Groundwork

Real estate · Metro area · Maryland

Real estate agents and brokers in the Baltimore-Columbia-Towson, MD metro area

Competitor counts, household spending and official business counts for real estate agents and brokers in the Baltimore-Columbia-Towson, MD metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 44 out of 100: Lower middle

Ranked #245 of 387 scored metro areas
#3 of 4 scored metro areas based in Maryland

Listings
3,482
132 chain locations (4%)
Official establishments
1,130
+6.0% since 2019
Household spending a year
$19.3B
On rent and homeowner costs · $17,186 a household
Housing spending per listing (U.S. = 100)
101
In line with the U.S.
Listings per 10k households
31.1
2% above the U.S.
Population, 2025
2,857,781
+0.4% since 2020

See the real estate agents and brokers around any address in the Baltimore-Columbia-Towson metro area

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Baltimore-Columbia-Towson metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 3,482 real estate agents and brokers in the Baltimore-Columbia-Towson metro area. 132 of them (4%) are chain locations, against 4% across the U.S. That comes to 31.1 for every 10,000 households, 2% above the U.S. rate of 30.6.

Households in the Baltimore-Columbia-Towson metro area spend about $19.3B a year on rent and homeowner costs, or $17,186 per household, 3% above the U.S. average. Housing spending per office is in line with the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.

In 2023, official counts showed 1,130 businesses with payroll in the Baltimore-Columbia-Towson metro area classed as offices of real estate agents and brokers, up 6.0% from 2019. That is one for every 991 households, against one for every 788 across the U.S. Since fiscal 2022, 9 SBA-backed loans worth $3.6M have gone to businesses classed as offices of real estate agents and brokers in the Baltimore-Columbia-Towson metro area.

Population estimates put the population change in the Baltimore-Columbia-Towson metro area from 2020 to 2025 at +0.4%, slower than the U.S. (+3.1%). For real estate agents and brokers, the Baltimore-Columbia-Towson metro area has a Groundwork market score of 44 (lower middle): #245 of 387 scored metro areas and #3 of 4 scored metro areas based in Maryland.

How the Baltimore-Columbia-Towson metro area compares

The same measures for Maryland and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Baltimore-Columbia-Towson, MD metro area compared with Maryland and the U.S.
MeasureBaltimore-Columbia-Towson metro areaMarylandU.S.
Listings per 10k households31.131.830.6
Housing spending per listing (U.S. = 100)101101100
Households per official establishment9911,044788
Official establishment growth, 2019–2023+6.0%+5.2%+20.1%
Population growth, 2020–2025+0.4%+1.4%+3.1%
Spending per household on rent and homeowner costs$17,186$17,488$16,661
Median household income$99,470$103,678$80,734
Groundwork market score4448

Official counts and lending

Businesses

Official establishments, 2019 to 2023
1,130+6.0% over the period
Employees, 2023
2,964
Annual payroll, 2023
$269.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
3,482132 chain locations
Listings at the U.S. rate for this spending
3,531The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
9
Amount
$3.6M

SBA-backed loans to businesses classed as offices of real estate agents and brokers in the Baltimore-Columbia-Towson metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Baltimore-Columbia-Towson metro area

Population, 2025 estimate
2,857,781+0.4% since 2020
Households
1,120,269
Median age
40.3
Homes lived in by their owners
67%
Vehicles per household
1.7
Land area
2,602 sq. mi.
People per square mile
1,095
Median household income
$99,470+21.9% vs. 2015–2019, before inflation
Average household income
$131,059
Median home value
$391,300
Jobs located here
1,345,791
Daytime population
2,886,566Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Baltimore-Columbia-Towson metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of the Baltimore-Columbia-Towson metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Real estate agents and brokers across Maryland

Every Maryland market ranked →

The highest-scoring metro areas in Maryland for real estate agents and brokers, numbered among those based in Maryland (a market based in another state is listed without a number), with the Baltimore-Columbia-Towson metro area marked.

Top metro areas in Maryland

Metro areas in Maryland ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Hagerstown-Martinsburg, MD-WV7026022.0127+7.1%#42 of 387
Philadelphia-Camden-Wilmington, PA-NJ-DE-MD646,66427.0129+1.4%#70 of 387
2Lexington Park, MD5323531.0111+2.1%#155 of 387
Washington-Arlington-Alexandria, DC-VA-MD-WV478,99537.992+3.3%#214 of 387
3Baltimore-Columbia-Towson, MD443,48231.1101+0.4%#245 of 387
4Salisbury, MD3814529.792+2.9%#303 of 387

Other business types in the Baltimore-Columbia-Towson metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in the Baltimore-Columbia-Towson, MD metro area?

There are 3,482 real estate agents and brokers on map listings in the Baltimore-Columbia-Towson metro area as of September 2026. 132 of them (4%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 1,130 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 6.0% from 2019.

How much do households in the Baltimore-Columbia-Towson, MD metro area spend on rent and homeowner costs?

About $19.3B a year, or $17,186 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). For the 3,482 real estate agents and brokers on map listings, housing spending per office is in line with the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 1,120,269 households in the Baltimore-Columbia-Towson metro area and national spending patterns by income.

How does the Baltimore-Columbia-Towson, MD metro area compare with the U.S. for real estate agents and brokers?

The Baltimore-Columbia-Towson metro area has 31.1 real estate agents and brokers per 10,000 households, 2% above the U.S. rate of 30.6. The index of housing spending per office is 101, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, the Baltimore-Columbia-Towson metro area would have about 3,531, against 3,482 on map listings. There is one business with payroll in the industry for every 991 households, against one for every 788 across the U.S. The official count rose 6.0% from 2019 to 2023, against +20.1% for the U.S.

How fast is the Baltimore-Columbia-Towson, MD metro area growing?

Population estimates put the Baltimore-Columbia-Towson metro area at 2,857,781 people in 2025, up 0.4% since 2020, slower than the U.S. (+3.1%). It has 1,120,269 households. The median household income in the Baltimore-Columbia-Towson metro area is $99,470 a year, 23% above the U.S. median of $80,734. That rose 21.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Baltimore-Columbia-Towson metro area scores 44 for real estate agents and brokers (lower middle), #245 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Baltimore-Columbia-Towson metro area. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in the Baltimore-Columbia-Towson metro area

Screening a site or an acquisition in the Baltimore-Columbia-Towson metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Baltimore-Columbia-Towson metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.