Groundwork

Food and drink · County · Texas

Pizza places in Midland County, TX

How Midland County, TX compares with other counties and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 72 out of 100: Upper middle

Ranked #246 of 2,090 scored counties
#33 of 122 scored counties in Texas

Listings
43
34 chain locations (79%)
Official establishments
154
All limited-service restaurants · +0.7% since 2019
Household spending a year
$294.6M
On food away from home · $4,355 a household
Spending per listing
$6.9M
35% above the U.S.
Listings per 10k households
6.4
20% below the U.S.
Population, 2025
187,855
+10.0% since 2020

See the pizza places around any address in Midland County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Midland County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on food away from home in Midland County comes to about $294.6M a year: $4,355 per household, 7% above the U.S. average. That is about $6.9M of household spending for each pizza place on map listings, 35% above the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

There are 43 pizza places on map listings in Midland County as of September 2026. Of those, 34 are chain locations, or 79%, against 58% across the U.S. That is 6.4 per 10,000 households, 20% below the U.S. rate of 8.0.

In 2023, official counts showed 154 businesses with payroll in Midland County classed as limited-service restaurants, up 0.7% from 2019. That is one for every 439 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts list 37 one-person businesses without payroll. Since fiscal 2022, 5 SBA-backed loans worth $4.8M have gone to businesses classed as limited-service restaurants in Midland County.

Between 2020 and 2025, the population of Midland County grew 10.0%, faster than the U.S. (+3.1%). The Groundwork market score for pizza places in Midland County is 72 (upper middle), #246 of 2,090 scored counties and #33 of 122 scored counties in Texas. That puts it in the top quarter of counties.

How Midland County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Midland County, TX compared with Texas and the U.S.
MeasureMidland CountyTexasU.S.
Listings per 10k households6.46.58.0
Spending per listing$6.9M$6.1M$5.1M
Households per official establishment (all limited-service restaurants)439451478
Official establishment growth, 2019–2023+0.7%+9.0%+6.1%
Population growth, 2020–2025+10.0%+8.5%+3.1%
Spending per household on food away from home$4,355$3,970$4,070
Median household income$92,874$78,476$80,734
Groundwork market score7264

Official counts and lending

Businesses

Official establishments, 2019 to 2023
153 → 154All limited-service restaurants · +0.7% over the period
Employees, 2023
3,756
Annual payroll, 2023
$92M
One-person businesses, 2023
37All limited-service restaurants with no payroll
Map listings, September 2026
4334 chain locations
Listings at the U.S. rate for this spending
58The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$4.8M

SBA-backed loans to businesses classed as limited-service restaurants in Midland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Midland County

Population, 2025 estimate
187,855+10.0% since 2020
Households
67,651
Median age
33.9
Homes lived in by their owners
68%
Vehicles per household
1.9
Land area
900 sq. mi.
People per square mile
194
Median household income
$92,874+16.9% vs. 2015–2019, before inflation
Average household income
$129,248
Median home value
$312,700
Jobs located here
117,352
Daytime population
208,899Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Midland County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Midland County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Texas for pizza places, numbered among those based in Texas, with Midland County marked.

Top counties in Texas

Counties in Texas ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Bastrop County, TX90143.8$10.6M+21.3%#10 of 2,090
2Guadalupe County, TX90324.9$8.6M+15.8%#13 of 2,090
3Waller County, TX86105.5$7.5M+21.9%#30 of 2,090
4Aransas County, TX8354.0$9.1M+9.3%#50 of 2,090
5Lampasas County, TX8256.0$6.7M+9.0%#59 of 2,090
6Wood County, TX8184.3$8M+10.3%#63 of 2,090
7Burnet County, TX81125.7$6.9M+15.2%#66 of 2,090
8Wise County, TX81176.8$6.2M+21.5%#69 of 2,090
9Wilson County, TX8094.9$8.6M+12.2%#78 of 2,090
10Caldwell County, TX7974.2$8.5M+20.0%#93 of 2,090
33Midland County, TX72436.4$6.9M+10.0%#246 of 2,090

Other business types in Midland County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Midland County, TX?

As of September 2026, map listings count 43 pizza places in Midland County. 34 of them (79%) are chain locations. The listings count pizza restaurants. Official counts show 154 businesses with payroll classed as limited-service restaurants in 2023, up 0.7% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 37 one-person businesses without payroll.

How much do households in Midland County, TX spend on food away from home?

About $294.6M a year, or $4,355 per household. That is 7% above the U.S. average (an index of 107, where 100 is the U.S. average). Spread across the 43 pizza places on map listings, it comes to $6.9M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 67,651 households in Midland County and national spending patterns by income.

How does Midland County, TX compare with the U.S. for pizza places?

Midland County has 6.4 pizza places per 10,000 households, 20% below the U.S. rate of 8.0. Spending per pizza place is $6.9M, 35% above the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Midland County would have about 58, against 43 on map listings. There is one business with payroll in the industry for every 439 households, against one for every 478 across the U.S. The official count rose 0.7% from 2019 to 2023, against +6.1% for the U.S.

How fast is Midland County, TX growing?

Population estimates put Midland County at 187,855 people in 2025, up 10.0% since 2020, faster than the U.S. (+3.1%). It has 67,651 households. Median household income in Midland County is $92,874, 15% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 16.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Midland County scores 72 for pizza places (upper middle), #246 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Midland County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Midland County

Screening a site or an acquisition in Midland County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Midland County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.