Groundwork

Real estate · Small-town market · New Mexico

Real estate agents and brokers in the Las Vegas, NM area

How the Las Vegas, NM area compares with other small-town markets and the U.S. for real estate agents and brokers: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 65 out of 100: Upper middle

Ranked #75 of 533 scored small-town markets
#6 of 13 scored small-town markets based in New Mexico

Listings
13
0 chain locations (0%)
Official establishments
6
Businesses with payroll, 2023
Household spending a year
$206.3M
On rent and homeowner costs · $14,841 a household
Housing spending per listing (U.S. = 100)
291
2.9 times the U.S.
Listings per 10k households
9.4
69% below the U.S.
Population, 2025
30,311
−3.2% since 2020

See the real estate agents and brokers around any address in the Las Vegas area

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Las Vegas area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 13 real estate agents and brokers in the Las Vegas area. None of them are chain locations, against 4% across the U.S. That is 9.4 per 10,000 households, 69% below the U.S. rate of 30.6.

Households in the Las Vegas area spend about $206.3M a year on rent and homeowner costs, or $14,841 per household, 11% below the U.S. average. Housing spending per office is 2.9 times the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.

Official counts show 6 businesses with payroll classed as offices of real estate agents and brokers in the Las Vegas area in 2023. That is one for every 2,317 households, against one for every 788 across the U.S.

Population estimates show the Las Vegas area declined 3.2% from 2020 to 2025, against +3.1% for the U.S. The Las Vegas area scores 65 (upper middle) on the Groundwork market score for real estate agents and brokers, ranking #75 of 533 scored small-town markets and #6 of 13 scored small-town markets based in New Mexico. That puts it in the top quarter of small-town markets.

How the Las Vegas area compares

The same measures for New Mexico and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Las Vegas, NM area compared with New Mexico and the U.S.
MeasureLas Vegas areaNew MexicoU.S.
Listings per 10k households9.423.530.6
Housing spending per listing (U.S. = 100)291129100
Households per official establishment2,3171,123788
Official establishment growth, 2019–2023n/a+19.0%+20.1%
Population growth, 2020–2025−3.2%+0.3%+3.1%
Spending per household on rent and homeowner costs$14,841$16,591$16,661
Median household income$50,585$64,059$80,734
Groundwork market score6561

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6
Employees, 2023
7
Annual payroll, 2023
$354K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
130 chain locations
Listings at the U.S. rate for this spending
38The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of real estate agents and brokers in the Las Vegas area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Las Vegas area

Population, 2025 estimate
30,311−3.2% since 2020
Households
13,899
Median age
46.7
Homes lived in by their owners
75%
Vehicles per household
2.0
Land area
6,648 sq. mi.
People per square mile
5
Median household income
$50,585+65.0% vs. 2015–2019, before inflation
Average household income
$66,573
Median home value
$177,900
Jobs located here
8,403
Daytime population
28,603Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Las Vegas area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of the Las Vegas area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Real estate agents and brokers across New Mexico

Every New Mexico market ranked →

The highest-scoring small-town markets in New Mexico for real estate agents and brokers, numbered among those based in New Mexico, with the Las Vegas area marked.

Top small-town markets in New Mexico

Small-town markets in New Mexico ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Española, NM77106.4457−1.0%#16 of 533
2Gallup, NM73125.6479−6.1%#31 of 533
3Hobbs, NM734518.2169+0.2%#36 of 533
4Carlsbad-Artesia, NM694318.2176+0.3%#56 of 533
5Roswell, NM673012.7222−2.7%#66 of 533
6Las Vegas, NM65139.4291−3.2%#75 of 533
7Deming, NM651213.0195−0.2%#82 of 533
8Alamogordo, NM594518.4157+3.7%#149 of 533
9Los Alamos, NM513036.41160.0%#251 of 533
10Clovis, NM366424.6115−3.3%#447 of 533

Other business types in the Las Vegas area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in the Las Vegas, NM area?

There are 13 real estate agents and brokers on map listings in the Las Vegas area as of September 2026. None of them are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 6 businesses with payroll classed as offices of real estate agents and brokers in 2023.

How much do households in the Las Vegas, NM area spend on rent and homeowner costs?

About $206.3M a year, or $14,841 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). For the 13 real estate agents and brokers on map listings, housing spending per office is 2.9 times the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 13,899 households in the Las Vegas area and national spending patterns by income.

How does the Las Vegas, NM area compare with the U.S. for real estate agents and brokers?

The Las Vegas area has 9.4 real estate agents and brokers per 10,000 households, 69% below the U.S. rate of 30.6. The index of housing spending per office is 291, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, the Las Vegas area would have about 38, against 13 on map listings. There is one business with payroll in the industry for every 2,317 households, against one for every 788 across the U.S.

How fast is the Las Vegas, NM area growing?

Population estimates put the Las Vegas area at 30,311 people in 2025, down 3.2% since 2020, against +3.1% for the U.S. It has 13,899 households. The median household income in the Las Vegas area is $50,585 a year, 37% below the U.S. median of $80,734. That rose 65.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Las Vegas area scores 65 for real estate agents and brokers (upper middle), #75 of 533 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Las Vegas area. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in the Las Vegas area

Screening a site or an acquisition in the Las Vegas area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Las Vegas area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.