Groundwork

Groceries and convenience · Small-town market · New Mexico

Grocery stores in the Las Vegas, NM area

How the Las Vegas, NM area compares with other small-town markets and the U.S. for grocery stores: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$72.3M
On groceries · $5,202 a household
Spending per listing
$36.1M
Too few listings to compare
Listings per 10k households
1.4
Too few listings to compare
Population, 2025
30,311
−3.2% since 2020

See the grocery stores around any address in the Las Vegas area

The site report maps the grocery stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Las Vegas area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $5,202 per household (18% below the U.S. average), households in the Las Vegas area spend about $72.3M a year on groceries. That is about $36.1M of household spending for each store on map listings. The spending figure covers all groceries, not only grocery stores.

There are 2 grocery stores on map listings in the Las Vegas area as of September 2026. That is 1.4 per 10,000 households.

The official count of businesses with payroll classed as supermarkets and grocery stores in the Las Vegas area was 3 in 2023. That is one for every 4,633 households, against one for every 2,053 across the U.S.

Population estimates put the population change in the Las Vegas area from 2020 to 2025 at −3.2%, against +3.1% for the U.S. With 2 grocery stores on map listings, the Las Vegas area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Las Vegas area compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery stores in Las Vegas, NM area compared with New Mexico and the U.S.
MeasureLas Vegas areaNew MexicoU.S.
Listings per 10k households1.44.56.8
Spending per listing$36.1M$12.7M$9.3M
Households per official establishment4,6333,4042,053
Official establishment growth, 2019–2023n/a+1.2%0.0%
Population growth, 2020–2025−3.2%+0.3%+3.1%
Spending per household on groceries$5,202$5,673$6,319
Median household income$50,585$64,059$80,734
Groundwork market scoreNot scored61

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
84
Annual payroll, 2023
$1.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as supermarkets and grocery stores in the Las Vegas area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Las Vegas area

Population, 2025 estimate
30,311−3.2% since 2020
Households
13,899
Median age
46.7
Homes lived in by their owners
75%
Vehicles per household
2.0
Land area
6,648 sq. mi.
People per square mile
5
Median household income
$50,585+65.0% vs. 2015–2019, before inflation
Average household income
$66,573
Median home value
$177,900
Jobs located here
8,403
Daytime population
28,603Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Las Vegas area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery stores on map listings by name and distance.

Or open the report at the center of the Las Vegas area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Grocery stores across New Mexico

Every New Mexico market ranked →

The highest-scoring small-town markets in New Mexico for grocery stores, numbered among those based in New Mexico, with the Las Vegas area marked.

Top small-town markets in New Mexico

Small-town markets in New Mexico ranked for grocery stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Carlsbad-Artesia, NM8383.4$17.5M+0.3%#19 of 506
2Los Alamos, NM7556.1$12.2M0.0%#43 of 506
3Hobbs, NM64135.3$10.9M+0.2%#112 of 506
4Española, NM6363.8$14.3M−1.0%#115 of 506
5Alamogordo, NM61156.1$8.9M+3.7%#149 of 506
6Clovis, NM54145.4$9.9M−3.3%#229 of 506
7Deming, NM4955.4$9M−0.2%#273 of 506
8Roswell, NM48114.6$11.5M−2.7%#279 of 506
9Ruidoso, NM4277.0$7.7M−2.3%#334 of 506
10Taos, NM39106.4$8.6M+0.3%#360 of 506
Las Vegas, NMNot scored21.4$36.1M−3.2%

Other business types in the Las Vegas area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery stores are in the Las Vegas, NM area?

As of September 2026, map listings count 2 grocery stores in the Las Vegas area. The listings count grocery stores and supermarkets. Official counts show 3 businesses with payroll classed as supermarkets and grocery stores in 2023.

How much do households in the Las Vegas, NM area spend on groceries?

About $72.3M a year, or $5,202 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 2 grocery stores on map listings, it comes to $36.1M per store. That spending covers all groceries, which grocery stores share with other businesses in the trade. It is estimated from the incomes of the 13,899 households in the Las Vegas area and national spending patterns by income.

How does the Las Vegas, NM area compare with the U.S. for grocery stores?

The Las Vegas area has 2 grocery stores on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of grocery stores to household spending, the Las Vegas area would have about 8, against 2 on map listings. There is one business with payroll in the industry for every 4,633 households, against one for every 2,053 across the U.S.

How fast is the Las Vegas, NM area growing?

Population estimates put the Las Vegas area at 30,311 people in 2025, down 3.2% since 2020, against +3.1% for the U.S. It has 13,899 households. The median household income in the Las Vegas area is $50,585 a year, 37% below the U.S. median of $80,734. That rose 65.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Las Vegas area has no market score for grocery stores: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Las Vegas area. It maps the grocery stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery stores · All 56 business types in the Las Vegas area

Screening a site or an acquisition in the Las Vegas area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Las Vegas area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.