Groundwork

Pets · County · New Jersey

Pet businesses in Hunterdon County, NJ

How Hunterdon County, NJ compares with other counties and the U.S. for pet businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 34 out of 100: Lower middle

Ranked #1,767 of 2,200 scored counties
#19 of 21 scored counties in New Jersey

Listings
93
4 chain locations (4%)
Official establishments
64
−1.5% since 2019
Household spending a year
$46.6M
On pets · $916 a household
Spending per listing
$501K
43% below the U.S.
Listings per 10k households
18.3
76% above the U.S.
Population, 2025
131,781
+2.3% since 2020

See the pet businesses around any address in Hunterdon County

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hunterdon County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For pet businesses, Hunterdon County has a Groundwork market score of 34 (lower middle): #1,767 of 2,200 scored counties and #19 of 21 scored counties in New Jersey. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 93 pet businesses in Hunterdon County. Of those, 4 are chain locations, or 4%, against 17% across the U.S. Per 10,000 households, that is 18.3, 76% above the U.S. rate of 10.4.

At $916 per household (in line with the U.S. average), households in Hunterdon County spend about $46.6M a year on pets. Spread across 93 pet businesses, that is $501K per business, 43% below the U.S. figure of $878K.

The official count of businesses with payroll classed as pet care, veterinarians and pet stores in Hunterdon County was 64 in 2023, down 1.5% from 2019. That is one for every 795 households, against one for every 1,852 across the U.S. Since fiscal 2022, 8 SBA-backed loans worth $11.8M have gone to businesses classed as pet care, veterinarians and pet stores in Hunterdon County. Population estimates show Hunterdon County grew 2.3% from 2020 to 2025, slower than the U.S. (+3.1%).

How Hunterdon County compares

The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Hunterdon County, NJ compared with New Jersey and the U.S.
MeasureHunterdon CountyNew JerseyU.S.
Listings per 10k households18.38.910.4
Spending per listing$501K$872K$878K
Households per official establishment7952,0881,852
Official establishment growth, 2019–2023−1.5%+7.1%+11.4%
Population growth, 2020–2025+2.3%+3.0%+3.1%
Spending per household on pets$916$774$909
Median household income$141,715$103,556$80,734
Groundwork market score3458

Official counts and lending

Businesses

Official establishments, 2019 to 2023
65 → 64−1.5% over the period
Employees, 2023
674
Annual payroll, 2023
$38M
One-person businesses, 2023
173Businesses with no payroll
Map listings, September 2026
934 chain locations
Listings at the U.S. rate for this spending
53The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
8
Amount
$11.8M

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Hunterdon County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Hunterdon County

Population, 2025 estimate
131,781+2.3% since 2020
Households
50,860
Median age
45.8
Homes lived in by their owners
85%
Vehicles per household
2.0
Land area
428 sq. mi.
People per square mile
304
Median household income
$141,715+22.8% vs. 2015–2019, before inflation
Average household income
$185,175
Median home value
$517,200
Jobs located here
48,352
Daytime population
111,173Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hunterdon County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of Hunterdon County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across New Jersey

Every New Jersey market ranked →

The highest-scoring counties in New Jersey for pet businesses, numbered among those based in New Jersey, with Hunterdon County marked.

Top counties in New Jersey

Counties in New Jersey ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Middlesex County, NJ771835.9$1.3M+2.6%#115 of 2,200
2Essex County, NJ741504.7$1.5M+4.2%#171 of 2,200
3Union County, NJ741517.4$1.1M+5.0%#175 of 2,200
4Hudson County, NJ721705.7$1.3M+1.8%#213 of 2,200
5Somerset County, NJ711229.3$986K+3.5%#246 of 2,200
6Cumberland County, NJ65305.6$1.1M+2.2%#459 of 2,200
7Mercer County, NJ641158.0$957K+3.3%#499 of 2,200
8Bergen County, NJ6036910.4$827K+2.4%#659 of 2,200
9Salem County, NJ60208.0$798K+2.3%#663 of 2,200
10Passaic County, NJ581427.9$883K+1.6%#720 of 2,200
19Hunterdon County, NJ349318.3$501K+2.3%#1,767 of 2,200

Other business types in Hunterdon County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in Hunterdon County, NJ?

Hunterdon County has 93 pet businesses on map listings as of September 2026. 4 of them (4%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 64 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, down 1.5% from 2019. Another 173 one-person businesses have no payroll, by official counts.

How much do households in Hunterdon County, NJ spend on pets?

About $46.6M a year, or $916 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 93 pet businesses on map listings, it comes to $501K per business. It is estimated from the incomes of the 50,860 households in Hunterdon County and national spending patterns by income.

How does Hunterdon County, NJ compare with the U.S. for pet businesses?

Hunterdon County has 18.3 pet businesses per 10,000 households, 76% above the U.S. rate of 10.4. Spending per business is $501K, 43% below the U.S. figure of $878K. At the national ratio of pet businesses to household spending, Hunterdon County would have about 53, against 93 on map listings. There is one business with payroll in the industry for every 795 households, against one for every 1,852 across the U.S. The official count fell 1.5% from 2019 to 2023, against +11.4% for the U.S.

How fast is Hunterdon County, NJ growing?

Population estimates put Hunterdon County at 131,781 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 50,860 households. The median household income in Hunterdon County is $141,715 a year, 76% above the U.S. median of $80,734. That rose 22.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hunterdon County scores 34 for pet businesses (lower middle), #1,767 of 2,200 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hunterdon County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in Hunterdon County

Screening a site or an acquisition in Hunterdon County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hunterdon County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.