Groundwork

Beauty and personal care · County · California

Hair salons in San Luis Obispo County, CA

The hair salons in San Luis Obispo County, CA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 62 out of 100: Upper middle

Ranked #607 of 2,339 scored counties
#24 of 55 scored counties in California

Listings
267
43 chain locations (16%)
Official establishments
39
0.0% since 2019
Household spending a year
$122.8M
On personal care products and services · $1,122 a household
Spending per listing
$460K
7% above the U.S.
Listings per 10k households
24.4
4% above the U.S.
Population, 2025
282,367
0.0% since 2020

See the hair salons around any address in San Luis Obispo County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of San Luis Obispo County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,122 per household (12% above the U.S. average), households in San Luis Obispo County spend about $122.8M a year on personal care products and services. That is about $460K of household spending for each salon on map listings, 7% above the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

There are 267 hair salons on map listings in San Luis Obispo County as of September 2026. Of those, 43 are chain locations, or 16%, against 14% across the U.S. That comes to 24.4 for every 10,000 households, 4% above the U.S. rate of 23.4.

The official count of businesses with payroll classed as beauty salons in San Luis Obispo County was 39 in 2023, unchanged from 2019. That is one for every 2,808 households, against one for every 1,535 across the U.S. Official counts list 774 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $50K has gone to businesses classed as beauty salons in San Luis Obispo County.

Population estimates show San Luis Obispo County held about level from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for hair salons in San Luis Obispo County is 62 (upper middle), #607 of 2,339 scored counties and #24 of 55 scored counties in California.

How San Luis Obispo County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in San Luis Obispo County, CA compared with California and the U.S.
MeasureSan Luis Obispo CountyCaliforniaU.S.
Listings per 10k households24.424.023.4
Spending per listing$460K$479K$430K
Households per official establishment2,8081,5511,535
Official establishment growth, 2019–20230.0%+8.3%+6.0%
Population growth, 2020–20250.0%−0.4%+3.1%
Spending per household on personal care products and services$1,122$1,149$1,005
Median household income$97,446$99,122$80,734
Groundwork market score6254

Official counts and lending

Businesses

Official establishments, 2019 to 2023
39 → 390.0% over the period
Employees, 2023
164
Annual payroll, 2023
$3.7M
One-person businesses, 2023
774Businesses with no payroll
Map listings, September 2026
26743 chain locations
Listings at the U.S. rate for this spending
285The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$50K

SBA-backed loans to businesses classed as beauty salons in San Luis Obispo County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in San Luis Obispo County

Population, 2025 estimate
282,3670.0% since 2020
Households
109,503
Median age
42.3
Homes lived in by their owners
62%
Vehicles per household
2.1
Land area
3,301 sq. mi.
People per square mile
85
Median household income
$97,446+32.6% vs. 2015–2019, before inflation
Average household income
$132,001
Median home value
$824,700
Jobs located here
112,621
Daytime population
276,085Residents who don’t work, plus everyone whose job is here

Looking at a specific site in San Luis Obispo County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of San Luis Obispo County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across California

Every California market ranked →

The highest-scoring counties in California for hair salons, numbered among those based in California, with San Luis Obispo County marked.

Top counties in California

Counties in California ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba County, CA90217.3$1.3M+8.2%#9 of 2,339
2Madera County, CA896514.3$687K+7.4%#17 of 2,339
3Calaveras County, CA822714.6$703K+2.8%#62 of 2,339
4Yolo County, CA8012215.9$688K+3.1%#77 of 2,339
5Kern County, CA7744415.6$609K+2.3%#121 of 2,339
6Merced County, CA7714216.5$553K+5.1%#125 of 2,339
7Tulare County, CA7523516.4$580K+2.4%#158 of 2,339
8San Joaquin County, CA7548419.7$551K+5.5%#161 of 2,339
9El Dorado County, CA7212616.5$727K+0.6%#229 of 2,339
10Kings County, CA727416.8$560K+1.0%#242 of 2,339
24San Luis Obispo County, CA6226724.4$460K0.0%#607 of 2,339

Other business types in San Luis Obispo County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in San Luis Obispo County, CA?

As of September 2026, map listings count 267 hair salons in San Luis Obispo County. 43 of them (16%) are chain locations. The listings count hair and beauty salons. Official counts show 39 businesses with payroll classed as beauty salons in 2023, unchanged from 2019. Official counts also show 774 one-person businesses without payroll.

How much do households in San Luis Obispo County, CA spend on personal care products and services?

About $122.8M a year, or $1,122 per household. That is 12% above the U.S. average (an index of 112, where 100 is the U.S. average). Spread across the 267 hair salons on map listings, it comes to $460K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 109,503 households in San Luis Obispo County and national spending patterns by income.

How does San Luis Obispo County, CA compare with the U.S. for hair salons?

San Luis Obispo County has 24.4 hair salons per 10,000 households, 4% above the U.S. rate of 23.4. Spending per salon is $460K, 7% above the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, San Luis Obispo County would have about 285, against 267 on map listings. There is one business with payroll in the industry for every 2,808 households, against one for every 1,535 across the U.S. The official count held level from 2019 to 2023, against +6.0% for the U.S.

How fast is San Luis Obispo County, CA growing?

Population estimates put San Luis Obispo County at 282,367 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 109,503 households. Median household income in San Luis Obispo County is $97,446, 21% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 32.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. San Luis Obispo County scores 62 for hair salons (upper middle), #607 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in San Luis Obispo County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in San Luis Obispo County

Screening a site or an acquisition in San Luis Obispo County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of San Luis Obispo County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.