Market rankings · Missouri
Restaurants and cafes in Missouri
Markets across Missouri ranked by the Groundwork market score for restaurants and cafes, with competitor counts and household spending for each.
- Listings
- 24,732
- 10,123 chain locations (41%)
- Official establishments
- 10,657
- +6.2% since 2019
- Household spending a year
- $9.5B
- On food away from home
- Listings per 10k households
- 98.6
- 10% below the U.S.
- Spending per listing
- $385K
- 4% above the U.S.
- Rank among states
- #25 of 51
- Market score 54 · Upper middle
A site report maps the restaurants and cafes on map listings around any address in Missouri by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 24,732 restaurants and cafes in Missouri. 10,123 of them (41%) are chain locations, against 34% across the U.S. That is 98.6 per 10,000 households, 10% below the U.S. rate of 109.8.
Households in Missouri spend about $9.5B a year on food away from home, or $3,799 per household, 7% below the U.S. average. Spread across 24,732 restaurants and cafes, that is $385K per restaurant, 4% above the U.S. figure of $371K.
The official count of businesses with payroll classed as restaurants and other eating places in Missouri was 10,657 in 2023, up 6.2% from 2019. That is one for every 235 households, against one for every 209 across the U.S. Across the U.S., the count rose 6.0% over the same years. Since fiscal 2022, 432 SBA-backed loans worth $222.5M have gone to businesses classed as restaurants and other eating places in Missouri.
Among the 50 states and DC, Missouri ranks #25 for restaurants and cafes, with a Groundwork market score of 54 (upper middle). Of the 8 scored metro areas in or partly in Missouri, the Kansas City metro area scores highest (75). Of the 18 scored small-town markets in or partly in Missouri, the Warrensburg area scores highest (80).
Every market in Missouri for restaurants and cafes
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Missouri, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Kansas City, MO-KS | 75 | 8,641 | 96.5 | $432K | +3.4% | #38 of 387 |
| 2Jefferson City, MO | 71 | 504 | 86.0 | $439K | +2.2% | #53 of 387 |
| 3St. Louis, MO-IL | 64 | 11,274 | 97.2 | $423K | −0.2% | #103 of 387 |
| 4Columbia, MO | 53 | 873 | 101.0 | $380K | +3.9% | #172 of 387 |
| 5Springfield, MO | 51 | 1,847 | 92.9 | $385K | +5.1% | #186 of 387 |
| 6St. Joseph, MO-KS | 44 | 431 | 91.9 | $383K | −2.0% | #227 of 387 |
| 7Joplin, MO-KS | 33 | 841 | 105.8 | $323K | +3.9% | #312 of 387 |
| 8Cape Girardeau, MO-IL | 24 | 432 | 112.8 | $318K | +1.7% | #359 of 387 |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Warrensburg, MO | 80 | 180 | 85.4 | $418K | +4.9% | #30 of 538 |
| 2Mexico, MO | 69 | 63 | 68.3 | $485K | −1.0% | #82 of 538 |
| 3Sedalia, MO | 66 | 145 | 85.3 | $395K | +2.9% | #113 of 538 |
| 4Kirksville, MO | 53 | 97 | 93.0 | $364K | +1.9% | #233 of 538 |
| 5Farmington, MO | 52 | 218 | 87.8 | $378K | +2.1% | #241 of 538 |
