Groundwork

Food and drink · County · Idaho

Pizza places in Ada County, ID

The pizza places in Ada County, ID, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 66 out of 100: Upper middle

Ranked #453 of 2,090 scored counties
#9 of 23 scored counties in Idaho

Listings
168
110 chain locations (65%)
Official establishments
442
All limited-service restaurants · +20.4% since 2019
Household spending a year
$871.3M
On food away from home · $4,302 a household
Spending per listing
$5.2M
2% above the U.S.
Listings per 10k households
8.3
4% above the U.S.
Population, 2025
546,141
+9.6% since 2020

See the pizza places around any address in Ada County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Ada County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on food away from home in Ada County comes to about $871.3M a year: $4,302 per household, 6% above the U.S. average. Spread across 168 pizza places, that is $5.2M per pizza place, 2% above the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

Ada County has 168 pizza places on map listings as of September 2026. Chain locations make up 65% of them, against 58% across the U.S. That comes to 8.3 for every 10,000 households, 4% above the U.S. rate of 8.0.

Official counts show 442 businesses with payroll classed as limited-service restaurants in Ada County in 2023, up 20.4% from 2019. That is one for every 458 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts also show 57 one-person businesses without payroll. Since fiscal 2022, 26 SBA-backed loans worth $13.6M have gone to businesses classed as limited-service restaurants in Ada County.

Population estimates put the population change in Ada County from 2020 to 2025 at +9.6%, faster than the U.S. (+3.1%). For pizza places, Ada County has a Groundwork market score of 66 (upper middle): #453 of 2,090 scored counties and #9 of 23 scored counties in Idaho. That puts it in the top quarter of counties.

How Ada County compares

The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Ada County, ID compared with Idaho and the U.S.
MeasureAda CountyIdahoU.S.
Listings per 10k households8.37.58.0
Spending per listing$5.2M$5.1M$5.1M
Households per official establishment (all limited-service restaurants)458510478
Official establishment growth, 2019–2023+20.4%+19.5%+6.1%
Population growth, 2020–2025+9.6%+9.8%+3.1%
Spending per household on food away from home$4,302$3,857$4,070
Median household income$91,502$77,800$80,734
Groundwork market score6661

Official counts and lending

Businesses

Official establishments, 2019 to 2023
367 → 442All limited-service restaurants · +20.4% over the period
Employees, 2023
9,508
Annual payroll, 2023
$188.4M
One-person businesses, 2023
57All limited-service restaurants with no payroll
Map listings, September 2026
168110 chain locations
Listings at the U.S. rate for this spending
172The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
26
Amount
$13.6M

SBA-backed loans to businesses classed as limited-service restaurants in Ada County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Ada County

Population, 2025 estimate
546,141+9.6% since 2020
Households
202,543
Median age
39.5
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
1,052 sq. mi.
People per square mile
493
Median household income
$91,502+38.0% vs. 2015–2019, before inflation
Average household income
$124,631
Median home value
$512,300
Jobs located here
294,737
Daytime population
566,160Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Ada County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Ada County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Idaho for pizza places, numbered among those based in Idaho, with Ada County marked.

Top counties in Idaho

Counties in Idaho ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Canyon County, ID81424.9$7.7M+18.1%#64 of 2,090
2Payette County, ID7566.2$5.7M+8.8%#175 of 2,090
3Bingham County, ID74116.8$5.5M+6.4%#196 of 2,090
4Jefferson County, ID7398.8$4.5M+13.6%#232 of 2,090
5Gem County, ID7156.5$5.5M+13.0%#279 of 2,090
6Kootenai County, ID67557.7$5.1M+11.0%#415 of 2,090
7Jerome County, ID6778.5$4.3M+8.6%#426 of 2,090
8Bonneville County, ID66296.6$5.9M+8.9%#442 of 2,090
9Ada County, ID661688.3$5.2M+9.6%#453 of 2,090
10Bonner County, ID65188.9$4.1M+14.8%#491 of 2,090

Other business types in Ada County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Ada County, ID?

Map listings as of September 2026 show 168 pizza places in Ada County. 110 of them (65%) are chain locations. The listings count pizza restaurants. Official counts show 442 businesses with payroll classed as limited-service restaurants in 2023, up 20.4% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Another 57 one-person businesses have no payroll, by official counts.

How much do households in Ada County, ID spend on food away from home?

About $871.3M a year, or $4,302 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 168 pizza places on map listings, it comes to $5.2M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 202,543 households in Ada County and national spending patterns by income.

How does Ada County, ID compare with the U.S. for pizza places?

Ada County has 8.3 pizza places per 10,000 households, 4% above the U.S. rate of 8.0. Spending per pizza place is $5.2M, 2% above the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Ada County would have about 172, against 168 on map listings. There is one business with payroll in the industry for every 458 households, against one for every 478 across the U.S. The official count rose 20.4% from 2019 to 2023, against +6.1% for the U.S.

How fast is Ada County, ID growing?

Population estimates put Ada County at 546,141 people in 2025, up 9.6% since 2020, faster than the U.S. (+3.1%). It has 202,543 households. Median household income in Ada County is $91,502, 13% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 38.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Ada County scores 66 for pizza places (upper middle), #453 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Ada County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Ada County

Screening a site or an acquisition in Ada County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Ada County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.