Groundwork

Real estate · Small-town market · North Carolina

Property management companies in the Rockingham, NC area

The property management companies in the Rockingham, NC area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 1.

Listings
1
0 chain locations (0%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$213M
On rent and homeowner costs · $12,512 a household
Housing spending per listing (U.S. = 100)
383
Too few listings to compare
Listings per 10k households
0.6
Too few listings to compare
Population, 2025
42,041
−1.6% since 2020

See the property management companies around any address in the Rockingham area

The site report maps the property management companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Rockingham area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 1 property management company in the Rockingham area. That is 0.6 per 10,000 households.

Households in the Rockingham area spend about $213M a year on rent and homeowner costs, or $12,512 per household, 25% below the U.S. average. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money property management companies take in.

In 2023, official counts showed 3 businesses with payroll in the Rockingham area classed as residential and commercial property managers. That is one for every 5,675 households, against one for every 1,638 across the U.S.

Population estimates put the population change in the Rockingham area from 2020 to 2025 at −1.6%, against +3.1% for the U.S. With 1 property management company on map listings, the Rockingham area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Rockingham area compares

The same measures for North Carolina and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Property management in Rockingham, NC area compared with North Carolina and the U.S.
MeasureRockingham areaNorth CarolinaU.S.
Listings per 10k households0.62.93.0
Housing spending per listing (U.S. = 100)38393100
Households per official establishment5,6751,7561,638
Official establishment growth, 2019–2023n/a+5.9%+11.4%
Population growth, 2020–2025−1.6%+7.2%+3.1%
Spending per household on rent and homeowner costs$12,512$15,139$16,661
Median household income$44,883$72,388$80,734
Groundwork market scoreNot scored48

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
4
Annual payroll, 2023
$84K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as residential and commercial property managers in the Rockingham area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Rockingham area

Population, 2025 estimate
42,041−1.6% since 2020
Households
17,026
Median age
40.4
Homes lived in by their owners
66%
Vehicles per household
1.8
Land area
474 sq. mi.
People per square mile
89
Median household income
$44,883+24.2% vs. 2015–2019, before inflation
Average household income
$62,303
Median home value
$127,800
Jobs located here
13,566
Daytime population
37,908Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Rockingham area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the property management companies on map listings by name and distance.

Or open the report at the center of the Rockingham area. Signed out, you see a blurred preview; on an account, each report is one action.

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Property management across North Carolina

Every North Carolina market ranked →

The highest-scoring small-town markets in North Carolina for property management companies, numbered among those based in North Carolina, with the Rockingham area marked.

Top small-town markets in North Carolina

Small-town markets in North Carolina ranked for property management companies by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Anderson Creek, NC7561.2218+12.3%#8 of 180
2Shelby-Kings Mountain, NC6071.8136+3.4%#48 of 180
3Kinston, NC5952.1107+1.4%#55 of 180
4Wilson, NC5761.8135+1.7%#62 of 180
5Sanford, NC5393.671+10.8%#84 of 180
6Forest City, NC5262.3105+2.1%#86 of 180
7New Bern, NC46203.866+3.6%#106 of 180
8Morehead City, NC45123.872+4.1%#110 of 180
9Kill Devil Hills, NC32116.545+3.3%#152 of 180
10Roanoke Rapids, NC2793.272−4.3%#163 of 180
Rockingham, NCNot scored10.6383−1.6%

Other business types in the Rockingham area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many property management companies are in the Rockingham, NC area?

There is 1 property management company on map listings in the Rockingham area as of September 2026. The listings count property management companies. Official counts show 3 businesses with payroll classed as residential and commercial property managers in 2023.

How much do households in the Rockingham, NC area spend on rent and homeowner costs?

About $213M a year, or $12,512 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). The spending figure is all rent and homeowner costs, a measure of housing demand, not money property management companies take in. It is estimated from the incomes of the 17,026 households in the Rockingham area and national spending patterns by income.

How does the Rockingham, NC area compare with the U.S. for property management companies?

The Rockingham area has 1 property management company on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of property management companies to household spending, the Rockingham area would have about 4, against 1 on map listings. There is one business with payroll in the industry for every 5,675 households, against one for every 1,638 across the U.S.

How fast is the Rockingham, NC area growing?

Population estimates put the Rockingham area at 42,041 people in 2025, down 1.6% since 2020, against +3.1% for the U.S. It has 17,026 households. The median household income in the Rockingham area is $44,883 a year, 44% below the U.S. median of $80,734. That rose 24.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Rockingham area has no market score for property management companies: the score needs at least 5 on map listings, and it has 1.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Rockingham area. It maps the property management companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for property management companies · All 56 business types in the Rockingham area

Screening a site or an acquisition in the Rockingham area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Rockingham area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.