| Quincy, IL-MO | 52 | 304 | 97.7 | $363K | −2.0% | #246 of 538 |
| 6Lebanon, MO | 50 | 138 | 94.8 | $333K | +2.5% | #263 of 538 |
| 7Hannibal, MO | 48 | 137 | 89.6 | $382K | +0.4% | #274 of 538 |
| 8Sikeston, MO | 47 | 176 | 88.8 | $376K | −0.3% | #288 of 538 |
| 9Moberly, MO | 44 | 85 | 91.9 | $351K | +0.2% | #334 of 538 |
| 10Maryville, MO | 43 | 82 | 96.9 | $344K | −4.0% | #346 of 538 |
| 11West Plains, MO | 43 | 146 | 91.5 | $338K | +2.5% | #347 of 538 |
| 12Rolla, MO | 42 | 179 | 103.3 | $326K | +1.6% | #356 of 538 |
| 13Fort Leonard Wood, MO | 37 | 205 | 121.7 | $285K | +0.8% | #400 of 538 |
| 14Marshall, MO | 33 | 88 | 109.3 | $304K | −0.3% | #438 of 538 |
| 15Poplar Bluff, MO | 21 | 181 | 109.1 | $283K | −0.4% | #510 of 538 |
| 16Branson, MO | 20 | 556 | 244.0 | $136K | +1.7% | #520 of 538 |
| 17Kennett, MO | 14 | 121 | 107.5 | $283K | −4.8% | #530 of 538 |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lincoln County, MO | 93 | 122 | 53.5 | $759K | +11.4% | #10 of 2,405 |
| 2Warren County, MO | 89 | 90 | 65.0 | $617K | +9.2% | #32 of 2,405 |
| 3Christian County, MO | 84 | 237 | 67.4 | $594K | +8.3% | #72 of 2,405 |
| 4Andrew County, MO | 82 | 31 | 44.4 | $861K | +0.7% | #99 of 2,405 |
| 5Jefferson County, MO | 82 | 539 | 61.0 | $656K | +2.7% | #104 of 2,405 |
| 6Cass County, MO | 82 | 330 | 76.4 | $548K | +7.1% | #109 of 2,405 |
| 7Ray County, MO | 80 | 50 | 54.8 | $680K | +1.1% | #131 of 2,405 |
| 8Osage County, MO | 80 | 34 | 64.3 | $593K | +2.7% | #136 of 2,405 |
| 9Webster County, MO | 78 | 103 | 73.8 | $490K | +10.4% | #180 of 2,405 |
| 10Douglas County, MO | 76 | 22 | 47.3 | $647K | +6.4% | #216 of 2,405 |
| 11Ralls County, MO | 75 | 23 | 57.9 | $612K | +0.9% | #232 of 2,405 |
| 12Dallas County, MO | 73 | 39 | 57.6 | $550K | +5.2% | #301 of 2,405 |
| 13Bollinger County, MO | 72 | 19 | 48.2 | $676K | +0.9% | #328 of 2,405 |
| 14St. Charles County, MO | 71 | 1,443 | 89.5 | $524K | +4.9% | #367 of 2,405 |
| 15Callaway County, MO | 71 | 132 | 80.1 | $461K | +3.2% | #379 of 2,405 |
| 16Clay County, MO | 69 | 911 | 89.2 | $471K | +4.3% | #433 of 2,405 |
| 17Newton County, MO | 69 | 174 | 78.6 | $455K | +6.1% | #439 of 2,405 |
| 18Clinton County, MO | 69 | 74 | 88.8 | $417K | +2.1% | #441 of 2,405 |
| 19Platte County, MO | 66 | 459 | 104.6 | $432K | +6.7% | #521 of 2,405 |
| 20Lawrence County, MO | 65 | 107 | 73.3 | $462K | +3.7% | #565 of 2,405 |
| 21Johnson County, MO | 65 | 180 | 85.4 | $418K | +4.9% | #576 of 2,405 |
| 22Franklin County, MO | 64 | 372 | 86.4 | $439K | +3.1% | #610 of 2,405 |
| 23Texas County, MO | 64 | 65 | 68.4 | $436K | +6.9% | #611 of 2,405 |
| 24Polk County, MO | 63 | 93 | 77.1 | $444K | +6.3% | #634 of 2,405 |
| 25Washington County, MO | 62 | 67 | 75.1 | $431K | +1.6% | #682 of 2,405 |
Show all 115 counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 26Moniteau County, MO | 61 | 43 | 75.1 | $458K | +1.4% | #717 of 2,405 |
| 27Audrain County, MO | 59 | 63 | 68.3 | $485K | −1.0% | #783 of 2,405 |
