Groundwork

Food and drink · County · Alabama

Pizza places in Madison County, AL

The pizza places in Madison County, AL, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 68 out of 100: Upper middle

Ranked #369 of 2,090 scored counties
#6 of 37 scored counties in Alabama

Listings
111
83 chain locations (75%)
Official establishments
404
All limited-service restaurants · +11.9% since 2019
Household spending a year
$682.8M
On food away from home · $4,137 a household
Spending per listing
$6.2M
21% above the U.S.
Listings per 10k households
6.7
16% below the U.S.
Population, 2025
433,516
+11.0% since 2020

See the pizza places around any address in Madison County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on food away from home in Madison County comes to about $682.8M a year: $4,137 per household, 2% above the U.S. average. Spread across 111 pizza places, that is $6.2M per pizza place, 21% above the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

Madison County has 111 pizza places on map listings as of September 2026. Of those, 83 are chain locations, or 75%, against 58% across the U.S. That comes to 6.7 for every 10,000 households, 16% below the U.S. rate of 8.0.

Official counts show 404 businesses with payroll classed as limited-service restaurants in Madison County in 2023, up 11.9% from 2019. That is one for every 408 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Another 78 one-person businesses have no payroll, by official counts. Since fiscal 2022, 11 SBA-backed loans worth $7M have gone to businesses classed as limited-service restaurants in Madison County.

Population estimates show Madison County grew 11.0% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for pizza places in Madison County is 68 (upper middle), #369 of 2,090 scored counties and #6 of 37 scored counties in Alabama. That puts it in the top quarter of counties.

How Madison County compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Madison County, AL compared with Alabama and the U.S.
MeasureMadison CountyAlabamaU.S.
Listings per 10k households6.75.78.0
Spending per listing$6.2M$6.1M$5.1M
Households per official establishment (all limited-service restaurants)408450478
Official establishment growth, 2019–2023+11.9%+8.8%+6.1%
Population growth, 2020–2025+11.0%+3.2%+3.1%
Spending per household on food away from home$4,137$3,519$4,070
Median household income$86,499$63,999$80,734
Groundwork market score6848

Official counts and lending

Businesses

Official establishments, 2019 to 2023
361 → 404All limited-service restaurants · +11.9% over the period
Employees, 2023
8,411
Annual payroll, 2023
$165.1M
One-person businesses, 2023
78All limited-service restaurants with no payroll
Map listings, September 2026
11183 chain locations
Listings at the U.S. rate for this spending
134The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
11
Amount
$7M

SBA-backed loans to businesses classed as limited-service restaurants in Madison County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Madison County

Population, 2025 estimate
433,516+11.0% since 2020
Households
165,031
Median age
39.6
Homes lived in by their owners
68%
Vehicles per household
1.9
Land area
802 sq. mi.
People per square mile
506
Median household income
$86,499+32.2% vs. 2015–2019, before inflation
Average household income
$115,432
Median home value
$299,200
Jobs located here
217,020
Daytime population
448,110Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Madison County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Alabama for pizza places, numbered among those based in Alabama, with Madison County marked.

Top counties in Alabama

Counties in Alabama ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Limestone County, AL89194.6$8.7M+18.0%#15 of 2,090
2Blount County, AL7373.2$10.8M+1.8%#208 of 2,090
3Autauga County, AL7393.9$9.6M+5.1%#209 of 2,090
4Chilton County, AL7273.9$8.6M+5.9%#236 of 2,090
5Shelby County, AL68627.1$6.2M+6.5%#367 of 2,090
6Madison County, AL681116.7$6.2M+11.0%#369 of 2,090
7Elmore County, AL67185.5$6.8M+4.2%#390 of 2,090
8St. Clair County, AL67236.6$5.6M+7.1%#406 of 2,090
9Dale County, AL6663.0$10.4M+1.3%#430 of 2,090
10Coffee County, AL63104.8$7.5M+6.3%#530 of 2,090

Other business types in Madison County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Madison County, AL?

Map listings as of September 2026 show 111 pizza places in Madison County. 83 of them (75%) are chain locations. The listings count pizza restaurants. Official counts show 404 businesses with payroll classed as limited-service restaurants in 2023, up 11.9% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts list 78 one-person businesses without payroll.

How much do households in Madison County, AL spend on food away from home?

About $682.8M a year, or $4,137 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 111 pizza places on map listings, it comes to $6.2M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 165,031 households in Madison County and national spending patterns by income.

How does Madison County, AL compare with the U.S. for pizza places?

Madison County has 6.7 pizza places per 10,000 households, 16% below the U.S. rate of 8.0. Spending per pizza place is $6.2M, 21% above the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Madison County would have about 134, against 111 on map listings. There is one business with payroll in the industry for every 408 households, against one for every 478 across the U.S. The official count rose 11.9% from 2019 to 2023, against +6.1% for the U.S.

How fast is Madison County, AL growing?

Population estimates put Madison County at 433,516 people in 2025, up 11.0% since 2020, faster than the U.S. (+3.1%). It has 165,031 households. Median household income in Madison County is $86,499, 7% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 32.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Madison County scores 68 for pizza places (upper middle), #369 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Madison County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Madison County

Screening a site or an acquisition in Madison County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.