Groundwork

Health care · Metro area · Oregon

Physical therapy clinics in the Salem, OR metro area

Competitor counts, household spending and official business counts for physical therapy clinics in the Salem, OR metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #150 of 386 scored metro areas
#3 of 8 scored metro areas based in Oregon

Listings
83
24 chain locations (29%)
Official establishments
56
+21.7% since 2019
Household spending a year
$203.6M
On medical and dental services · $1,274 a household
Spending per listing
$2.5M
2% above the U.S.
Listings per 10k households
5.2
4% below the U.S.
Population, 2025
445,814
+2.7% since 2020

See the physical therapy clinics around any address in the Salem metro area

The site report maps the physical therapy clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Salem metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Salem metro area spend about $203.6M a year on medical and dental services, or $1,274 per household, in line with the U.S. average. That works out to $2.5M per clinic, 2% above the U.S. figure of $2.4M. The spending figure covers all medical and dental services, not only physical therapy clinics.

There are 83 physical therapy clinics on map listings in the Salem metro area as of September 2026. Of those, 24 are chain locations, or 29%, against 23% across the U.S. That is 5.2 per 10,000 households, 4% below the U.S. rate of 5.4.

Official counts show 56 businesses with payroll classed as physical, occupational and speech therapists in the Salem metro area in 2023, up 21.7% from 2019. That is one for every 2,855 households, against one for every 2,482 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $510K has gone to businesses classed as physical, occupational and speech therapists in the Salem metro area.

Between 2020 and 2025, the population of the Salem metro area grew 2.7%, in step with the U.S. (+3.1%). The Salem metro area scores 56 (upper middle) on the Groundwork market score for physical therapy clinics, ranking #150 of 386 scored metro areas and #3 of 8 scored metro areas based in Oregon.

How the Salem metro area compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the physical therapy clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Physical therapy in Salem, OR metro area compared with Oregon and the U.S.
MeasureSalem metro areaOregonU.S.
Listings per 10k households5.25.75.4
Spending per listing$2.5M$2.3M$2.4M
Households per official establishment2,8552,4582,482
Official establishment growth, 2019–2023+21.7%+32.6%+23.1%
Population growth, 2020–2025+2.7%+0.7%+3.1%
Spending per household on medical and dental services$1,274$1,324$1,288
Median household income$78,900$83,011$80,734
Groundwork market score5646

Official counts and lending

Businesses

Official establishments, 2019 to 2023
56+21.7% over the period
Employees, 2023
439
Annual payroll, 2023
$21.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
8324 chain locations
Listings at the U.S. rate for this spending
85The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$510K

SBA-backed loans to businesses classed as physical, occupational and speech therapists in the Salem metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Salem metro area

Population, 2025 estimate
445,814+2.7% since 2020
Households
159,856
Median age
38.6
Homes lived in by their owners
63%
Vehicles per household
2.0
Land area
1,922 sq. mi.
People per square mile
228
Median household income
$78,900+31.1% vs. 2015–2019, before inflation
Average household income
$101,988
Median home value
$424,100
Jobs located here
191,982
Daytime population
440,002Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Salem metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the physical therapy clinics on map listings by name and distance.

Or open the report at the center of the Salem metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Physical therapy across Oregon

Every Oregon market ranked →

The highest-scoring metro areas in Oregon for physical therapy clinics, numbered among those based in Oregon, with the Salem metro area marked.

Top metro areas in Oregon

Metro areas in Oregon ranked for physical therapy clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Albany, OR79102.0$6.1M+3.0%#11 of 386
2Portland-Vancouver-Hillsboro, OR-WA575615.6$2.6M+1.0%#143 of 386
3Salem, OR56835.2$2.5M+2.7%#150 of 386
4Grants Pass, OR51164.4$2.7M−0.4%#180 of 386
5Corvallis, OR50215.4$2.4M+4.4%#190 of 386
6Eugene-Springfield, OR36955.9$2M−0.7%#305 of 386
7Medford, OR34505.4$2.3M−0.9%#315 of 386
8Bend, OR3312111.6$1.2M+7.0%#328 of 386

Other business types in the Salem metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many physical therapy clinics are in the Salem, OR metro area?

As of September 2026, map listings count 83 physical therapy clinics in the Salem metro area. 24 of them (29%) are chain locations. The listings count physical therapy and rehabilitation clinics. Official counts show 56 businesses with payroll classed as physical, occupational and speech therapists in 2023, up 21.7% from 2019.

How much do households in the Salem, OR metro area spend on medical and dental services?

About $203.6M a year, or $1,274 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 83 physical therapy clinics on map listings, it comes to $2.5M per clinic. That spending covers all medical and dental services, which physical therapy clinics share with other businesses in the trade. It is estimated from the incomes of the 159,856 households in the Salem metro area and national spending patterns by income.

How does the Salem, OR metro area compare with the U.S. for physical therapy clinics?

The Salem metro area has 5.2 physical therapy clinics per 10,000 households, 4% below the U.S. rate of 5.4. Spending per clinic is $2.5M, 2% above the U.S. figure of $2.4M. At the U.S. ratio of physical therapy clinics to household spending, the Salem metro area would have about 85, against 83 on map listings. There is one business with payroll in the industry for every 2,855 households, against one for every 2,482 across the U.S. The official count rose 21.7% from 2019 to 2023, against +23.1% for the U.S.

How fast is the Salem, OR metro area growing?

Population estimates put the Salem metro area at 445,814 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 159,856 households. Median household income in the Salem metro area is $78,900, 2% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Salem metro area scores 56 for physical therapy clinics (upper middle), #150 of 386 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Salem metro area. It maps the physical therapy clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for physical therapy clinics · All 56 business types in the Salem metro area

Screening a site or an acquisition in the Salem metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Salem metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.