| 28Howard County, MO | 58 | 29 | 80.9 | $436K | +0.3% | #827 of 2,405 |
| 29St. Louis County, MO | 57 | 3,840 | 92.8 | $461K | −1.2% | #865 of 2,405 |
| 30Montgomery County, MO | 56 | 41 | 88.4 | $387K | +2.6% | #931 of 2,405 |
| 31Crawford County, MO | 55 | 73 | 76.2 | $434K | −0.4% | #952 of 2,405 |
| 32Dent County, MO | 55 | 43 | 76.5 | $419K | +1.3% | #958 of 2,405 |
| 33Boone County, MO | 54 | 776 | 101.4 | $383K | +4.2% | #1,023 of 2,405 |
| 34Pettis County, MO | 53 | 145 | 85.3 | $395K | +2.9% | #1,059 of 2,405 |
| 35McDonald County, MO | 53 | 77 | 90.0 | $356K | +3.1% | #1,072 of 2,405 |
| 36Cedar County, MO | 52 | 45 | 77.9 | $396K | +4.8% | #1,099 of 2,405 |
| 37DeKalb County, MO | 51 | 28 | 75.0 | $474K | −15.6% | #1,117 of 2,405 |
| 38Cole County, MO | 51 | 295 | 94.9 | $409K | +1.7% | #1,135 of 2,405 |
| 39Lafayette County, MO | 50 | 134 | 106.6 | $369K | +1.4% | #1,192 of 2,405 |
| 40Bates County, MO | 50 | 58 | 94.2 | $360K | +2.9% | #1,196 of 2,405 |
| 41Ste. Genevieve County, MO | 48 | 72 | 100.9 | $370K | +1.1% | #1,278 of 2,405 |
| 42Perry County, MO | 48 | 76 | 101.0 | $354K | +0.6% | #1,281 of 2,405 |
| 43Barry County, MO | 47 | 131 | 98.2 | $348K | +4.8% | #1,326 of 2,405 |
| 44Scott County, MO | 45 | 130 | 84.8 | $404K | −0.1% | #1,382 of 2,405 |
| 45Vernon County, MO | 45 | 60 | 77.4 | $399K | +1.5% | #1,386 of 2,405 |
| 46Ripley County, MO | 45 | 31 | 77.5 | $362K | +0.4% | #1,405 of 2,405 |
| 47Jackson County, MO | 45 | 3,258 | 106.2 | $352K | +2.1% | #1,413 of 2,405 |
| 48Wayne County, MO | 44 | 34 | 73.5 | $392K | −1.4% | #1,438 of 2,405 |
| 49Wright County, MO | 43 | 68 | 94.6 | $323K | +8.0% | #1,508 of 2,405 |
| 50Benton County, MO | 43 | 83 | 96.8 | $319K | +5.7% | #1,509 of 2,405 |
| 51St. Francois County, MO | 42 | 218 | 87.8 | $378K | +2.1% | #1,525 of 2,405 |
| 52Adair County, MO | 42 | 85 | 93.1 | $366K | +1.6% | #1,531 of 2,405 |
| 53Madison County, MO | 41 | 44 | 94.0 | $355K | +1.9% | #1,575 of 2,405 |
| 54Stoddard County, MO | 40 | 101 | 87.2 | $377K | −1.3% | #1,605 of 2,405 |
| 55Barton County, MO | 40 | 40 | 89.8 | $345K | +1.5% | #1,621 of 2,405 |
| 56Laclede County, MO | 40 | 138 | 94.8 | $333K | +2.5% | #1,622 of 2,405 |
| 57Stone County, MO | 39 | 162 | 119.7 | $288K | +4.1% | #1,675 of 2,405 |
| 58Livingston County, MO | 38 | 55 | 98.1 | $356K | +1.1% | #1,692 of 2,405 |
| 59Henry County, MO | 38 | 90 | 97.6 | $333K | +3.2% | #1,705 of 2,405 |
| 60Cooper County, MO | 38 | 68 | 108.9 | $325K | +3.0% | #1,712 of 2,405 |
| 61Randolph County, MO | 35 | 85 | 91.9 | $351K | +0.2% | #1,821 of 2,405 |
| 62Nodaway County, MO | 35 | 82 | 96.9 | $344K | −4.0% | #1,826 of 2,405 |
| 63Howell County, MO | 35 | 146 | 91.5 | $338K | +2.5% | #1,829 of 2,405 |
| 64Greene County, MO | 35 | 1,375 | 105.0 | $332K | +3.3% | #1,833 of 2,405 |
| 65Phelps County, MO | 34 | 179 | 103.3 | $326K | +1.6% | #1,873 of 2,405 |
| 66Macon County, MO | 33 | 57 | 94.0 | $348K | −0.1% | #1,898 of 2,405 |
