00.0n/a+1.7%
Luce County, MINot scored00.0n/a−1.1%
Ontonagon County, MINot scored00.0n/a+0.4%
Keweenaw County, MINot scored00.0n/a+6.2%

Markets with fewer than 5 roofing and gutter companies on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many roofing and gutter companies are in Michigan?

Map listings as of September 2026 show 1,227 roofing and gutter companies in Michigan. 53 of them (4%) are chain locations. The listings count roofers and gutter companies. Official counts show 509 businesses with payroll classed as roofing contractors in 2023, up 24.2% from 2019.

How much do households in Michigan spend on home repairs, maintenance and insurance?

About $11B a year, or $2,711 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 1,227 roofing and gutter companies on map listings, it comes to $9M per company. That spending covers all home repairs, maintenance and insurance, which roofing and gutter companies share with other businesses in the trade. It is estimated from the incomes of the 4,076,369 households in Michigan and national spending patterns by income.

How does Michigan compare with the U.S. for roofing and gutter companies?

Michigan has 3.0 roofing and gutter companies per 10,000 households, 17% below the U.S. rate of 3.6. Spending per company is $9M, 6% above the U.S. figure of $8.5M. At the U.S. ratio of roofing and gutter companies to household spending, Michigan would have about 1,306, against 1,227 on map listings. There is one business with payroll in the industry for every 8,009 households, against one for every 5,063 across the U.S. The official count rose 24.2% from 2019 to 2023, against +20.4% for the U.S.

Which market in Michigan has the highest market score for roofing and gutter companies?

Among 16 scored metro areas in or partly in Michigan, the Midland metro area scores highest, at 72 (upper middle). Among 10 scored small-town markets in or partly in Michigan, the Marquette area scores highest, at 71 (upper middle). Among 42 scored counties in Michigan, Midland County scores highest, at 72 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Michigan scores 54 for roofing and gutter companies (upper middle), #22 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Michigan. It maps the roofing and gutter companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Roofing and gutters in other states

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Top markets for roofing and gutter companies across the U.S. · All business types in Michigan

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.