Groundwork

Real estate · County · Virginia

Real estate businesses in Henrico County, VA

How Henrico County, VA compares with other counties and the U.S. for real estate businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 32 out of 100: Lower middle

Ranked #2,017 of 2,229 scored counties
#81 of 100 scored counties in Virginia

Listings
720
42 chain locations (6%)
Official establishments
425
+12.4% since 2019
Household spending a year
$2.3B
On rent and homeowner costs · $16,543 a household
Housing spending per listing (U.S. = 100)
73
27% below the U.S.
Listings per 10k households
52.4
36% above the U.S.
Population, 2025
342,775
+2.3% since 2020

See the real estate businesses around any address in Henrico County

The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Henrico County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Henrico County scores 32 (lower middle) on the Groundwork market score for real estate businesses, ranking #2,017 of 2,229 scored counties and #81 of 100 scored counties in Virginia. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 720 real estate businesses in Henrico County. Chain locations make up 6% of them, against 6% across the U.S. That is 52.4 per 10,000 households, 36% above the U.S. rate of 38.5.

Household spending on rent and homeowner costs in Henrico County comes to about $2.3B a year: $16,543 per household, in line with the U.S. average. Housing spending per office is 27% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in.

In 2023, official counts showed 425 businesses with payroll in Henrico County classed as real estate agents, property managers, mortgage lenders and inspectors, up 12.4% from 2019. That is one for every 323 households, against one for every 414 across the U.S. Since fiscal 2022, 5 SBA-backed loans worth $1.2M have gone to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Henrico County. Between 2020 and 2025, the population of Henrico County grew 2.3%, slower than the U.S. (+3.1%).

How Henrico County compares

The same measures for Virginia and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate in Henrico County, VA compared with Virginia and the U.S.
MeasureHenrico CountyVirginiaU.S.
Listings per 10k households52.441.038.5
Housing spending per listing (U.S. = 100)7395100
Households per official establishment323411414
Official establishment growth, 2019–2023+12.4%+16.8%+15.8%
Population growth, 2020–2025+2.3%+2.8%+3.1%
Spending per household on rent and homeowner costs$16,543$16,844$16,661
Median household income$88,783$93,170$80,734
Groundwork market score3240

Official counts and lending

Businesses

Official establishments, 2019 to 2023
378 → 425+12.4% over the period
Employees, 2023
3,005
Annual payroll, 2023
$287.6M
One-person businesses, 2023
1,713Businesses with no payroll
Map listings, September 2026
72042 chain locations
Listings at the U.S. rate for this spending
525The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$1.2M

SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Henrico County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Henrico County

Population, 2025 estimate
342,775+2.3% since 2020
Households
137,365
Median age
41.0
Homes lived in by their owners
64%
Vehicles per household
1.8
Land area
234 sq. mi.
People per square mile
1,437
Median household income
$88,783+26.3% vs. 2015–2019, before inflation
Average household income
$125,297
Median home value
$359,200
Jobs located here
205,453
Daytime population
374,226Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Henrico County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.

Or open the report at the center of Henrico County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Real estate across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for real estate businesses, numbered among those based in Virginia, with Henrico County marked.

Top counties in Virginia

Counties in Virginia ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Caroline County, VA851613.3275+11.3%#9 of 2,229
2Prince George County, VA7997.0523+2.0%#34 of 2,229
3King William County, VA7968.2444+9.5%#37 of 2,229
4Rockingham County, VA78268.0448+6.6%#47 of 2,229
5Frederick County, VA783610.2384+8.8%#50 of 2,229
6Greene County, VA7767.5508+6.6%#63 of 2,229
7Fluvanna County, VA761211.6328+6.2%#83 of 2,229
8Madison County, VA73712.8284+2.7%#142 of 2,229
9Southampton County, VA7157.3457+0.9%#173 of 2,229
10Amherst County, VA711411.0300+2.1%#185 of 2,229
81Henrico County, VA3272052.473+2.3%#2,017 of 2,229

Other business types in Henrico County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate businesses are in Henrico County, VA?

There are 720 real estate businesses on map listings in Henrico County as of September 2026. 42 of them (6%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 425 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 12.4% from 2019. Official counts list 1,713 one-person businesses without payroll.

How much do households in Henrico County, VA spend on rent and homeowner costs?

About $2.3B a year, or $16,543 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). For the 720 real estate businesses on map listings, housing spending per office is 27% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in. It is estimated from the incomes of the 137,365 households in Henrico County and national spending patterns by income.

How does Henrico County, VA compare with the U.S. for real estate businesses?

Henrico County has 52.4 real estate businesses per 10,000 households, 36% above the U.S. rate of 38.5. The index of housing spending per office is 73, where 100 is the U.S. At the national ratio of real estate businesses to household spending, Henrico County would have about 525, against 720 on map listings. There is one business with payroll in the industry for every 323 households, against one for every 414 across the U.S. The official count rose 12.4% from 2019 to 2023, against +15.8% for the U.S.

How fast is Henrico County, VA growing?

Population estimates put Henrico County at 342,775 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 137,365 households. The median household income in Henrico County is $88,783 a year, 10% above the U.S. median of $80,734. That rose 26.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Henrico County scores 32 for real estate businesses (lower middle), #2,017 of 2,229 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Henrico County. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate businesses · All 56 business types in Henrico County

Screening a site or an acquisition in Henrico County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Henrico County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.