Groundwork

Food and drink · Metro area · South Carolina

Pizza places in the Myrtle Beach-Conway-North Myrtle Beach, SC metro area

The pizza places in the Myrtle Beach-Conway-North Myrtle Beach, SC metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 28 out of 100: Lower middle

Ranked #350 of 387 scored metro areas
#8 of 8 scored metro areas based in South Carolina

Listings
198
100 chain locations (51%)
Official establishments
389
All limited-service restaurants · +17.5% since 2019
Household spending a year
$556.2M
On food away from home · $3,503 a household
Spending per listing
$2.8M
45% below the U.S.
Listings per 10k households
12.5
56% above the U.S.
Population, 2025
427,551
+20.9% since 2020

See the pizza places around any address in the Myrtle Beach-Conway-North Myrtle Beach metro area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Myrtle Beach-Conway-North Myrtle Beach metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for pizza places in the Myrtle Beach-Conway-North Myrtle Beach metro area is 28 (lower middle), #350 of 387 scored metro areas and #8 of 8 scored metro areas based in South Carolina. That puts it in the bottom quarter of metro areas.

Household spending on food away from home in the Myrtle Beach-Conway-North Myrtle Beach metro area comes to about $556.2M a year: $3,503 per household, 14% below the U.S. average. That works out to $2.8M per pizza place, 45% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

There are 198 pizza places on map listings in the Myrtle Beach-Conway-North Myrtle Beach metro area as of September 2026. 100 of them (51%) are chain locations, against 58% across the U.S. That comes to 12.5 for every 10,000 households, 56% above the U.S. rate of 8.0.

Official counts show 389 businesses with payroll classed as limited-service restaurants in the Myrtle Beach-Conway-North Myrtle Beach metro area in 2023, up 17.5% from 2019. That is one for every 408 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Since fiscal 2022, 6 SBA-backed loans worth $5.1M have gone to businesses classed as limited-service restaurants in the Myrtle Beach-Conway-North Myrtle Beach metro area. Population estimates show the Myrtle Beach-Conway-North Myrtle Beach metro area grew 20.9% from 2020 to 2025, faster than the U.S. (+3.1%).

How the Myrtle Beach-Conway-North Myrtle Beach metro area compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Myrtle Beach-Conway-North Myrtle Beach, SC metro area compared with South Carolina and the U.S.
MeasureMyrtle Beach-Conway-North Myrtle Beach metro areaSouth CarolinaU.S.
Listings per 10k households12.57.68.0
Spending per listing$2.8M$4.8M$5.1M
Households per official establishment (all limited-service restaurants)408501478
Official establishment growth, 2019–2023+17.5%+10.9%+6.1%
Population growth, 2020–2025+20.9%+8.5%+3.1%
Spending per household on food away from home$3,503$3,660$4,070
Median household income$66,880$69,324$80,734
Groundwork market score2849

Official counts and lending

Businesses

Official establishments, 2019 to 2023
389All limited-service restaurants · +17.5% over the period
Employees, 2023
6,938
Annual payroll, 2023
$141.1M
One-person businesses, 2023
65All limited-service restaurants with no payroll
Map listings, September 2026
198100 chain locations
Listings at the U.S. rate for this spending
110The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$5.1M

SBA-backed loans to businesses classed as limited-service restaurants in the Myrtle Beach-Conway-North Myrtle Beach metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Myrtle Beach-Conway-North Myrtle Beach metro area

Population, 2025 estimate
427,551+20.9% since 2020
Households
158,779
Median age
47.7
Homes lived in by their owners
77%
Vehicles per household
1.8
Land area
1,133 sq. mi.
People per square mile
338
Median household income
$66,880
Average household income
$87,740
Median home value
$287,700
Jobs located here
142,324
Daytime population
375,675Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Myrtle Beach-Conway-North Myrtle Beach metro area?

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Pizza across South Carolina

Every South Carolina market ranked →

The highest-scoring metro areas in South Carolina for pizza places, numbered among those based in South Carolina (a market based in another state is listed without a number), with the Myrtle Beach-Conway-North Myrtle Beach metro area marked.

Top metro areas in South Carolina

Metro areas in South Carolina ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Charlotte-Concord-Gastonia, NC-SC737396.9$6M+10.1%#45 of 387
1Hilton Head Island-Bluffton-Port Royal, SC73778.1$5.1M+12.0%#47 of 387
2Charleston-North Charleston, SC712467.3$5.6M+10.7%#56 of 387
3Spartanburg, SC63896.2$5.6M+14.3%#101 of 387
4Columbia, SC612136.3$5.8M+6.0%#110 of 387
Augusta-Richmond County, GA-SC521556.7$5.5M+4.7%#175 of 387
5Greenville-Anderson-Greer, SC463128.1$4.5M+9.0%#229 of 387
6Sumter, SC40286.8$4.8M−0.3%#267 of 387
7Florence, SC29526.6$4.9M+0.9%#340 of 387
8Myrtle Beach-Conway-North Myrtle Beach, SC2819812.5$2.8M+20.9%#350 of 387

Other business types in the Myrtle Beach-Conway-North Myrtle Beach metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Myrtle Beach-Conway-North Myrtle Beach, SC metro area?

As of September 2026, map listings count 198 pizza places in the Myrtle Beach-Conway-North Myrtle Beach metro area. 100 of them (51%) are chain locations. The listings count pizza restaurants. Official counts show 389 businesses with payroll classed as limited-service restaurants in 2023, up 17.5% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts list 65 one-person businesses without payroll.

How much do households in the Myrtle Beach-Conway-North Myrtle Beach, SC metro area spend on food away from home?

About $556.2M a year, or $3,503 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 198 pizza places on map listings, it comes to $2.8M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 158,779 households in the Myrtle Beach-Conway-North Myrtle Beach metro area and national spending patterns by income.

How does the Myrtle Beach-Conway-North Myrtle Beach, SC metro area compare with the U.S. for pizza places?

The Myrtle Beach-Conway-North Myrtle Beach metro area has 12.5 pizza places per 10,000 households, 56% above the U.S. rate of 8.0. Spending per pizza place is $2.8M, 45% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, the Myrtle Beach-Conway-North Myrtle Beach metro area would have about 110, against 198 on map listings. There is one business with payroll in the industry for every 408 households, against one for every 478 across the U.S. The official count rose 17.5% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Myrtle Beach-Conway-North Myrtle Beach, SC metro area growing?

Population estimates put the Myrtle Beach-Conway-North Myrtle Beach metro area at 427,551 people in 2025, up 20.9% since 2020, faster than the U.S. (+3.1%). It has 158,779 households. Median household income in the Myrtle Beach-Conway-North Myrtle Beach metro area is $66,880, 17% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Myrtle Beach-Conway-North Myrtle Beach metro area scores 28 for pizza places (lower middle), #350 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Myrtle Beach-Conway-North Myrtle Beach metro area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Myrtle Beach-Conway-North Myrtle Beach metro area

Screening a site or an acquisition in the Myrtle Beach-Conway-North Myrtle Beach metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.