Real estate · County · West Virginia
Real estate agents and brokers in Kanawha County, WV
How Kanawha County, WV compares with other counties and the U.S. for real estate agents and brokers: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 53 out of 100: Upper middle
Ranked #872 of 2,176 scored counties
#18 of 31 scored counties in West Virginia
- Listings
- 106
- 8 chain locations (8%)
- Official establishments
- 33
- +17.9% since 2019
- Household spending a year
- $1.1B
- On rent and homeowner costs · $13,977 a household
- Housing spending per listing (U.S. = 100)
- 185
- 85% above the U.S.
- Listings per 10k households
- 13.9
- 55% below the U.S.
- Population, 2025
- 172,381
- −4.3% since 2020
See the real estate agents and brokers around any address in Kanawha County
The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Kanawha County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 106 real estate agents and brokers in Kanawha County. 8 of them (8%) are chain locations, against 4% across the U.S. That is 13.9 per 10,000 households, 55% below the U.S. rate of 30.6.
Household spending on rent and homeowner costs in Kanawha County comes to about $1.1B a year: $13,977 per household, 16% below the U.S. average. Housing spending per office is 85% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.
Official counts show 33 businesses with payroll classed as offices of real estate agents and brokers in Kanawha County in 2023, up 17.9% from 2019. That is one for every 2,317 households, against one for every 788 across the U.S.
Population estimates show Kanawha County declined 4.3% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for real estate agents and brokers in Kanawha County is 53 (upper middle), #872 of 2,176 scored counties and #18 of 31 scored counties in West Virginia.
How Kanawha County compares
The same measures for West Virginia and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Kanawha County | West Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 13.9 | 12.8 | 30.6 |
| Housing spending per listing (U.S. = 100) | 185 | 199 | 100 |
| Households per official establishment | 2,317 | 2,640 | 788 |
| Official establishment growth, 2019–2023 | +17.9% | +22.7% | +20.1% |
| Population growth, 2020–2025 | −4.3% | −1.4% | +3.1% |
| Spending per household on rent and homeowner costs | $13,977 | $13,873 | $16,661 |
| Median household income | $60,943 | $59,608 | $80,734 |
| Groundwork market score | 53 | 61 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 28 → 33+17.9% over the period
- Employees, 2023
- 104
- Annual payroll, 2023
- $4.7M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 1068 chain locations
- Listings at the U.S. rate for this spending
- 196The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as offices of real estate agents and brokers in Kanawha County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Kanawha County
- Population, 2025 estimate
- 172,381−4.3% since 2020
- Households
- 76,459
- Median age
- 43.8
- Homes lived in by their owners
- 71%
- Vehicles per household
- 1.6
- Land area
- 902 sq. mi.
- People per square mile
- 196
- Median household income
- $60,943+30.7% vs. 2015–2019, before inflation
- Average household income
- $84,041
- Median home value
- $147,300
- Jobs located here
- 104,812
- Daytime population
- 206,412Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Kanawha County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.
Or open the report at the center of Kanawha County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardReal estate agents and brokers across West Virginia
Every West Virginia market ranked →The highest-scoring counties in West Virginia for real estate agents and brokers, numbered among those based in West Virginia, with Kanawha County marked.
Top counties in West Virginia
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Preston County, WV | 69 | 9 | 7.0 | 361 | −0.6% | #233 of 2,176 |
| 2Morgan County, WV | 66 | 11 | 15.0 | 176 | +5.5% | #334 of 2,176 |
| 3Upshur County, WV | 64 | 9 | 9.4 | 261 | −0.3% | #378 of 2,176 |
| 4Marion County, WV | 63 | 25 | 10.7 | 244 | −1.2% | #412 of 2,176 |
| 5Putnam County, WV | 61 | 33 | 14.2 | 201 | −1.0% | #514 of 2,176 |
| 6Hampshire County, WV | 61 | 12 | 13.9 | 185 | +4.4% | #522 of 2,176 |
| 7Berkeley County, WV | 61 | 122 | 23.9 | 117 | +13.7% | #535 of 2,176 |
| 8Jackson County, WV | 60 | 14 | 12.2 | 205 | −1.0% | #555 of 2,176 |
| 9Mercer County, WV | 59 | 23 | 9.5 | 256 | −3.4% | #583 of 2,176 |
| 10Lewis County, WV | 57 | 5 | 7.2 | 353 | −3.7% | #665 of 2,176 |
| 18Kanawha County, WV | 53 | 106 | 13.9 | 185 | −4.3% | #872 of 2,176 |
Other business types in Kanawha County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
- Real estate46
- Real estate agents and brokers53
- Property management45
- Mortgage brokers and lenders57
- Home inspectors13
Funeral services
Questions
How many real estate agents and brokers are in Kanawha County, WV?
Kanawha County has 106 real estate agents and brokers on map listings as of September 2026. 8 of them (8%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 33 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 17.9% from 2019.
How much do households in Kanawha County, WV spend on rent and homeowner costs?
About $1.1B a year, or $13,977 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). For the 106 real estate agents and brokers on map listings, housing spending per office is 85% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 76,459 households in Kanawha County and national spending patterns by income.
How does Kanawha County, WV compare with the U.S. for real estate agents and brokers?
Kanawha County has 13.9 real estate agents and brokers per 10,000 households, 55% below the U.S. rate of 30.6. The index of housing spending per office is 185, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, Kanawha County would have about 196, against 106 on map listings. There is one business with payroll in the industry for every 2,317 households, against one for every 788 across the U.S. The official count rose 17.9% from 2019 to 2023, against +20.1% for the U.S.
How fast is Kanawha County, WV growing?
Population estimates put Kanawha County at 172,381 people in 2025, down 4.3% since 2020, against +3.1% for the U.S. It has 76,459 households. The median household income in Kanawha County is $60,943 a year, 25% below the U.S. median of $80,734. That rose 30.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kanawha County scores 53 for real estate agents and brokers (upper middle), #872 of 2,176 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Kanawha County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for real estate agents and brokers · All 56 business types in Kanawha County
Screening a site or an acquisition in Kanawha County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Kanawha County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.