Groundwork

Food and drink · County · Tennessee

Pizza places in White County, TN

How White County, TN compares with other counties and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 62 out of 100: Upper middle

Ranked #580 of 2,090 scored counties
#24 of 70 scored counties in Tennessee

Listings
6
5 chain locations (83%)
Official establishments
19
All limited-service restaurants
Household spending a year
$34.3M
On food away from home · $3,058 a household
Spending per listing
$5.7M
13% above the U.S.
Listings per 10k households
5.3
34% below the U.S.
Population, 2025
29,612
+7.9% since 2020

See the pizza places around any address in White County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of White County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 6 pizza places in White County. Chain locations make up 83% of them, against 58% across the U.S. That comes to 5.3 for every 10,000 households, 34% below the U.S. rate of 8.0.

Households in White County spend about $34.3M a year on food away from home, or $3,058 per household, 25% below the U.S. average. That is about $5.7M of household spending for each pizza place on map listings, 13% above the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

In 2023, official counts showed 19 businesses with payroll in White County classed as limited-service restaurants. That is one for every 591 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Another 6 one-person businesses have no payroll, by official counts.

Between 2020 and 2025, the population of White County grew 7.9%, faster than the U.S. (+3.1%). The Groundwork market score for pizza places in White County is 62 (upper middle), #580 of 2,090 scored counties and #24 of 70 scored counties in Tennessee.

How White County compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in White County, TN compared with Tennessee and the U.S.
MeasureWhite CountyTennesseeU.S.
Listings per 10k households5.37.28.0
Spending per listing$5.7M$5.1M$5.1M
Households per official establishment (all limited-service restaurants)591492478
Official establishment growth, 2019–2023n/a+6.2%+6.1%
Population growth, 2020–2025+7.9%+5.6%+3.1%
Spending per household on food away from home$3,058$3,670$4,070
Median household income$52,188$69,595$80,734
Groundwork market score6248

Official counts and lending

Businesses

Official establishments, 2019 to 2023
16 → 19All limited-service restaurants
Employees, 2023
407
Annual payroll, 2023
$7.6M
One-person businesses, 2023
6All limited-service restaurants with no payroll
Map listings, September 2026
65 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in White County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in White County

Population, 2025 estimate
29,612+7.9% since 2020
Households
11,226
Median age
43.1
Homes lived in by their owners
77%
Vehicles per household
2.1
Land area
377 sq. mi.
People per square mile
75
Median household income
$52,188+24.3% vs. 2015–2019, before inflation
Average household income
$71,135
Median home value
$207,200
Jobs located here
7,730
Daytime population
25,039Residents who don’t work, plus everyone whose job is here

Looking at a specific site in White County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of White County. Signed out, you see a blurred preview; on an account, each report is one action.

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Pizza across Tennessee

Every Tennessee market ranked →

The highest-scoring counties in Tennessee for pizza places, numbered among those based in Tennessee, with White County marked.

Top counties in Tennessee

Counties in Tennessee ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fayette County, TN9074.1$9.9M+7.7%#12 of 2,090
2Loudon County, TN85135.4$7.4M+15.6%#38 of 2,090
3Sumner County, TN81496.2$6.6M+9.2%#67 of 2,090
4Bedford County, TN7973.6$9.7M+9.7%#92 of 2,090
5Franklin County, TN7874.0$8.5M+6.4%#113 of 2,090
6Marshall County, TN7775.1$7.1M+10.5%#131 of 2,090
7Cheatham County, TN77106.1$6.5M+4.1%#135 of 2,090
8Blount County, TN77335.9$6.4M+6.0%#137 of 2,090
9Tipton County, TN76125.3$6.9M+2.0%#154 of 2,090
10Williamson County, TN74687.4$7.2M+9.0%#185 of 2,090
24White County, TN6265.3$5.7M+7.9%#580 of 2,090

Other business types in White County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in White County, TN?

White County has 6 pizza places on map listings as of September 2026. 5 of them (83%) are chain locations. The listings count pizza restaurants. Official counts show 19 businesses with payroll classed as limited-service restaurants in 2023. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts list 6 one-person businesses without payroll.

How much do households in White County, TN spend on food away from home?

About $34.3M a year, or $3,058 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 6 pizza places on map listings, it comes to $5.7M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 11,226 households in White County and national spending patterns by income.

How does White County, TN compare with the U.S. for pizza places?

White County has 5.3 pizza places per 10,000 households, 34% below the U.S. rate of 8.0. Spending per pizza place is $5.7M, 13% above the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, White County would have about 7, against 6 on map listings. There is one business with payroll in the industry for every 591 households, against one for every 478 across the U.S.

How fast is White County, TN growing?

Population estimates put White County at 29,612 people in 2025, up 7.9% since 2020, faster than the U.S. (+3.1%). It has 11,226 households. The median household income in White County is $52,188 a year, 35% below the U.S. median of $80,734. That rose 24.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. White County scores 62 for pizza places (upper middle), #580 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in White County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in White County

Screening a site or an acquisition in White County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of White County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.