Groundwork

Clothing and laundry · Metro area · Oregon

Laundromats in the Salem, OR metro area

The laundromats in the Salem, OR metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #210 of 364 scored metro areas
#5 of 8 scored metro areas based in Oregon

Listings
26
9 chain locations (35%)
Official establishments
7
Businesses with payroll, 2023
Household spending a year
$283.9M
On clothing, shoes and related services · $1,776 a household
Spending per listing
$10.9M
13% below the U.S.
Listings per 10k households
1.6
In line with the U.S.
Population, 2025
445,814
+2.7% since 2020

See the laundromats around any address in the Salem metro area

The site report maps the laundromats on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Salem metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,776 per household (14% below the U.S. average), households in the Salem metro area spend about $283.9M a year on clothing, shoes and related services. That is about $10.9M of household spending for each laundromat on map listings, 13% below the U.S. figure of $12.5M. The spending figure covers all clothing, shoes and related services, not only laundromats.

The Salem metro area has 26 laundromats on map listings as of September 2026. Chain locations make up 35% of them, against 19% across the U.S. That comes to 1.6 for every 10,000 households, in line with the U.S. rate of 1.6.

Official counts show 7 businesses with payroll classed as coin-operated laundries in the Salem metro area in 2023. That is one for every 22,837 households, against one for every 11,865 across the U.S.

Population estimates put the population change in the Salem metro area from 2020 to 2025 at +2.7%, in step with the U.S. (+3.1%). The Salem metro area scores 45 (lower middle) on the Groundwork market score for laundromats, ranking #210 of 364 scored metro areas and #5 of 8 scored metro areas based in Oregon.

How the Salem metro area compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the laundromats counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Laundromats in Salem, OR metro area compared with Oregon and the U.S.
MeasureSalem metro areaOregonU.S.
Listings per 10k households1.61.21.6
Spending per listing$10.9M$15.1M$12.5M
Households per official establishment22,83723,86711,865
Official establishment growth, 2019–2023n/a−4.0%+3.0%
Population growth, 2020–2025+2.7%+0.7%+3.1%
Spending per household on clothing, shoes and related services$1,776$1,858$2,055
Median household income$78,900$83,011$80,734
Groundwork market score4558

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7
Employees, 2023
30
Annual payroll, 2023
$549K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
269 chain locations
Listings at the U.S. rate for this spending
23The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as coin-operated laundries in the Salem metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Salem metro area

Population, 2025 estimate
445,814+2.7% since 2020
Households
159,856
Median age
38.6
Homes lived in by their owners
63%
Vehicles per household
2.0
Land area
1,922 sq. mi.
People per square mile
228
Median household income
$78,900+31.1% vs. 2015–2019, before inflation
Average household income
$101,988
Median home value
$424,100
Jobs located here
191,982
Daytime population
440,002Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Salem metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the laundromats on map listings by name and distance.

Or open the report at the center of the Salem metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Laundromats across Oregon

Every Oregon market ranked →

The highest-scoring metro areas in Oregon for laundromats, numbered among those based in Oregon, with the Salem metro area marked.

Top metro areas in Oregon

Metro areas in Oregon ranked for laundromats by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Portland-Vancouver-Hillsboro, OR-WA77870.9$23.4M+1.0%#26 of 364
2Bend, OR74131.2$15.5M+7.0%#43 of 364
3Corvallis, OR5651.3$14.1M+4.4%#143 of 364
4Albany, OR5351.0$16.8M+3.0%#161 of 364
5Salem, OR45261.6$10.9M+2.7%#210 of 364
6Medford, OR36111.2$14.3M−0.9%#262 of 364
7Eugene-Springfield, OR32221.4$12.2M−0.7%#287 of 364
8Grants Pass, OR882.2$7.4M−0.4%#361 of 364

Other business types in the Salem metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many laundromats are in the Salem, OR metro area?

Map listings as of September 2026 show 26 laundromats in the Salem metro area. 9 of them (35%) are chain locations. The listings count laundromats. Official counts show 7 businesses with payroll classed as coin-operated laundries in 2023.

How much do households in the Salem, OR metro area spend on clothing, shoes and related services?

About $283.9M a year, or $1,776 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 26 laundromats on map listings, it comes to $10.9M per laundromat. That spending covers all clothing, shoes and related services, which laundromats share with other businesses in the trade. It is estimated from the incomes of the 159,856 households in the Salem metro area and national spending patterns by income.

How does the Salem, OR metro area compare with the U.S. for laundromats?

The Salem metro area has 1.6 laundromats per 10,000 households, in line with the U.S. rate of 1.6. Spending per laundromat is $10.9M, 13% below the U.S. figure of $12.5M. At the U.S. ratio of laundromats to household spending, the Salem metro area would have about 23, against 26 on map listings. There is one business with payroll in the industry for every 22,837 households, against one for every 11,865 across the U.S.

How fast is the Salem, OR metro area growing?

Population estimates put the Salem metro area at 445,814 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 159,856 households. Median household income in the Salem metro area is $78,900, 2% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Salem metro area scores 45 for laundromats (lower middle), #210 of 364 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Salem metro area. It maps the laundromats on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for laundromats · All 56 business types in the Salem metro area

Screening a site or an acquisition in the Salem metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Salem metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.