Groundwork

Food and drink · County · Texas

Pizza places in Travis County, TX

The pizza places in Travis County, TX, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 79 out of 100: High

Ranked #101 of 2,090 scored counties
#13 of 122 scored counties in Texas

Listings
391
207 chain locations (53%)
Official establishments
1,103
All limited-service restaurants · +10.2% since 2019
Household spending a year
$2.7B
On food away from home · $4,570 a household
Spending per listing
$6.8M
34% above the U.S.
Listings per 10k households
6.7
16% below the U.S.
Population, 2025
1,389,670
+7.2% since 2020

See the pizza places around any address in Travis County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Travis County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Travis County scores 79 (high) on the Groundwork market score for pizza places, ranking #101 of 2,090 scored counties and #13 of 122 scored counties in Texas. That puts it in the top 10% of counties for pizza places.

At $4,570 per household (12% above the U.S. average), households in Travis County spend about $2.7B a year on food away from home. That is about $6.8M of household spending for each pizza place on map listings, 34% above the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

There are 391 pizza places on map listings in Travis County as of September 2026. Chain locations make up 53% of them, against 58% across the U.S. That comes to 6.7 for every 10,000 households, 16% below the U.S. rate of 8.0.

In 2023, official counts showed 1,103 businesses with payroll in Travis County classed as limited-service restaurants, up 10.2% from 2019. That is one for every 529 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Since fiscal 2022, 40 SBA-backed loans worth $22.9M have gone to businesses classed as limited-service restaurants in Travis County. Population estimates put the population change in Travis County from 2020 to 2025 at +7.2%, faster than the U.S. (+3.1%).

How Travis County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Travis County, TX compared with Texas and the U.S.
MeasureTravis CountyTexasU.S.
Listings per 10k households6.76.58.0
Spending per listing$6.8M$6.1M$5.1M
Households per official establishment (all limited-service restaurants)529451478
Official establishment growth, 2019–2023+10.2%+9.0%+6.1%
Population growth, 2020–2025+7.2%+8.5%+3.1%
Spending per household on food away from home$4,570$3,970$4,070
Median household income$99,611$78,476$80,734
Groundwork market score7964

Official counts and lending

Businesses

Official establishments, 2019 to 2023
1,001 → 1,103All limited-service restaurants · +10.2% over the period
Employees, 2023
26,064
Annual payroll, 2023
$679.2M
One-person businesses, 2023
229All limited-service restaurants with no payroll
Map listings, September 2026
391207 chain locations
Listings at the U.S. rate for this spending
525The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
40
Amount
$22.9M

SBA-backed loans to businesses classed as limited-service restaurants in Travis County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Travis County

Population, 2025 estimate
1,389,670+7.2% since 2020
Households
583,747
Median age
37.2
Homes lived in by their owners
52%
Vehicles per household
1.7
Land area
994 sq. mi.
People per square mile
1,338
Median household income
$99,611+31.3% vs. 2015–2019, before inflation
Average household income
$143,003
Median home value
$523,000
Jobs located here
947,590
Daytime population
1,630,736Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Travis County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Travis County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Texas for pizza places, numbered among those based in Texas, with Travis County marked.

Top counties in Texas

Counties in Texas ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Bastrop County, TX90143.8$10.6M+21.3%#10 of 2,090
2Guadalupe County, TX90324.9$8.6M+15.8%#13 of 2,090
3Waller County, TX86105.5$7.5M+21.9%#30 of 2,090
4Aransas County, TX8354.0$9.1M+9.3%#50 of 2,090
5Lampasas County, TX8256.0$6.7M+9.0%#59 of 2,090
6Wood County, TX8184.3$8M+10.3%#63 of 2,090
7Burnet County, TX81125.7$6.9M+15.2%#66 of 2,090
8Wise County, TX81176.8$6.2M+21.5%#69 of 2,090
9Wilson County, TX8094.9$8.6M+12.2%#78 of 2,090
10Caldwell County, TX7974.2$8.5M+20.0%#93 of 2,090
13Travis County, TX793916.7$6.8M+7.2%#101 of 2,090

Other business types in Travis County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Travis County, TX?

As of September 2026, map listings count 391 pizza places in Travis County. 207 of them (53%) are chain locations. The listings count pizza restaurants. Official counts show 1,103 businesses with payroll classed as limited-service restaurants in 2023, up 10.2% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 229 one-person businesses without payroll.

How much do households in Travis County, TX spend on food away from home?

About $2.7B a year, or $4,570 per household. That is 12% above the U.S. average (an index of 112, where 100 is the U.S. average). Spread across the 391 pizza places on map listings, it comes to $6.8M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 583,747 households in Travis County and national spending patterns by income.

How does Travis County, TX compare with the U.S. for pizza places?

Travis County has 6.7 pizza places per 10,000 households, 16% below the U.S. rate of 8.0. Spending per pizza place is $6.8M, 34% above the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Travis County would have about 525, against 391 on map listings. There is one business with payroll in the industry for every 529 households, against one for every 478 across the U.S. The official count rose 10.2% from 2019 to 2023, against +6.1% for the U.S.

How fast is Travis County, TX growing?

Population estimates put Travis County at 1,389,670 people in 2025, up 7.2% since 2020, faster than the U.S. (+3.1%). It has 583,747 households. Median household income in Travis County is $99,611, 23% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Travis County scores 79 for pizza places (high), #101 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Travis County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Travis County

Screening a site or an acquisition in Travis County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Travis County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.