Groundwork

Real estate · County · New Jersey

Real estate businesses in Cumberland County, NJ

The real estate businesses in Cumberland County, NJ, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 62 out of 100: Upper middle

Ranked #516 of 2,229 scored counties
#7 of 21 scored counties in New Jersey

Listings
143
18 chain locations (13%)
Official establishments
44
+12.8% since 2019
Household spending a year
$909.4M
On rent and homeowner costs · $16,909 a household
Housing spending per listing (U.S. = 100)
147
47% above the U.S.
Listings per 10k households
26.6
31% below the U.S.
Population, 2025
157,148
+2.2% since 2020

See the real estate businesses around any address in Cumberland County

The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 143 real estate businesses in Cumberland County. Chain locations make up 13% of them, against 6% across the U.S. That is 26.6 per 10,000 households, 31% below the U.S. rate of 38.5.

At $16,909 per household (in line with the U.S. average), households in Cumberland County spend about $909.4M a year on rent and homeowner costs. Housing spending per office is 47% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in.

The official count of businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in Cumberland County was 44 in 2023, up 12.8% from 2019. That is one for every 1,222 households, against one for every 414 across the U.S. Another 467 one-person businesses have no payroll, by official counts.

Population estimates show Cumberland County grew 2.2% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for real estate businesses in Cumberland County is 62 (upper middle), #516 of 2,229 scored counties and #7 of 21 scored counties in New Jersey. That puts it in the top quarter of counties.

How Cumberland County compares

The same measures for New Jersey and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate in Cumberland County, NJ compared with New Jersey and the U.S.
MeasureCumberland CountyNew JerseyU.S.
Listings per 10k households26.636.238.5
Housing spending per listing (U.S. = 100)147130100
Households per official establishment1,222595414
Official establishment growth, 2019–2023+12.8%+7.3%+15.8%
Population growth, 2020–2025+2.2%+3.0%+3.1%
Spending per household on rent and homeowner costs$16,909$20,430$16,661
Median household income$67,436$103,556$80,734
Groundwork market score6281

Official counts and lending

Businesses

Official establishments, 2019 to 2023
39 → 44+12.8% over the period
Employees, 2023
210
Annual payroll, 2023
$9.6M
One-person businesses, 2023
467Businesses with no payroll
Map listings, September 2026
14318 chain locations
Listings at the U.S. rate for this spending
210The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Cumberland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cumberland County

Population, 2025 estimate
157,148+2.2% since 2020
Households
53,781
Median age
38.0
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
483 sq. mi.
People per square mile
317
Median household income
$67,436+24.5% vs. 2015–2019, before inflation
Average household income
$92,848
Median home value
$221,400
Jobs located here
60,097
Daytime population
148,514Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cumberland County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.

Or open the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate across New Jersey

Every New Jersey market ranked →

The highest-scoring counties in New Jersey for real estate businesses, numbered among those based in New Jersey, with Cumberland County marked.

Top counties in New Jersey

Counties in New Jersey ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Warren County, NJ877015.4291+3.2%#3 of 2,229
2Salem County, NJ804718.9219+2.3%#30 of 2,229
3Sussex County, NJ6717730.6159+2.9%#318 of 2,229
4Middlesex County, NJ6581426.4182+2.6%#384 of 2,229
5Hudson County, NJ6276725.6179+1.8%#506 of 2,229
6Camden County, NJ6255827.6158+2.4%#512 of 2,229
7Cumberland County, NJ6214326.6147+2.2%#516 of 2,229
8Hunterdon County, NJ6218636.6146+2.3%#517 of 2,229
9Passaic County, NJ5949227.5160+1.6%#630 of 2,229
10Somerset County, NJ5846735.7150+3.5%#679 of 2,229

Other business types in Cumberland County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate businesses are in Cumberland County, NJ?

There are 143 real estate businesses on map listings in Cumberland County as of September 2026. 18 of them (13%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 44 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 12.8% from 2019. Official counts list 467 one-person businesses without payroll.

How much do households in Cumberland County, NJ spend on rent and homeowner costs?

About $909.4M a year, or $16,909 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). For the 143 real estate businesses on map listings, housing spending per office is 47% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in. It is estimated from the incomes of the 53,781 households in Cumberland County and national spending patterns by income.

How does Cumberland County, NJ compare with the U.S. for real estate businesses?

Cumberland County has 26.6 real estate businesses per 10,000 households, 31% below the U.S. rate of 38.5. The index of housing spending per office is 147, where 100 is the U.S. At the national ratio of real estate businesses to household spending, Cumberland County would have about 210, against 143 on map listings. There is one business with payroll in the industry for every 1,222 households, against one for every 414 across the U.S. The official count rose 12.8% from 2019 to 2023, against +15.8% for the U.S.

How fast is Cumberland County, NJ growing?

Population estimates put Cumberland County at 157,148 people in 2025, up 2.2% since 2020, slower than the U.S. (+3.1%). It has 53,781 households. The median household income in Cumberland County is $67,436 a year, 16% below the U.S. median of $80,734. That rose 24.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cumberland County scores 62 for real estate businesses (upper middle), #516 of 2,229 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cumberland County. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate businesses · All 56 business types in Cumberland County

Screening a site or an acquisition in Cumberland County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.