| 67Linn County, MO | 32 | 54 | 112.5 | $314K | −0.3% | #1,953 of 2,405 |
| 68Cape Girardeau County, MO | 32 | 390 | 120.2 | $304K | +2.7% | #1,957 of 2,405 |
| 69Pulaski County, MO | 31 | 205 | 121.7 | $285K | +0.8% | #1,993 of 2,405 |
| 70New Madrid County, MO | 29 | 68 | 101.6 | $315K | −7.6% | #2,066 of 2,405 |
| 71Jasper County, MO | 29 | 594 | 120.0 | $282K | +3.7% | #2,078 of 2,405 |
| 72Pike County, MO | 29 | 78 | 121.4 | $275K | +3.1% | #2,080 of 2,405 |
| 73Saline County, MO | 28 | 88 | 109.3 | $304K | −0.3% | #2,100 of 2,405 |
| 74Pemiscot County, MO | 27 | 62 | 97.9 | $304K | −7.2% | #2,128 of 2,405 |
| 75Camden County, MO | 27 | 307 | 171.3 | $216K | +2.9% | #2,142 of 2,405 |
| 76Marion County, MO | 26 | 114 | 100.7 | $335K | +0.2% | #2,147 of 2,405 |
| 77Buchanan County, MO | 26 | 353 | 105.6 | $326K | −1.1% | #2,148 of 2,405 |
| 78Morgan County, MO | 26 | 116 | 133.3 | $246K | +6.8% | #2,172 of 2,405 |
| 79Miller County, MO | 25 | 135 | 137.0 | $242K | +4.2% | #2,199 of 2,405 |
| 80Gasconade County, MO | 20 | 104 | 171.6 | $201K | +0.1% | #2,292 of 2,405 |
| 81Mississippi County, MO | 18 | 46 | 102.6 | $296K | −1.1% | #2,320 of 2,405 |
| 82Butler County, MO | 18 | 181 | 109.1 | $283K | −0.4% | #2,321 of 2,405 |
| 83Taney County, MO | 16 | 556 | 244.0 | $136K | +1.7% | #2,367 of 2,405 |
| 84Dunklin County, MO | 13 | 121 | 107.5 | $283K | −4.8% | #2,376 of 2,405 |
| 85St. Louis city, MO | 13 | 2,158 | 148.9 | $231K | −7.4% | #2,379 of 2,405 |
| Lewis County, MO | Not scored | 30 | 94.2 | $358K | −1.6% | |
| Grundy County, MO | Not scored | 27 | 69.1 | $459K | −0.2% | |
| St. Clair County, MO | Not scored | 31 | 76.1 | $413K | +6.7% | |
| Iron County, MO | Not scored | 33 | 85.5 | $361K | −2.0% | |
| Caldwell County, MO | Not scored | 37 | 98.2 | $348K | +2.1% | |
| Ozark County, MO | Not scored | 30 | 80.9 | $377K | +7.7% | |
| Monroe County, MO | Not scored | 33 | 95.2 | $346K | +3.1% | |
| Oregon County, MO | Not scored | 19 | 56.2 | $517K | +1.2% | |
| Hickory County, MO | Not scored | 46 | 127.7 | $217K | +8.9% | |
| Daviess County, MO | Not scored | 29 | 96.0 | $366K | +1.5% | |
| Maries County, MO | Not scored | 21 | 61.3 | $552K | −0.7% | |
| Carroll County, MO | Not scored | 33 | 93.7 | $357K | −0.6% | |
| Harrison County, MO | Not scored | 32 | 100.2 | $314K | +1.5% | |
| Dade County, MO | Not scored | 27 | 88.3 | $354K | +2.9% | |
| Chariton County, MO | Not scored | 28 | 104.4 | $347K | −0.1% | |
| Shannon County, MO | Not scored | 31 | 107.6 | $284K | +3.6% | |
| Clark County, MO | Not scored | 24 | 99.1 | $324K | −2.8% | |
| Gentry County, MO | Not scored | 29 | 119.5 | $266K | +4.2% | |
| Reynolds County, MO | Not scored | 19 | 81.4 | $356K | −1.4% | |
| Shelby County, MO | Not scored | 24 | 100.4 | $317K | −3.6% | |
| Sullivan County, MO | Not scored | 18 | 88.2 | $367K | −4.1% | |
| Carter County, MO | Not scored | 22 | 107.9 | $280K | +4.2% | |
| Atchison County, MO | Not scored | 26 | 113.7 | $289K | −2.5% | |
