Groundwork

Clothing and laundry · County · New Jersey

Clothing and shoe stores in Cumberland County, NJ

The clothing and shoe stores in Cumberland County, NJ, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 57 out of 100: Upper middle

Ranked #800 of 2,087 scored counties
#14 of 21 scored counties in New Jersey

Listings
83
45 chain locations (54%)
Official establishments
31
−20.5% since 2019
Household spending a year
$112.1M
On clothing, shoes and related services · $2,085 a household
Spending per listing
$1.4M
6% above the U.S.
Listings per 10k households
15.4
5% below the U.S.
Population, 2025
157,148
+2.2% since 2020

See the clothing and shoe stores around any address in Cumberland County

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 83 clothing and shoe stores in Cumberland County. Of those, 45 are chain locations, or 54%, against 44% across the U.S. That is 15.4 per 10,000 households, 5% below the U.S. rate of 16.2.

Household spending on clothing, shoes and related services in Cumberland County comes to about $112.1M a year: $2,085 per household, in line with the U.S. average. That is about $1.4M of household spending for each store on map listings, 6% above the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

In 2023, official counts showed 31 businesses with payroll in Cumberland County classed as clothing and shoe stores, down 20.5% from 2019. That is one for every 1,735 households, against one for every 1,273 across the U.S. Official counts also show 86 one-person businesses without payroll.

Population estimates show Cumberland County grew 2.2% from 2020 to 2025, slower than the U.S. (+3.1%). Cumberland County scores 57 (upper middle) on the Groundwork market score for clothing and shoe stores, ranking #800 of 2,087 scored counties and #14 of 21 scored counties in New Jersey.

How Cumberland County compares

The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Cumberland County, NJ compared with New Jersey and the U.S.
MeasureCumberland CountyNew JerseyU.S.
Listings per 10k households15.417.516.2
Spending per listing$1.4M$1.5M$1.3M
Households per official establishment1,7351,0421,273
Official establishment growth, 2019–2023−20.5%−12.9%−12.2%
Population growth, 2020–2025+2.2%+3.0%+3.1%
Spending per household on clothing, shoes and related services$2,085$2,665$2,055
Median household income$67,436$103,556$80,734
Groundwork market score5759

Official counts and lending

Businesses

Official establishments, 2019 to 2023
39 → 31−20.5% over the period
Employees, 2023
445
Annual payroll, 2023
$8.3M
One-person businesses, 2023
86Businesses with no payroll
Map listings, September 2026
8345 chain locations
Listings at the U.S. rate for this spending
88The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores in Cumberland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cumberland County

Population, 2025 estimate
157,148+2.2% since 2020
Households
53,781
Median age
38.0
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
483 sq. mi.
People per square mile
317
Median household income
$67,436+24.5% vs. 2015–2019, before inflation
Average household income
$92,848
Median home value
$221,400
Jobs located here
60,097
Daytime population
148,514Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cumberland County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across New Jersey

Every New Jersey market ranked →

The highest-scoring counties in New Jersey for clothing and shoe stores, numbered among those based in New Jersey, with Cumberland County marked.

Top counties in New Jersey

Counties in New Jersey ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warren County, NJ91316.8$3.6M+3.2%#22 of 2,087
2Sussex County, NJ90325.5$5M+2.9%#25 of 2,087
3Salem County, NJ88104.0$5.6M+2.3%#35 of 2,087
4Hunterdon County, NJ757214.2$2.2M+2.3%#239 of 2,087
5Burlington County, NJ7421912.4$2.2M+4.3%#263 of 2,087
6Somerset County, NJ6819414.8$2.1M+3.5%#435 of 2,087
7Gloucester County, NJ6814613.0$2M+3.3%#439 of 2,087
8Middlesex County, NJ6542913.9$2M+2.6%#524 of 2,087
9Hudson County, NJ6244014.7$1.8M+1.8%#614 of 2,087
10Mercer County, NJ6122715.8$1.7M+3.3%#651 of 2,087
14Cumberland County, NJ578315.4$1.4M+2.2%#800 of 2,087

Other business types in Cumberland County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in Cumberland County, NJ?

There are 83 clothing and shoe stores on map listings in Cumberland County as of September 2026. 45 of them (54%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 31 businesses with payroll classed as clothing and shoe stores in 2023, down 20.5% from 2019. Another 86 one-person businesses have no payroll, by official counts.

How much do households in Cumberland County, NJ spend on clothing, shoes and related services?

About $112.1M a year, or $2,085 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 83 clothing and shoe stores on map listings, it comes to $1.4M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 53,781 households in Cumberland County and national spending patterns by income.

How does Cumberland County, NJ compare with the U.S. for clothing and shoe stores?

Cumberland County has 15.4 clothing and shoe stores per 10,000 households, 5% below the U.S. rate of 16.2. Spending per store is $1.4M, 6% above the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, Cumberland County would have about 88, against 83 on map listings. There is one business with payroll in the industry for every 1,735 households, against one for every 1,273 across the U.S. The official count fell 20.5% from 2019 to 2023, against −12.2% for the U.S.

How fast is Cumberland County, NJ growing?

Population estimates put Cumberland County at 157,148 people in 2025, up 2.2% since 2020, slower than the U.S. (+3.1%). It has 53,781 households. The median household income in Cumberland County is $67,436 a year, 16% below the U.S. median of $80,734. That rose 24.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cumberland County scores 57 for clothing and shoe stores (upper middle), #800 of 2,087 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cumberland County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in Cumberland County

Screening a site or an acquisition in Cumberland County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.