Groundwork

Pets · Small-town market · Oklahoma

Pet businesses in the Bartlesville, OK area

Competitor counts, household spending and official business counts for pet businesses in the Bartlesville, OK area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 44 out of 100: Lower middle

Ranked #345 of 527 scored small-town markets
#11 of 17 scored small-town markets based in Oklahoma

Listings
30
6 chain locations (20%)
Official establishments
16
Businesses with payroll, 2023
Household spending a year
$17.1M
On pets · $818 a household
Spending per listing
$571K
35% below the U.S.
Listings per 10k households
14.3
38% above the U.S.
Population, 2025
54,037
+2.7% since 2020

See the pet businesses around any address in the Bartlesville area

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Bartlesville area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 30 pet businesses in the Bartlesville area. Of those, 6 are chain locations, or 20%, against 17% across the U.S. That comes to 14.3 for every 10,000 households, 38% above the U.S. rate of 10.4.

Households in the Bartlesville area spend about $17.1M a year on pets, or $818 per household, 10% below the U.S. average. That is about $571K of household spending for each business on map listings, 35% below the U.S. figure of $878K.

Official counts show 16 businesses with payroll classed as pet care, veterinarians and pet stores in the Bartlesville area in 2023. That is one for every 1,310 households, against one for every 1,852 across the U.S. Official counts list 33 one-person businesses without payroll.

Population estimates show the Bartlesville area grew 2.7% from 2020 to 2025, in step with the U.S. (+3.1%). For pet businesses, the Bartlesville area has a Groundwork market score of 44 (lower middle): #345 of 527 scored small-town markets and #11 of 17 scored small-town markets based in Oklahoma.

How the Bartlesville area compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Bartlesville, OK area compared with Oklahoma and the U.S.
MeasureBartlesville areaOklahomaU.S.
Listings per 10k households14.312.610.4
Spending per listing$571K$660K$878K
Households per official establishment1,3101,6891,852
Official establishment growth, 2019–2023n/a+9.0%+11.4%
Population growth, 2020–2025+2.7%+4.0%+3.1%
Spending per household on pets$818$832$909
Median household income$60,162$65,039$80,734
Groundwork market score4437

Official counts and lending

Businesses

Official establishments, 2019 to 2023
16
Employees, 2023
95
Annual payroll, 2023
$3.1M
One-person businesses, 2023
33Businesses with no payroll
Map listings, September 2026
306 chain locations
Listings at the U.S. rate for this spending
20The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Bartlesville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Bartlesville area

Population, 2025 estimate
54,037+2.7% since 2020
Households
20,957
Median age
39.4
Homes lived in by their owners
72%
Vehicles per household
1.9
Land area
416 sq. mi.
People per square mile
128
Median household income
$60,162+9.4% vs. 2015–2019, before inflation
Average household income
$87,082
Median home value
$173,200
Jobs located here
19,046
Daytime population
50,322Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Bartlesville area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of the Bartlesville area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across Oklahoma

Every Oklahoma market ranked →

The highest-scoring small-town markets in Oklahoma for pet businesses, numbered among those based in Oklahoma, with the Bartlesville area marked.

Top small-town markets in Oklahoma

Small-town markets in Oklahoma ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Ardmore, OK642513.1$605K+1.8%#105 of 527
2Duncan, OK592212.5$635K+3.4%#155 of 527
3Ponca City, OK581911.3$678K−0.3%#162 of 527
4Durant, OK583016.3$467K+10.9%#168 of 527
5Altus, OK561212.3$652K+0.1%#197 of 527
6McAlester, OK511910.6$693K−1.1%#268 of 527
7Ada, OK501811.9$663K+1.2%#278 of 527
8Tahlequah, OK492815.0$495K+4.5%#297 of 527
9Muskogee, OK483413.2$541K+0.7%#310 of 527
10Shawnee, OK454416.3$472K+3.5%#342 of 527
11Bartlesville, OK443014.3$571K+2.7%#345 of 527

Other business types in the Bartlesville area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in the Bartlesville, OK area?

The Bartlesville area has 30 pet businesses on map listings as of September 2026. 6 of them (20%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 16 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts also show 33 one-person businesses without payroll.

How much do households in the Bartlesville, OK area spend on pets?

About $17.1M a year, or $818 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 30 pet businesses on map listings, it comes to $571K per business. It is estimated from the incomes of the 20,957 households in the Bartlesville area and national spending patterns by income.

How does the Bartlesville, OK area compare with the U.S. for pet businesses?

The Bartlesville area has 14.3 pet businesses per 10,000 households, 38% above the U.S. rate of 10.4. Spending per business is $571K, 35% below the U.S. figure of $878K. At the national ratio of pet businesses to household spending, the Bartlesville area would have about 20, against 30 on map listings. There is one business with payroll in the industry for every 1,310 households, against one for every 1,852 across the U.S.

How fast is the Bartlesville, OK area growing?

Population estimates put the Bartlesville area at 54,037 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 20,957 households. The median household income in the Bartlesville area is $60,162 a year, 25% below the U.S. median of $80,734. That rose 9.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Bartlesville area scores 44 for pet businesses (lower middle), #345 of 527 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Bartlesville area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in the Bartlesville area

Screening a site or an acquisition in the Bartlesville area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Bartlesville area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.