| Scotland County, MO | Not scored | 10 | 64.5 | $554K | +2.1% | |
| Putnam County, MO | Not scored | 8 | 44.7 | $773K | −3.0% | |
| Holt County, MO | Not scored | 25 | 143.3 | $239K | +0.4% | |
| Schuyler County, MO | Not scored | 12 | 91.8 | $349K | +3.3% | |
| Knox County, MO | Not scored | 12 | 93.2 | $353K | −0.1% | |
| Mercer County, MO | Not scored | 10 | 76.8 | $418K | −3.2% | |
| Worth County, MO | Not scored | 2 | 23.6 | $1.3M | −2.6% |
Markets with fewer than 5 restaurants and cafes on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many restaurants and cafes are in Missouri?
Missouri has 24,732 restaurants and cafes on map listings as of September 2026. 10,123 of them (41%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 10,657 businesses with payroll classed as restaurants and other eating places in 2023, up 6.2% from 2019. Official counts also show 1,942 one-person businesses without payroll.
How much do households in Missouri spend on food away from home?
About $9.5B a year, or $3,799 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 24,732 restaurants and cafes on map listings, it comes to $385K per restaurant. It is estimated from the incomes of the 2,508,227 households in Missouri and national spending patterns by income.
How does Missouri compare with the U.S. for restaurants and cafes?
Missouri has 98.6 restaurants and cafes per 10,000 households, 10% below the U.S. rate of 109.8. Spending per restaurant is $385K, 4% above the U.S. figure of $371K. At the national ratio of restaurants and cafes to household spending, Missouri would have about 25,697, against 24,732 on map listings. There is one business with payroll in the industry for every 235 households, against one for every 209 across the U.S. The official count rose 6.2% from 2019 to 2023, against +6.0% for the U.S.
Which market in Missouri has the highest market score for restaurants and cafes?
Among 8 scored metro areas in or partly in Missouri, the Kansas City metro area scores highest, at 75 (high). Among 18 scored small-town markets in or partly in Missouri, the Warrensburg area scores highest, at 80 (high). Among 85 scored counties in Missouri, Lincoln County scores highest, at 93 (very high). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Missouri scores 54 for restaurants and cafes (upper middle), #25 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Missouri. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Restaurants and cafes in other states
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Top markets for restaurants and cafes across the U.S. · All business types in Missouri
Related business types in Missouri
- Sit-down restaurants13,458 listings
- Fast food and sandwich shops3,324 listings
- Pizza2,482 listings
- Coffee shops and cafes2,459 listings
- Bakeries and dessert shops2,043 listings
Screening a site or an acquisition in Missouri?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.