Fitness and classes · County · New Jersey
Gyms and studios in Hunterdon County, NJ
The gyms and studios in Hunterdon County, NJ, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 46 out of 100: Lower middle
Ranked #1,262 of 2,088 scored counties
#18 of 21 scored counties in New Jersey
- Listings
- 139
- 23 chain locations (17%)
- Official establishments
- 50
- −9.1% since 2019
- Household spending a year
- $80.5M
- On memberships, classes and admissions · $1,582 a household
- Spending per listing
- $579K
- 13% below the U.S.
- Listings per 10k households
- 27.3
- 83% above the U.S.
- Population, 2025
- 131,781
- +2.3% since 2020
See the gyms and studios around any address in Hunterdon County
The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hunterdon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Hunterdon County spend about $80.5M a year on memberships, classes and admissions, or $1,582 per household, 61% above the U.S. average. That is about $579K of household spending for each location on map listings, 13% below the U.S. figure of $662K.
There are 139 gyms and studios on map listings in Hunterdon County as of September 2026. Chain locations make up 17% of them, against 20% across the U.S. Per 10,000 households, that is 27.3, 83% above the U.S. rate of 14.9.
The official count of businesses with payroll classed as fitness centers and recreation instruction in Hunterdon County was 50 in 2023, down 9.1% from 2019. That is one for every 1,017 households, against one for every 1,641 across the U.S. Since fiscal 2022, 5 SBA-backed loans worth $1.3M have gone to businesses classed as fitness centers and recreation instruction in Hunterdon County.
Population estimates put the population change in Hunterdon County from 2020 to 2025 at +2.3%, slower than the U.S. (+3.1%). For gyms and studios, Hunterdon County has a Groundwork market score of 46 (lower middle): #1,262 of 2,088 scored counties and #18 of 21 scored counties in New Jersey.
How Hunterdon County compares
The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Hunterdon County | New Jersey | U.S. |
|---|---|---|---|
| Listings per 10k households | 27.3 | 18.3 | 14.9 |
| Spending per listing | $579K | $675K | $662K |
| Households per official establishment | 1,017 | 1,173 | 1,641 |
| Official establishment growth, 2019–2023 | −9.1% | −1.0% | +8.2% |
| Population growth, 2020–2025 | +2.3% | +3.0% | +3.1% |
| Spending per household on memberships, classes and admissions | $1,582 | $1,238 | $983 |
| Median household income | $141,715 | $103,556 | $80,734 |
| Groundwork market score | 46 | 50 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 55 → 50−9.1% over the period
- Employees, 2023
- 875
- Annual payroll, 2023
- $18.4M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 13923 chain locations
- Listings at the U.S. rate for this spending
- 122The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 5
- Amount
- $1.3M
SBA-backed loans to businesses classed as fitness centers and recreation instruction in Hunterdon County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Hunterdon County
- Population, 2025 estimate
- 131,781+2.3% since 2020
- Households
- 50,860
- Median age
- 45.8
- Homes lived in by their owners
- 85%
- Vehicles per household
- 2.0
- Land area
- 428 sq. mi.
- People per square mile
- 304
- Median household income
- $141,715+22.8% vs. 2015–2019, before inflation
- Average household income
- $185,175
- Median home value
- $517,200
- Jobs located here
- 48,352
- Daytime population
- 111,173Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Hunterdon County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.
Or open the report at the center of Hunterdon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms, studios and classes across New Jersey
Every New Jersey market ranked →The highest-scoring counties in New Jersey for gyms and studios, numbered among those based in New Jersey, with Hunterdon County marked.
Top counties in New Jersey
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Ocean County, NJ | 69 | 301 | 12.3 | $840K | +5.6% | #282 of 2,088 |
| 2Hudson County, NJ | 67 | 390 | 13.0 | $902K | +1.8% | #337 of 2,088 |
| 3Warren County, NJ | 65 | 64 | 14.1 | $764K | +3.2% | #416 of 2,088 |
| 4Salem County, NJ | 64 | 29 | 11.7 | $769K | +2.3% | #455 of 2,088 |
| 5Middlesex County, NJ | 63 | 478 | 15.5 | $828K | +2.6% | #484 of 2,088 |
| 6Passaic County, NJ | 62 | 244 | 13.6 | $776K | +1.6% | #523 of 2,088 |
| 7Burlington County, NJ | 60 | 313 | 17.7 | $704K | +4.3% | #595 of 2,088 |
| 8Essex County, NJ | 60 | 496 | 15.5 | $699K | +4.2% | #597 of 2,088 |
| 9Union County, NJ | 56 | 378 | 18.6 | $680K | +5.0% | #776 of 2,088 |
| 10Sussex County, NJ | 56 | 116 | 20.1 | $639K | +2.9% | #782 of 2,088 |
| 18Hunterdon County, NJ | 46 | 139 | 27.3 | $579K | +2.3% | #1,262 of 2,088 |
Other business types in Hunterdon County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes46
- Gyms64
- Yoga, Pilates and fitness studios34
- Martial arts and dance studios46
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms and studios are in Hunterdon County, NJ?
As of September 2026, map listings count 139 gyms and studios in Hunterdon County. 23 of them (17%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 50 businesses with payroll classed as fitness centers and recreation instruction in 2023, down 9.1% from 2019.
How much do households in Hunterdon County, NJ spend on memberships, classes and admissions?
About $80.5M a year, or $1,582 per household. That is 61% above the U.S. average (an index of 161, where 100 is the U.S. average). Spread across the 139 gyms and studios on map listings, it comes to $579K per location. It is estimated from the incomes of the 50,860 households in Hunterdon County and national spending patterns by income.
How does Hunterdon County, NJ compare with the U.S. for gyms and studios?
Hunterdon County has 27.3 gyms and studios per 10,000 households, 83% above the U.S. rate of 14.9. Spending per location is $579K, 13% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Hunterdon County would have about 122, against 139 on map listings. There is one business with payroll in the industry for every 1,017 households, against one for every 1,641 across the U.S. The official count fell 9.1% from 2019 to 2023, against +8.2% for the U.S.
How fast is Hunterdon County, NJ growing?
Population estimates put Hunterdon County at 131,781 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 50,860 households. The median household income in Hunterdon County is $141,715 a year, 76% above the U.S. median of $80,734. That rose 22.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hunterdon County scores 46 for gyms and studios (lower middle), #1,262 of 2,088 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Hunterdon County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms and studios · All 56 business types in Hunterdon County
Screening a site or an acquisition in Hunterdon County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Hunterdon County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.