Pets · Metro area · Texas
Pet businesses in the Wichita Falls, TX metro area
Competitor counts, household spending and official business counts for pet businesses in the Wichita Falls, TX metro area, set against other metro areas and the U.S.
Groundwork market score · out of 100
Score 42 out of 100: Lower middle
Ranked #261 of 387 scored metro areas
#25 of 26 scored metro areas based in Texas
- Listings
- 71
- 14 chain locations (20%)
- Official establishments
- 25
- Businesses with payroll, 2023
- Household spending a year
- $46.9M
- On pets · $827 a household
- Spending per listing
- $661K
- 25% below the U.S.
- Listings per 10k households
- 12.5
- 20% above the U.S.
- Population, 2025
- 149,448
- +0.7% since 2020
See the pet businesses around any address in the Wichita Falls metro area
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Wichita Falls metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 71 pet businesses in the Wichita Falls metro area. 14 of them (20%) are chain locations, against 17% across the U.S. That comes to 12.5 for every 10,000 households, 20% above the U.S. rate of 10.4.
Household spending on pets in the Wichita Falls metro area comes to about $46.9M a year: $827 per household, 9% below the U.S. average. Spread across 71 pet businesses, that is $661K per business, 25% below the U.S. figure of $878K.
In 2023, official counts showed 25 businesses with payroll in the Wichita Falls metro area classed as pet care, veterinarians and pet stores. That is one for every 2,271 households, against one for every 1,852 across the U.S. Official counts list 61 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $1.4M has gone to businesses classed as pet care, veterinarians and pet stores in the Wichita Falls metro area.
Between 2020 and 2025, the population of the Wichita Falls metro area grew 0.7%, slower than the U.S. (+3.1%). The Groundwork market score for pet businesses in the Wichita Falls metro area is 42 (lower middle), #261 of 387 scored metro areas and #25 of 26 scored metro areas based in Texas.
How the Wichita Falls metro area compares
The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Wichita Falls metro area | Texas | U.S. |
|---|---|---|---|
| Listings per 10k households | 12.5 | 9.8 | 10.4 |
| Spending per listing | $661K | $972K | $878K |
| Households per official establishment | 2,271 | 1,966 | 1,852 |
| Official establishment growth, 2019–2023 | n/a | +20.0% | +11.4% |
| Population growth, 2020–2025 | +0.7% | +8.5% | +3.1% |
| Spending per household on pets | $827 | $950 | $909 |
| Median household income | $65,379 | $78,476 | $80,734 |
| Groundwork market score | 42 | 76 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 25
- Employees, 2023
- 275
- Annual payroll, 2023
- $9.1M
- One-person businesses, 2023
- 61Businesses with no payroll
- Map listings, September 2026
- 7114 chain locations
- Listings at the U.S. rate for this spending
- 53The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $1.4M
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Wichita Falls metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Wichita Falls metro area
- Population, 2025 estimate
- 149,448+0.7% since 2020
- Households
- 56,774
- Median age
- 38.1
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.8
- Land area
- 2,620 sq. mi.
- People per square mile
- 57
- Median household income
- $65,379+31.3% vs. 2015–2019, before inflation
- Average household income
- $87,737
- Median home value
- $157,600
- Jobs located here
- 53,308
- Daytime population
- 143,173Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Wichita Falls metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of the Wichita Falls metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across Texas
Every Texas market ranked →The highest-scoring metro areas in Texas for pet businesses, numbered among those based in Texas, with the Wichita Falls metro area marked.
Top metro areas in Texas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Midland, TX | 88 | 54 | 7.8 | $1.4M | +9.8% | #3 of 387 |
| 2Odessa, TX | 86 | 37 | 5.7 | $1.5M | +5.0% | #4 of 387 |
| 3Houston-Pasadena-The Woodlands, TX | 84 | 2,367 | 8.9 | $1.1M | +10.3% | #8 of 387 |
| 4Laredo, TX | 80 | 42 | 5.2 | $1.5M | +5.2% | #14 of 387 |
| 5McAllen-Edinburg-Mission, TX | 76 | 169 | 6.3 | $1.2M | +5.6% | #24 of 387 |
| 6Dallas-Fort Worth-Arlington, TX | 76 | 2,832 | 9.8 | $1.1M | +10.6% | #27 of 387 |
| 7San Antonio-New Braunfels, TX | 73 | 922 | 9.5 | $968K | +9.5% | #41 of 387 |
| 8Brownsville-Harlingen, TX | 72 | 81 | 5.9 | $1.3M | +3.0% | #44 of 387 |
| 9Austin-Round Rock-San Marcos, TX | 70 | 1,073 | 10.8 | $1M | +14.0% | #50 of 387 |
| 10Corpus Christi, TX | 67 | 136 | 8.0 | $1.1M | +1.1% | #64 of 387 |
| 25Wichita Falls, TX | 42 | 71 | 12.5 | $661K | +0.7% | #261 of 387 |
Other business types in the Wichita Falls metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses42
- Veterinarians52
- Pet grooming and boarding37
- Pet stores45
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in the Wichita Falls, TX metro area?
The Wichita Falls metro area has 71 pet businesses on map listings as of September 2026. 14 of them (20%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 25 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts also show 61 one-person businesses without payroll.
How much do households in the Wichita Falls, TX metro area spend on pets?
About $46.9M a year, or $827 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 71 pet businesses on map listings, it comes to $661K per business. It is estimated from the incomes of the 56,774 households in the Wichita Falls metro area and national spending patterns by income.
How does the Wichita Falls, TX metro area compare with the U.S. for pet businesses?
The Wichita Falls metro area has 12.5 pet businesses per 10,000 households, 20% above the U.S. rate of 10.4. Spending per business is $661K, 25% below the U.S. figure of $878K. At the national ratio of pet businesses to household spending, the Wichita Falls metro area would have about 53, against 71 on map listings. There is one business with payroll in the industry for every 2,271 households, against one for every 1,852 across the U.S.
How fast is the Wichita Falls, TX metro area growing?
Population estimates put the Wichita Falls metro area at 149,448 people in 2025, up 0.7% since 2020, slower than the U.S. (+3.1%). It has 56,774 households. The median household income in the Wichita Falls metro area is $65,379 a year, 19% below the U.S. median of $80,734. That rose 31.3% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Wichita Falls metro area scores 42 for pet businesses (lower middle), #261 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Wichita Falls metro area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in the Wichita Falls metro area
Screening a site or an acquisition in the Wichita Falls metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Wichita Falls metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.