Groundwork

Pets · Metro area · West Virginia

Pet grooming and boarding businesses in the Charleston, WV metro area

How the Charleston, WV metro area compares with other metro areas and the U.S. for pet grooming and boarding businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 52 out of 100: Upper middle

Ranked #177 of 386 scored metro areas
#3 of 7 scored metro areas based in West Virginia

Listings
17
2 chain locations (12%)
Official establishments
17
Businesses with payroll, 2023
Household spending a year
$68.6M
On pets · $785 a household
Spending per listing
$4M
58% above the U.S.
Listings per 10k households
1.9
47% below the U.S.
Population, 2025
200,170
−4.7% since 2020

See the pet grooming and boarding businesses around any address in the Charleston metro area

The site report maps the pet grooming and boarding businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Charleston metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on pets in the Charleston metro area comes to about $68.6M a year: $785 per household, 14% below the U.S. average. That works out to $4M per business, 58% above the U.S. figure of $2.5M. The spending figure covers all pets, not only pet grooming and boarding businesses.

There are 17 pet grooming and boarding businesses on map listings in the Charleston metro area as of September 2026. Chain locations make up 12% of them, against 9% across the U.S. That comes to 1.9 for every 10,000 households, 47% below the U.S. rate of 3.6.

The official count of businesses with payroll classed as pet care (except veterinary) in the Charleston metro area was 17 in 2023. That is one for every 5,139 households, against one for every 5,057 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $75K has gone to businesses classed as pet care (except veterinary) in the Charleston metro area.

Between 2020 and 2025, the population of the Charleston metro area declined 4.7%, against +3.1% for the U.S. For pet grooming and boarding businesses, the Charleston metro area has a Groundwork market score of 52 (upper middle): #177 of 386 scored metro areas and #3 of 7 scored metro areas based in West Virginia.

How the Charleston metro area compares

The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet grooming and boarding businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet grooming and boarding in Charleston, WV metro area compared with West Virginia and the U.S.
MeasureCharleston metro areaWest VirginiaU.S.
Listings per 10k households1.93.23.6
Spending per listing$4M$2.5M$2.5M
Households per official establishment5,1397,4355,057
Official establishment growth, 2019–2023n/a+32.4%+25.2%
Population growth, 2020–2025−4.7%−1.4%+3.1%
Spending per household on pets$785$788$909
Median household income$60,117$59,608$80,734
Groundwork market score5247

Official counts and lending

Businesses

Official establishments, 2019 to 2023
17
Employees, 2023
122
Annual payroll, 2023
$2.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
172 chain locations
Listings at the U.S. rate for this spending
27The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$75K

SBA-backed loans to businesses classed as pet care (except veterinary) in the Charleston metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Charleston metro area

Population, 2025 estimate
200,170−4.7% since 2020
Households
87,358
Median age
43.9
Homes lived in by their owners
72%
Vehicles per household
1.6
Land area
1,746 sq. mi.
People per square mile
118
Median household income
$60,117
Average household income
$81,990
Median home value
$141,100
Jobs located here
110,278
Daytime population
231,110Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Charleston metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet grooming and boarding businesses on map listings by name and distance.

Or open the report at the center of the Charleston metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet grooming and boarding across West Virginia

Every West Virginia market ranked →

The highest-scoring metro areas in West Virginia for pet grooming and boarding businesses, numbered among those based in West Virginia (a market based in another state is listed without a number), with the Charleston metro area marked.

Top metro areas in West Virginia

Metro areas in West Virginia ranked for pet grooming and boarding businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Washington-Arlington-Alexandria, DC-VA-MD-WV796422.7$4.6M+3.3%#11 of 386
1Morgantown, WV64183.1$2.7M+1.3%#89 of 386
Hagerstown-Martinsburg, MD-WV64463.9$2.3M+7.1%#93 of 386
2Parkersburg-Vienna, WV6161.6$4.9M−2.3%#108 of 386
Winchester, VA-WV58244.3$2.3M+6.5%#140 of 386
3Charleston, WV52171.9$4M−4.7%#177 of 386
4Huntington-Ashland, WV-KY-OH39593.9$2M−2.6%#280 of 386
5Weirton-Steubenville, WV-OH37183.6$2M−3.6%#290 of 386
6Wheeling, WV-OH37223.8$2M−3.6%#292 of 386
7Beckley, WV29224.9$1.5M−4.3%#339 of 386

Other business types in the Charleston metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet grooming and boarding businesses are in the Charleston, WV metro area?

As of September 2026, map listings count 17 pet grooming and boarding businesses in the Charleston metro area. 2 of them (12%) are chain locations. The listings count groomers, boarding, dog daycare and pet sitters. Official counts show 17 businesses with payroll classed as pet care (except veterinary) in 2023.

How much do households in the Charleston, WV metro area spend on pets?

About $68.6M a year, or $785 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 17 pet grooming and boarding businesses on map listings, it comes to $4M per business. That spending covers all pets, which pet grooming and boarding businesses share with other businesses in the trade. It is estimated from the incomes of the 87,358 households in the Charleston metro area and national spending patterns by income.

How does the Charleston, WV metro area compare with the U.S. for pet grooming and boarding businesses?

The Charleston metro area has 1.9 pet grooming and boarding businesses per 10,000 households, 47% below the U.S. rate of 3.6. Spending per business is $4M, 58% above the U.S. figure of $2.5M. At the U.S. ratio of pet grooming and boarding businesses to household spending, the Charleston metro area would have about 27, against 17 on map listings. There is one business with payroll in the industry for every 5,139 households, against one for every 5,057 across the U.S.

How fast is the Charleston, WV metro area growing?

Population estimates put the Charleston metro area at 200,170 people in 2025, down 4.7% since 2020, against +3.1% for the U.S. It has 87,358 households. Median household income in the Charleston metro area is $60,117, 26% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Charleston metro area scores 52 for pet grooming and boarding businesses (upper middle), #177 of 386 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Charleston metro area. It maps the pet grooming and boarding businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet grooming and boarding businesses · All 56 business types in the Charleston metro area

Screening a site or an acquisition in the Charleston metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Charleston metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.