Groundwork

Pets · Metro area · West Virginia

Pet businesses in the Wheeling, WV-OH metro area

The pet businesses in the Wheeling, WV-OH metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #286 of 387 scored metro areas
#7 of 7 scored metro areas based in West Virginia

Listings
59
10 chain locations (17%)
Official establishments
23
Businesses with payroll, 2023
Household spending a year
$43.8M
On pets · $755 a household
Spending per listing
$742K
16% below the U.S.
Listings per 10k households
10.2
2% below the U.S.
Population, 2025
134,089
−3.6% since 2020

See the pet businesses around any address in the Wheeling metro area

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Wheeling metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $755 per household (17% below the U.S. average), households in the Wheeling metro area spend about $43.8M a year on pets. Spread across 59 pet businesses, that is $742K per business, 16% below the U.S. figure of $878K.

The Wheeling metro area has 59 pet businesses on map listings as of September 2026. 10 of them (17%) are chain locations, against 17% across the U.S. Per 10,000 households, that is 10.2, 2% below the U.S. rate of 10.4.

Official counts show 23 businesses with payroll classed as pet care, veterinarians and pet stores in the Wheeling metro area in 2023. That is one for every 2,523 households, against one for every 1,852 across the U.S. Another 39 one-person businesses have no payroll, by official counts. Since fiscal 2022, 3 SBA-backed loans worth $52K have gone to businesses classed as pet care, veterinarians and pet stores in the Wheeling metro area.

Between 2020 and 2025, the population of the Wheeling metro area declined 3.6%, against +3.1% for the U.S. The Groundwork market score for pet businesses in the Wheeling metro area is 38 (lower middle), #286 of 387 scored metro areas and #7 of 7 scored metro areas based in West Virginia.

How the Wheeling metro area compares

The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Wheeling, WV-OH metro area compared with West Virginia and the U.S.
MeasureWheeling metro areaWest VirginiaU.S.
Listings per 10k households10.29.010.4
Spending per listing$742K$876K$878K
Households per official establishment2,5232,5751,852
Official establishment growth, 2019–2023n/a+10.1%+11.4%
Population growth, 2020–2025−3.6%−1.4%+3.1%
Spending per household on pets$755$788$909
Median household income$57,418$59,608$80,734
Groundwork market score3850

Official counts and lending

Businesses

Official establishments, 2019 to 2023
23
Employees, 2023
256
Annual payroll, 2023
$9.1M
One-person businesses, 2023
39Businesses with no payroll
Map listings, September 2026
5910 chain locations
Listings at the U.S. rate for this spending
50The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$52K

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Wheeling metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Wheeling metro area

Population, 2025 estimate
134,089−3.6% since 2020
Households
58,024
Median age
44.8
Homes lived in by their owners
72%
Vehicles per household
1.7
Land area
944 sq. mi.
People per square mile
145
Median household income
$57,418+14.0% vs. 2015–2019, before inflation
Average household income
$79,303
Median home value
$156,600
Jobs located here
58,297
Daytime population
134,771Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Wheeling metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of the Wheeling metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet businesses across West Virginia

Every West Virginia market ranked →

The highest-scoring metro areas in West Virginia for pet businesses, numbered among those based in West Virginia (a market based in another state is listed without a number), with the Wheeling metro area marked.

Top metro areas in West Virginia

Metro areas in West Virginia ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Washington-Arlington-Alexandria, DC-VA-MD-WV811,9328.1$1.5M+3.3%#11 of 387
Hagerstown-Martinsburg, MD-WV7312310.4$874K+7.1%#43 of 387
1Morgantown, WV67529.1$949K+1.3%#69 of 387
2Parkersburg-Vienna, WV57287.4$1M−2.3%#138 of 387
3Charleston, WV55647.3$1.1M−4.7%#155 of 387
Winchester, VA-WV527112.8$761K+6.5%#183 of 387
4Weirton-Steubenville, WV-OH48438.7$850K−3.6%#208 of 387
5Huntington-Ashland, WV-KY-OH471439.4$832K−2.6%#217 of 387
6Beckley, WV39449.8$734K−4.3%#284 of 387
7Wheeling, WV-OH385910.2$742K−3.6%#286 of 387

Other business types in the Wheeling metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in the Wheeling, WV-OH metro area?

Map listings as of September 2026 show 59 pet businesses in the Wheeling metro area. 10 of them (17%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 23 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts list 39 one-person businesses without payroll.

How much do households in the Wheeling, WV-OH metro area spend on pets?

About $43.8M a year, or $755 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 59 pet businesses on map listings, it comes to $742K per business. It is estimated from the incomes of the 58,024 households in the Wheeling metro area and national spending patterns by income.

How does the Wheeling, WV-OH metro area compare with the U.S. for pet businesses?

The Wheeling metro area has 10.2 pet businesses per 10,000 households, 2% below the U.S. rate of 10.4. Spending per business is $742K, 16% below the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, the Wheeling metro area would have about 50, against 59 on map listings. There is one business with payroll in the industry for every 2,523 households, against one for every 1,852 across the U.S.

How fast is the Wheeling, WV-OH metro area growing?

Population estimates put the Wheeling metro area at 134,089 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 58,024 households. Median household income in the Wheeling metro area is $57,418, 29% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 14.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Wheeling metro area scores 38 for pet businesses (lower middle), #286 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Wheeling metro area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in the Wheeling metro area

Screening a site or an acquisition in the Wheeling metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Wheeling metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.