Groundwork

Food and drink · County · Alabama

Pizza places in Houston County, AL

How Houston County, AL compares with other counties and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #1,297 of 2,090 scored counties
#27 of 37 scored counties in Alabama

Listings
28
18 chain locations (64%)
Official establishments
119
All limited-service restaurants · −0.8% since 2019
Household spending a year
$144.7M
On food away from home · $3,342 a household
Spending per listing
$5.2M
2% above the U.S.
Listings per 10k households
6.5
19% below the U.S.
Population, 2025
110,318
+2.8% since 2020

See the pizza places around any address in Houston County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Houston County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Houston County spend about $144.7M a year on food away from home, or $3,342 per household, 18% below the U.S. average. Spread across 28 pizza places, that is $5.2M per pizza place, 2% above the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

There are 28 pizza places on map listings in Houston County as of September 2026. Of those, 18 are chain locations, or 64%, against 58% across the U.S. That comes to 6.5 for every 10,000 households, 19% below the U.S. rate of 8.0.

In 2023, official counts showed 119 businesses with payroll in Houston County classed as limited-service restaurants, down 0.8% from 2019. That is one for every 364 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Another 14 one-person businesses have no payroll, by official counts. Since fiscal 2022, 4 SBA-backed loans worth $2M have gone to businesses classed as limited-service restaurants in Houston County.

Population estimates put the population change in Houston County from 2020 to 2025 at +2.8%, in step with the U.S. (+3.1%). For pizza places, Houston County has a Groundwork market score of 43 (lower middle): #1,297 of 2,090 scored counties and #27 of 37 scored counties in Alabama.

How Houston County compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Houston County, AL compared with Alabama and the U.S.
MeasureHouston CountyAlabamaU.S.
Listings per 10k households6.55.78.0
Spending per listing$5.2M$6.1M$5.1M
Households per official establishment (all limited-service restaurants)364450478
Official establishment growth, 2019–2023−0.8%+8.8%+6.1%
Population growth, 2020–2025+2.8%+3.2%+3.1%
Spending per household on food away from home$3,342$3,519$4,070
Median household income$58,626$63,999$80,734
Groundwork market score4348

Official counts and lending

Businesses

Official establishments, 2019 to 2023
120 → 119All limited-service restaurants · −0.8% over the period
Employees, 2023
2,430
Annual payroll, 2023
$38.8M
One-person businesses, 2023
14All limited-service restaurants with no payroll
Map listings, September 2026
2818 chain locations
Listings at the U.S. rate for this spending
29The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$2M

SBA-backed loans to businesses classed as limited-service restaurants in Houston County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Houston County

Population, 2025 estimate
110,318+2.8% since 2020
Households
43,302
Median age
40.5
Homes lived in by their owners
64%
Vehicles per household
1.8
Land area
580 sq. mi.
People per square mile
187
Median household income
$58,626+23.2% vs. 2015–2019, before inflation
Average household income
$81,747
Median home value
$183,300
Jobs located here
51,974
Daytime population
116,184Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Houston County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Houston County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

The highest-scoring counties in Alabama for pizza places, numbered among those based in Alabama, with Houston County marked.

Top counties in Alabama

Counties in Alabama ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Limestone County, AL89194.6$8.7M+18.0%#15 of 2,090
2Blount County, AL7373.2$10.8M+1.8%#208 of 2,090
3Autauga County, AL7393.9$9.6M+5.1%#209 of 2,090
4Chilton County, AL7273.9$8.6M+5.9%#236 of 2,090
5Shelby County, AL68627.1$6.2M+6.5%#367 of 2,090
6Madison County, AL681116.7$6.2M+11.0%#369 of 2,090
7Elmore County, AL67185.5$6.8M+4.2%#390 of 2,090
8St. Clair County, AL67236.6$5.6M+7.1%#406 of 2,090
9Dale County, AL6663.0$10.4M+1.3%#430 of 2,090
10Coffee County, AL63104.8$7.5M+6.3%#530 of 2,090
27Houston County, AL43286.5$5.2M+2.8%#1,297 of 2,090

Other business types in Houston County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Houston County, AL?

As of September 2026, map listings count 28 pizza places in Houston County. 18 of them (64%) are chain locations. The listings count pizza restaurants. Official counts show 119 businesses with payroll classed as limited-service restaurants in 2023, down 0.8% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts list 14 one-person businesses without payroll.

How much do households in Houston County, AL spend on food away from home?

About $144.7M a year, or $3,342 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 28 pizza places on map listings, it comes to $5.2M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 43,302 households in Houston County and national spending patterns by income.

How does Houston County, AL compare with the U.S. for pizza places?

Houston County has 6.5 pizza places per 10,000 households, 19% below the U.S. rate of 8.0. Spending per pizza place is $5.2M, 2% above the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Houston County would have about 29, against 28 on map listings. There is one business with payroll in the industry for every 364 households, against one for every 478 across the U.S. The official count fell 0.8% from 2019 to 2023, against +6.1% for the U.S.

How fast is Houston County, AL growing?

Population estimates put Houston County at 110,318 people in 2025, up 2.8% since 2020, in step with the U.S. (+3.1%). It has 43,302 households. Median household income in Houston County is $58,626, 27% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Houston County scores 43 for pizza places (lower middle), #1,297 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Houston County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Houston County

Screening a site or an acquisition in Houston County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Houston County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.