Groundwork

Food and drink · Small-town market · Texas

Pizza places in the Hereford, TX area

How the Hereford, TX area compares with other small-town markets and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
4 chain locations (100%)
Official establishments
11
All limited-service restaurants
Household spending a year
$20.1M
On food away from home · $3,316 a household
Spending per listing
$5M
In line with the U.S.
Listings per 10k households
6.6
17% below the U.S.
Population, 2025
18,626
+0.5% since 2020

See the pizza places around any address in the Hereford area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Hereford area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $3,316 per household (19% below the U.S. average), households in the Hereford area spend about $20.1M a year on food away from home. Spread across 4 pizza places, that is $5M per pizza place, in line with the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

The Hereford area has 4 pizza places on map listings as of September 2026. That comes to 6.6 for every 10,000 households, 17% below the U.S. rate of 8.0.

The official count of businesses with payroll classed as limited-service restaurants in the Hereford area was 11 in 2023. That is one for every 550 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts also show 10 one-person businesses without payroll.

Between 2020 and 2025, the population of the Hereford area grew 0.5%, slower than the U.S. (+3.1%). With 4 pizza places on map listings, the Hereford area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Hereford area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Hereford, TX area compared with Texas and the U.S.
MeasureHereford areaTexasU.S.
Listings per 10k households6.66.58.0
Spending per listing$5M$6.1M$5.1M
Households per official establishment (all limited-service restaurants)550451478
Official establishment growth, 2019–2023n/a+9.0%+6.1%
Population growth, 2020–2025+0.5%+8.5%+3.1%
Spending per household on food away from home$3,316$3,970$4,070
Median household income$60,799$78,476$80,734
Groundwork market scoreNot scored64

Official counts and lending

Businesses

Official establishments, 2019 to 2023
11All limited-service restaurants
Employees, 2023
259
Annual payroll, 2023
$6.1M
One-person businesses, 2023
10All limited-service restaurants with no payroll
Map listings, September 2026
44 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in the Hereford area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Hereford area

Population, 2025 estimate
18,626+0.5% since 2020
Households
6,051
Median age
31.6
Homes lived in by their owners
67%
Vehicles per household
2.1
Land area
1,497 sq. mi.
People per square mile
12
Median household income
$60,799+22.3% vs. 2015–2019, before inflation
Average household income
$75,276
Median home value
$121,300
Jobs located here
8,711
Daytime population
18,792Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Hereford area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of the Hereford area. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring small-town markets in Texas for pizza places, numbered among those based in Texas, with the Hereford area marked.

Top small-town markets in Texas

Small-town markets in Texas ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Bonham, TX8697.0$5.3M+9.2%#5 of 520
2Jacksonville, TX7894.9$6.9M+5.4%#24 of 520
3Granbury, TX76176.7$6.1M+13.6%#34 of 520
4Huntsville, TX75135.0$6.2M+9.5%#42 of 520
5Brenham, TX73117.1$5.3M+7.0%#55 of 520
6Sulphur Springs, TX6975.0$7.2M+6.1%#76 of 520
7Kerrville, TX69135.7$6.4M+2.5%#77 of 520
8Nacogdoches, TX68114.3$7.4M+2.2%#88 of 520
9Paris, TX68135.2$6.4M+2.6%#90 of 520
10Corsicana, TX67105.3$6.6M+8.2%#99 of 520
Hereford, TXNot scored46.6$5M+0.5%

Other business types in the Hereford area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Hereford, TX area?

Map listings as of September 2026 show 4 pizza places in the Hereford area. The listings count pizza restaurants. Official counts show 11 businesses with payroll classed as limited-service restaurants in 2023. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Another 10 one-person businesses have no payroll, by official counts.

How much do households in the Hereford, TX area spend on food away from home?

About $20.1M a year, or $3,316 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). Spread across the 4 pizza places on map listings, it comes to $5M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 6,051 households in the Hereford area and national spending patterns by income.

How does the Hereford, TX area compare with the U.S. for pizza places?

The Hereford area has 6.6 pizza places per 10,000 households, 17% below the U.S. rate of 8.0. Spending per pizza place is $5M, in line with the U.S. figure of $5.1M. The count on map listings matches the U.S. ratio of pizza places to household spending. There is one business with payroll in the industry for every 550 households, against one for every 478 across the U.S.

How fast is the Hereford, TX area growing?

Population estimates put the Hereford area at 18,626 people in 2025, up 0.5% since 2020, slower than the U.S. (+3.1%). It has 6,051 households. Median household income in the Hereford area is $60,799, 25% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Hereford area has no market score for pizza places: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Hereford area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Hereford area

Screening a site or an acquisition in the Hereford area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Hereford area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.