Groundwork

Food and drink · Metro area · South Carolina

Pizza places in the Sumter, SC metro area

How the Sumter, SC metro area compares with other metro areas and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 40 out of 100: Lower middle

Ranked #267 of 387 scored metro areas
#6 of 8 scored metro areas based in South Carolina

Listings
28
23 chain locations (82%)
Official establishments
73
All limited-service restaurants · +2.8% since 2019
Household spending a year
$134.1M
On food away from home · $3,264 a household
Spending per listing
$4.8M
6% below the U.S.
Listings per 10k households
6.8
15% below the U.S.
Population, 2025
105,067
−0.3% since 2020

See the pizza places around any address in the Sumter metro area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Sumter metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $3,264 per household (20% below the U.S. average), households in the Sumter metro area spend about $134.1M a year on food away from home. That works out to $4.8M per pizza place, 6% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

There are 28 pizza places on map listings in the Sumter metro area as of September 2026. 23 of them (82%) are chain locations, against 58% across the U.S. That is 6.8 per 10,000 households, 15% below the U.S. rate of 8.0.

The official count of businesses with payroll classed as limited-service restaurants in the Sumter metro area was 73 in 2023, up 2.8% from 2019. That is one for every 563 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts list 20 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $1.6M have gone to businesses classed as limited-service restaurants in the Sumter metro area.

Population estimates put the population change in the Sumter metro area from 2020 to 2025 at −0.3%, against +3.1% for the U.S. The Sumter metro area scores 40 (lower middle) on the Groundwork market score for pizza places, ranking #267 of 387 scored metro areas and #6 of 8 scored metro areas based in South Carolina.

How the Sumter metro area compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Sumter, SC metro area compared with South Carolina and the U.S.
MeasureSumter metro areaSouth CarolinaU.S.
Listings per 10k households6.87.68.0
Spending per listing$4.8M$4.8M$5.1M
Households per official establishment (all limited-service restaurants)563501478
Official establishment growth, 2019–2023+2.8%+10.9%+6.1%
Population growth, 2020–2025−0.3%+8.5%+3.1%
Spending per household on food away from home$3,264$3,660$4,070
Median household income$56,693$69,324$80,734
Groundwork market score4049

Official counts and lending

Businesses

Official establishments, 2019 to 2023
73All limited-service restaurants · +2.8% over the period
Employees, 2023
1,955
Annual payroll, 2023
$31.3M
One-person businesses, 2023
20All limited-service restaurants with no payroll
Map listings, September 2026
2823 chain locations
Listings at the U.S. rate for this spending
26The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$1.6M

SBA-backed loans to businesses classed as limited-service restaurants in the Sumter metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Sumter metro area

Population, 2025 estimate
105,067−0.3% since 2020
Households
41,083
Median age
38.8
Homes lived in by their owners
68%
Vehicles per household
1.8
Land area
665 sq. mi.
People per square mile
157
Median household income
$56,693
Average household income
$74,835
Median home value
$165,300
Jobs located here
37,301
Daytime population
101,774Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Sumter metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of the Sumter metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pizza across South Carolina

Every South Carolina market ranked →

The highest-scoring metro areas in South Carolina for pizza places, numbered among those based in South Carolina (a market based in another state is listed without a number), with the Sumter metro area marked.

Top metro areas in South Carolina

Metro areas in South Carolina ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Charlotte-Concord-Gastonia, NC-SC737396.9$6M+10.1%#45 of 387
1Hilton Head Island-Bluffton-Port Royal, SC73778.1$5.1M+12.0%#47 of 387
2Charleston-North Charleston, SC712467.3$5.6M+10.7%#56 of 387
3Spartanburg, SC63896.2$5.6M+14.3%#101 of 387
4Columbia, SC612136.3$5.8M+6.0%#110 of 387
Augusta-Richmond County, GA-SC521556.7$5.5M+4.7%#175 of 387
5Greenville-Anderson-Greer, SC463128.1$4.5M+9.0%#229 of 387
6Sumter, SC40286.8$4.8M−0.3%#267 of 387
7Florence, SC29526.6$4.9M+0.9%#340 of 387
8Myrtle Beach-Conway-North Myrtle Beach, SC2819812.5$2.8M+20.9%#350 of 387

Other business types in the Sumter metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Sumter, SC metro area?

As of September 2026, map listings count 28 pizza places in the Sumter metro area. 23 of them (82%) are chain locations. The listings count pizza restaurants. Official counts show 73 businesses with payroll classed as limited-service restaurants in 2023, up 2.8% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 20 one-person businesses without payroll.

How much do households in the Sumter, SC metro area spend on food away from home?

About $134.1M a year, or $3,264 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 28 pizza places on map listings, it comes to $4.8M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 41,083 households in the Sumter metro area and national spending patterns by income.

How does the Sumter, SC metro area compare with the U.S. for pizza places?

The Sumter metro area has 6.8 pizza places per 10,000 households, 15% below the U.S. rate of 8.0. Spending per pizza place is $4.8M, 6% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, the Sumter metro area would have about 26, against 28 on map listings. There is one business with payroll in the industry for every 563 households, against one for every 478 across the U.S. The official count rose 2.8% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Sumter, SC metro area growing?

Population estimates put the Sumter metro area at 105,067 people in 2025, down 0.3% since 2020, against +3.1% for the U.S. It has 41,083 households. Median household income in the Sumter metro area is $56,693, 30% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Sumter metro area scores 40 for pizza places (lower middle), #267 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Sumter metro area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Sumter metro area

Screening a site or an acquisition in the Sumter metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Sumter metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.