Groundwork

Pets · Small-town market · New Mexico

Pet businesses in the Silver City, NM area

The pet businesses in the Silver City, NM area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #235 of 527 scored small-town markets
#11 of 13 scored small-town markets based in New Mexico

Listings
12
2 chain locations (17%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$8.4M
On pets · $745 a household
Spending per listing
$701K
20% below the U.S.
Listings per 10k households
10.6
2% above the U.S.
Population, 2025
27,252
−3.4% since 2020

See the pet businesses around any address in the Silver City area

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Silver City area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 12 pet businesses in the Silver City area. 2 of them (17%) are chain locations, against 17% across the U.S. That is 10.6 per 10,000 households, 2% above the U.S. rate of 10.4.

Household spending on pets in the Silver City area comes to about $8.4M a year: $745 per household, 18% below the U.S. average. That works out to $701K per business, 20% below the U.S. figure of $878K.

Official counts show 3 businesses with payroll classed as pet care, veterinarians and pet stores in the Silver City area in 2023. That is one for every 3,765 households, against one for every 1,852 across the U.S. Official counts also show 13 one-person businesses without payroll.

Population estimates put the population change in the Silver City area from 2020 to 2025 at −3.4%, against +3.1% for the U.S. For pet businesses, the Silver City area has a Groundwork market score of 53 (upper middle): #235 of 527 scored small-town markets and #11 of 13 scored small-town markets based in New Mexico.

How the Silver City area compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Silver City, NM area compared with New Mexico and the U.S.
MeasureSilver City areaNew MexicoU.S.
Listings per 10k households10.69.110.4
Spending per listing$701K$966K$878K
Households per official establishment3,7652,0231,852
Official establishment growth, 2019–2023n/a+4.8%+11.4%
Population growth, 2020–2025−3.4%+0.3%+3.1%
Spending per household on pets$745$874$909
Median household income$44,958$64,059$80,734
Groundwork market score5359

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
28
Annual payroll, 2023
$868K
One-person businesses, 2023
13Businesses with no payroll
Map listings, September 2026
122 chain locations
Listings at the U.S. rate for this spending
10The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Silver City area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Silver City area

Population, 2025 estimate
27,252−3.4% since 2020
Households
11,295
Median age
48.4
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
3,961 sq. mi.
People per square mile
7
Median household income
$44,958+18.8% vs. 2015–2019, before inflation
Average household income
$69,954
Median home value
$175,600
Jobs located here
9,211
Daytime population
27,009Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Silver City area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of the Silver City area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across New Mexico

Every New Mexico market ranked →

The highest-scoring small-town markets in New Mexico for pet businesses, numbered among those based in New Mexico, with the Silver City area marked.

Top small-town markets in New Mexico

Small-town markets in New Mexico ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hobbs, NM82239.3$969K+0.2%#10 of 527
2Española, NM7363.8$2.1M−1.0%#40 of 527
3Carlsbad-Artesia, NM69125.1$1.9M+0.3%#60 of 527
4Las Vegas, NM6785.8$1.3M−3.2%#75 of 527
5Alamogordo, NM663313.5$593K+3.7%#90 of 527
6Los Alamos, NM6456.1$2.3M0.0%#100 of 527
7Taos, NM62138.4$999K+0.3%#121 of 527
8Clovis, NM60259.6$806K−3.3%#146 of 527
9Roswell, NM56239.7$799K−2.7%#191 of 527
10Gallup, NM5462.8$2.6M−6.1%#216 of 527
11Silver City, NM531210.6$701K−3.4%#235 of 527

Other business types in the Silver City area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in the Silver City, NM area?

The Silver City area has 12 pet businesses on map listings as of September 2026. 2 of them (17%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 3 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Another 13 one-person businesses have no payroll, by official counts.

How much do households in the Silver City, NM area spend on pets?

About $8.4M a year, or $745 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 12 pet businesses on map listings, it comes to $701K per business. It is estimated from the incomes of the 11,295 households in the Silver City area and national spending patterns by income.

How does the Silver City, NM area compare with the U.S. for pet businesses?

The Silver City area has 10.6 pet businesses per 10,000 households, 2% above the U.S. rate of 10.4. Spending per business is $701K, 20% below the U.S. figure of $878K. At the national ratio of pet businesses to household spending, the Silver City area would have about 10, against 12 on map listings. There is one business with payroll in the industry for every 3,765 households, against one for every 1,852 across the U.S.

How fast is the Silver City, NM area growing?

Population estimates put the Silver City area at 27,252 people in 2025, down 3.4% since 2020, against +3.1% for the U.S. It has 11,295 households. The median household income in the Silver City area is $44,958 a year, 44% below the U.S. median of $80,734. That rose 18.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Silver City area scores 53 for pet businesses (upper middle), #235 of 527 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Silver City area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in the Silver City area

Screening a site or an acquisition in the Silver City area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Silver City area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.