Pets · County · Missouri
Pet businesses in Wayne County, MO
How Wayne County, MO compares with other counties and the U.S. for pet businesses: competitors, household spending, official counts and growth.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 3.
- Listings
- 3
- 1 chain location (33%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $2.8M
- On pets · $616 a household
- Spending per listing
- $950K
- 8% above the U.S.
- Listings per 10k households
- 6.5
- 37% below the U.S.
- Population, 2025
- 10,782
- −1.4% since 2020
See the pet businesses around any address in Wayne County
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wayne County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $616 per household (32% below the U.S. average), households in Wayne County spend about $2.8M a year on pets. Spread across 3 pet businesses, that is $950K per business, 8% above the U.S. figure of $878K.
There are 3 pet businesses on map listings in Wayne County as of September 2026. That is 6.5 per 10,000 households, 37% below the U.S. rate of 10.4.
Official counts don’t publish a figure for pet care, veterinarians and pet stores in Wayne County, since they leave out counts under 3.
Population estimates put the population change in Wayne County from 2020 to 2025 at −1.4%, against +3.1% for the U.S. With 3 pet businesses on map listings, Wayne County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How Wayne County compares
The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Wayne County | Missouri | U.S. |
|---|---|---|---|
| Listings per 10k households | 6.5 | 11.3 | 10.4 |
| Spending per listing | $950K | $728K | $878K |
| Households per official establishment | n/a | 1,833 | 1,852 |
| Official establishment growth, 2019–2023 | n/a | +6.5% | +11.4% |
| Population growth, 2020–2025 | −1.4% | +1.9% | +3.1% |
| Spending per household on pets | $616 | $825 | $909 |
| Median household income | $47,226 | $70,702 | $80,734 |
| Groundwork market score | Not scored | 36 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 0Businesses with no payroll
- Map listings, September 2026
- 31 chain location
- Listings at the U.S. rate for this spending
- 3The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Wayne County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Wayne County
- Population, 2025 estimate
- 10,782−1.4% since 2020
- Households
- 4,623
- Median age
- 46.2
- Homes lived in by their owners
- 75%
- Vehicles per household
- 1.9
- Land area
- 759 sq. mi.
- People per square mile
- 14
- Median household income
- $47,226+37.6% vs. 2015–2019, before inflation
- Average household income
- $57,410
- Median home value
- $107,400
- Jobs located here
- 1,955
- Daytime population
- 9,019Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Wayne County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of Wayne County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across Missouri
Every Missouri market ranked →The highest-scoring counties in Missouri for pet businesses, numbered among those based in Missouri, with Wayne County marked.
Top counties in Missouri
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lincoln County, MO | 73 | 24 | 10.5 | $832K | +11.4% | #203 of 2,200 |
| 2Warren County, MO | 73 | 16 | 11.6 | $758K | +9.2% | #207 of 2,200 |
| 3Jackson County, MO | 69 | 246 | 8.0 | $1M | +2.1% | #312 of 2,200 |
| 4Osage County, MO | 68 | 5 | 9.5 | $878K | +2.7% | #355 of 2,200 |
| 5Platte County, MO | 67 | 51 | 11.6 | $858K | +6.7% | #392 of 2,200 |
| 6Clay County, MO | 64 | 109 | 10.7 | $861K | +4.3% | #508 of 2,200 |
| 7St. Charles County, MO | 64 | 201 | 12.5 | $830K | +4.9% | #511 of 2,200 |
| 8Stone County, MO | 64 | 13 | 9.6 | $773K | +4.1% | #520 of 2,200 |
| 9St. Louis County, MO | 62 | 368 | 8.9 | $1.1M | −1.2% | #570 of 2,200 |
| 10Ste. Genevieve County, MO | 61 | 7 | 9.8 | $824K | +1.1% | #618 of 2,200 |
| Wayne County, MO | Not scored | 3 | 6.5 | $950K | −1.4% |
Other business types in Wayne County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses
- Veterinarians
- Pet grooming and boarding
- Pet stores
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in Wayne County, MO?
As of September 2026, map listings count 3 pet businesses in Wayne County. The listings count vets, groomers, boarding and pet stores. No official count is published for pet care, veterinarians and pet stores in Wayne County: counts under 3 are left out.
How much do households in Wayne County, MO spend on pets?
About $2.8M a year, or $616 per household. That is 32% below the U.S. average (an index of 68, where 100 is the U.S. average). Spread across the 3 pet businesses on map listings, it comes to $950K per business. It is estimated from the incomes of the 4,623 households in Wayne County and national spending patterns by income.
How does Wayne County, MO compare with the U.S. for pet businesses?
Wayne County has 6.5 pet businesses per 10,000 households, 37% below the U.S. rate of 10.4. Spending per business is $950K, 8% above the U.S. figure of $878K. The count on map listings matches the U.S. ratio of pet businesses to household spending.
How fast is Wayne County, MO growing?
Population estimates put Wayne County at 10,782 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 4,623 households. Median household income in Wayne County is $47,226, 42% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 37.6%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wayne County has no market score for pet businesses: the score needs at least 5 on map listings, and it has 3.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Wayne County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in Wayne County
Screening a site or an acquisition in Wayne County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Wayne County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.