Groundwork

Beauty and personal care · Small-town market · Texas

Nail salons in the Hereford, TX area

Competitor counts, household spending and official business counts for nail salons in the Hereford, TX area, set against other small-town markets and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
2 chain locations (100%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$4.8M
On personal care products and services · $799 a household
Spending per listing
$2.4M
Too few listings to compare
Listings per 10k households
3.3
Too few listings to compare
Population, 2025
18,626
+0.5% since 2020

See the nail salons around any address in the Hereford area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Hereford area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Hereford area spend about $4.8M a year on personal care products and services, or $799 per household, 20% below the U.S. average. That works out to $2.4M per salon. The spending figure covers all personal care products and services, not only nail salons.

There are 2 nail salons on map listings in the Hereford area as of September 2026. That is 3.3 per 10,000 households.

Official counts don’t publish a figure for nail salons in the Hereford area, since they leave out counts under 3. Official counts also show 7 one-person businesses without payroll.

Population estimates put the population change in the Hereford area from 2020 to 2025 at +0.5%, slower than the U.S. (+3.1%). With 2 nail salons on map listings, the Hereford area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Hereford area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Hereford, TX area compared with Texas and the U.S.
MeasureHereford areaTexasU.S.
Listings per 10k households3.37.26.0
Spending per listing$2.4M$1.3M$1.7M
Households per official establishmentn/a5,8443,754
Official establishment growth, 2019–2023n/a+51.5%+23.2%
Population growth, 2020–2025+0.5%+8.5%+3.1%
Spending per household on personal care products and services$799$937$1,005
Median household income$60,799$78,476$80,734
Groundwork market scoreNot scored40

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
7Businesses with no payroll
Map listings, September 2026
22 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in the Hereford area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Hereford area

Population, 2025 estimate
18,626+0.5% since 2020
Households
6,051
Median age
31.6
Homes lived in by their owners
67%
Vehicles per household
2.1
Land area
1,497 sq. mi.
People per square mile
12
Median household income
$60,799+22.3% vs. 2015–2019, before inflation
Average household income
$75,276
Median home value
$121,300
Jobs located here
8,711
Daytime population
18,792Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Hereford area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Hereford area. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Texas

Every Texas market ranked →

The highest-scoring small-town markets in Texas for nail salons, numbered among those based in Texas, with the Hereford area marked.

Top small-town markets in Texas

Small-town markets in Texas ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jacksonville, TX7152.7$3M+5.4%#53 of 387
2Bonham, TX7053.9$2.3M+9.2%#66 of 387
3Fredericksburg, TX6665.2$1.8M+6.6%#93 of 387
4Granbury, TX65155.9$1.6M+13.6%#97 of 387
5Brenham, TX5595.8$1.5M+7.0%#170 of 387
6Corsicana, TX51105.3$1.6M+8.2%#201 of 387
7Mineral Wells, TX5165.3$1.6M+8.2%#202 of 387
8Athens, TX51185.4$1.6M+7.5%#203 of 387
9Stephenville, TX5084.8$1.8M+2.8%#210 of 387
10Paris, TX45124.8$1.7M+2.6%#234 of 387
Hereford, TXNot scored23.3$2.4M+0.5%

Other business types in the Hereford area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Hereford, TX area?

As of September 2026, map listings count 2 nail salons in the Hereford area. The listings count nail salons. No official count is published for nail salons in the Hereford area: counts under 3 are left out. Official counts list 7 one-person businesses without payroll.

How much do households in the Hereford, TX area spend on personal care products and services?

About $4.8M a year, or $799 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 2 nail salons on map listings, it comes to $2.4M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 6,051 households in the Hereford area and national spending patterns by income.

How does the Hereford, TX area compare with the U.S. for nail salons?

The Hereford area has 2 nail salons on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of nail salons to household spending, the Hereford area would have about 3, against 2 on map listings.

How fast is the Hereford, TX area growing?

Population estimates put the Hereford area at 18,626 people in 2025, up 0.5% since 2020, slower than the U.S. (+3.1%). It has 6,051 households. Median household income in the Hereford area is $60,799, 25% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Hereford area has no market score for nail salons: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Hereford area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Hereford area

Screening a site or an acquisition in the Hereford area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Hereford area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.