Food and drink · County · California
Pizza places in San Luis Obispo County, CA
The pizza places in San Luis Obispo County, CA, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 45 out of 100: Lower middle
Ranked #1,227 of 2,090 scored counties
#46 of 53 scored counties in California
- Listings
- 110
- 44 chain locations (40%)
- Official establishments
- 294
- All limited-service restaurants · +10.9% since 2019
- Household spending a year
- $486.8M
- On food away from home · $4,446 a household
- Spending per listing
- $4.4M
- 13% below the U.S.
- Listings per 10k households
- 10.0
- 25% above the U.S.
- Population, 2025
- 282,367
- 0.0% since 2020
See the pizza places around any address in San Luis Obispo County
The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of San Luis Obispo County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $4,446 per household (9% above the U.S. average), households in San Luis Obispo County spend about $486.8M a year on food away from home. That works out to $4.4M per pizza place, 13% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.
San Luis Obispo County has 110 pizza places on map listings as of September 2026. Chain locations make up 40% of them, against 58% across the U.S. Per 10,000 households, that is 10.0, 25% above the U.S. rate of 8.0.
The official count of businesses with payroll classed as limited-service restaurants in San Luis Obispo County was 294 in 2023, up 10.9% from 2019. That is one for every 372 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts also show 27 one-person businesses without payroll. Since fiscal 2022, 5 SBA-backed loans worth $2.1M have gone to businesses classed as limited-service restaurants in San Luis Obispo County.
Population estimates show San Luis Obispo County held about level from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for pizza places in San Luis Obispo County is 45 (lower middle), #1,227 of 2,090 scored counties and #46 of 53 scored counties in California.
How San Luis Obispo County compares
The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | San Luis Obispo County | California | U.S. |
|---|---|---|---|
| Listings per 10k households | 10.0 | 6.9 | 8.0 |
| Spending per listing | $4.4M | $6.6M | $5.1M |
| Households per official establishment (all limited-service restaurants) | 372 | 392 | 478 |
| Official establishment growth, 2019–2023 | +10.9% | +6.5% | +6.1% |
| Population growth, 2020–2025 | 0.0% | −0.4% | +3.1% |
| Spending per household on food away from home | $4,446 | $4,559 | $4,070 |
| Median household income | $97,446 | $99,122 | $80,734 |
| Groundwork market score | 45 | 55 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 265 → 294All limited-service restaurants · +10.9% over the period
- Employees, 2023
- 4,621
- Annual payroll, 2023
- $123.2M
- One-person businesses, 2023
- 27All limited-service restaurants with no payroll
- Map listings, September 2026
- 11044 chain locations
- Listings at the U.S. rate for this spending
- 96The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 5
- Amount
- $2.1M
SBA-backed loans to businesses classed as limited-service restaurants in San Luis Obispo County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.
Population and households in San Luis Obispo County
- Population, 2025 estimate
- 282,3670.0% since 2020
- Households
- 109,503
- Median age
- 42.3
- Homes lived in by their owners
- 62%
- Vehicles per household
- 2.1
- Land area
- 3,301 sq. mi.
- People per square mile
- 85
- Median household income
- $97,446+32.6% vs. 2015–2019, before inflation
- Average household income
- $132,001
- Median home value
- $824,700
- Jobs located here
- 112,621
- Daytime population
- 276,085Residents who don’t work, plus everyone whose job is here
Looking at a specific site in San Luis Obispo County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.
Or open the report at the center of San Luis Obispo County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPizza across California
Every California market ranked →The highest-scoring counties in California for pizza places, numbered among those based in California, with San Luis Obispo County marked.
Top counties in California
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Yuba County, CA | 84 | 15 | 5.2 | $7.2M | +8.2% | #46 of 2,090 |
| 2San Benito County, CA | 82 | 14 | 6.8 | $7.2M | +8.6% | #56 of 2,090 |
| 3Nevada County, CA | 74 | 26 | 6.1 | $7.1M | −0.4% | #186 of 2,090 |
| 4Amador County, CA | 70 | 14 | 8.7 | $4.7M | +3.2% | #320 of 2,090 |
| 5Contra Costa County, CA | 69 | 266 | 6.4 | $8.1M | +0.3% | #327 of 2,090 |
| 6San Joaquin County, CA | 69 | 159 | 6.5 | $6.6M | +5.5% | #334 of 2,090 |
| 7Napa County, CA | 68 | 32 | 6.4 | $7.6M | −3.3% | #358 of 2,090 |
| 8Marin County, CA | 67 | 62 | 6.0 | $9.2M | −2.9% | #384 of 2,090 |
| 9Riverside County, CA | 67 | 476 | 6.1 | $7M | +5.0% | #387 of 2,090 |
| 10Solano County, CA | 66 | 104 | 6.6 | $6.8M | +0.6% | #434 of 2,090 |
| 46San Luis Obispo County, CA | 45 | 110 | 10.0 | $4.4M | 0.0% | #1,227 of 2,090 |
Other business types in San Luis Obispo County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pizza places are in San Luis Obispo County, CA?
Map listings as of September 2026 show 110 pizza places in San Luis Obispo County. 44 of them (40%) are chain locations. The listings count pizza restaurants. Official counts show 294 businesses with payroll classed as limited-service restaurants in 2023, up 10.9% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Another 27 one-person businesses have no payroll, by official counts.
How much do households in San Luis Obispo County, CA spend on food away from home?
About $486.8M a year, or $4,446 per household. That is 9% above the U.S. average (an index of 109, where 100 is the U.S. average). Spread across the 110 pizza places on map listings, it comes to $4.4M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 109,503 households in San Luis Obispo County and national spending patterns by income.
How does San Luis Obispo County, CA compare with the U.S. for pizza places?
San Luis Obispo County has 10.0 pizza places per 10,000 households, 25% above the U.S. rate of 8.0. Spending per pizza place is $4.4M, 13% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, San Luis Obispo County would have about 96, against 110 on map listings. There is one business with payroll in the industry for every 372 households, against one for every 478 across the U.S. The official count rose 10.9% from 2019 to 2023, against +6.1% for the U.S.
How fast is San Luis Obispo County, CA growing?
Population estimates put San Luis Obispo County at 282,367 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 109,503 households. Median household income in San Luis Obispo County is $97,446, 21% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 32.6%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. San Luis Obispo County scores 45 for pizza places (lower middle), #1,227 of 2,090 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in San Luis Obispo County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pizza places · All 56 business types in San Luis Obispo County
Screening a site or an acquisition in San Luis Obispo County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of San Luis Obispo County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.