Groundwork

County profile · Oklahoma

Woods County, OK market data

Population, household spending and competition for 56 business types in Woods County, each scored against other counties.

Population, 2025
8,443
−1.8% since 2020
Households
3,584
Median household income
$53,275
Median home value
$139,600
Jobs located here
3,306
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Woods County by name and distance, and the households and spending within reach. Or open the report at the center of Woods County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 8,443 people live in Woods County, in 3,584 households. Population estimates show Woods County declined 1.8% from 2020 to 2025, against +3.1% for the U.S. The median household income in Woods County is $53,275 a year, 34% below the U.S. median of $80,734.

Set against the U.S., households in Woods County spend the most on vehicle insurance (an index of 144, where 100 is the U.S. average) and the least on memberships, classes and admissions (55).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

For its number of households, Woods County has the most map listings, relative to the U.S., for gas stations (3.3 times the U.S. rate) and the fewest for medical and dental practices (31% below the U.S. rate).

All 56 business types in Woods County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Woods County, OK, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes3392.1$343K9315
Auto repair and car care2467.0$148K559
Doctors, dentists and clinics2158.6$162K1063
Sit-down restaurants2055.8$566K856
Auto repair shops1644.6$223K507
Clothing, shoes and laundry1644.6$363K414
Salons, barbers and spas1541.9$182K86Under 3
Gas stations1336.3$906K387
Clothing and shoe stores1233.5$484K384
Grocery and convenience stores1130.7$1.8M52Under 3
Insurance agencies1130.7$918K738
Real estate925.1Index only123Under 3
Hair salons822.3$341K79Under 3
Real estate agents and brokers822.3Index only110Under 3
Convenience stores616.7$3.2M41Under 3
Pet businesses514.0$528K60Under 3
Fast food and sandwich shops411.2$2.8M937
Optometrists and eye care411.2$852K273
Pizza411.2$2.8M567
Spas and skin care411.2$682K78Under 3
Chiropractors38.4$1.1M47Under 3
Dentists and orthodontists38.4$1.1M116Under 3
Gyms, studios and classes38.4$642K97Under 3
Tire shops38.4$1.2M47Under 3
Veterinarians38.4$881K32Under 3
Bakeries and dessert shops25.6$5.7MToo fewUnder 3
Car washes and detailing25.6$1.8MToo fewUnder 3
Coffee shops and cafes25.6$5.7MToo fewUnder 3
Collision repair and body shops25.6$1.8MToo fewUnder 3
Funeral homes25.6$248KToo fewUnder 3
Grocery stores25.6$9.7MToo fewUnder 3
Laundromats25.6$2.9MToo fewUnder 3
Martial arts and dance studios25.6$963KToo fewUnder 3
Nail salons25.6$1.4MToo fewUnder 3
Barbershops12.8$2.7MToo fewUnder 3
Child care and preschools12.8$1.2MToo few7
Dry cleaners12.8$5.8MToo fewUnder 3
Electricians12.8$8.8MToo fewUnder 3
Home repair trades12.8$8.8MToo few5
Landscaping and lawn care12.8$4.6MToo few3
Lawn, cleaning and pest control12.8$4.6MToo few3
Oil change and quick lube12.8$3.6MToo fewUnder 3
Pet grooming and boarding12.8$2.6MToo fewUnder 3
Physical therapy12.8$3.4MToo fewUnder 3
Primary care and pediatrics12.8$3.4MToo fewUnder 3
Property management12.8Index onlyToo fewUnder 3
Yoga, Pilates and fitness studios12.8$1.9MToo fewUnder 3
Gyms00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
HVAC and plumbing00.0None listedNone listed5
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3

Household spending in Woods County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Woods County, OK by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$3.6M$994104
Gasoline and other fuels$11.8M$3,284127
Food away from home$11.3M$3,16078
Groceries$19.5M$5,44086
Personal care products and services$2.7M$76276
Child care and other personal services$1.2M$33958
Memberships, classes and admissions$1.9M$53755
Medical and dental services$3.4M$95174
Pets$2.6M$73781
Clothing, shoes and related services$5.8M$1,61979
Vehicle insurance$10.1M$2,817144
Home repairs, maintenance and insurance$8.8M$2,44581
Lawn care, cleaning and other household services$4.6M$1,27590
Rent and homeowner costs$47.8M$13,33180

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Woods County

Population, 2025 estimate
8,443−1.8% since 2020
Households
3,584
Median age
35.3
Homes lived in by their owners
65%
Vehicles per household
2.1
Land area
1,287 sq. mi.
People per square mile
7
Median household income
$53,275
Average household income
$70,993
Median home value
$139,600
Jobs located here
3,306
Daytime population
7,825Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Woods County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Woods County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Woods County, OK growing?

Population estimates put Woods County at 8,443 people in 2025, down 1.8% since 2020, against +3.1% for the U.S. It has 3,584 households.

How much do households in Woods County, OK spend?

Households in Woods County spend about $47.8M a year on rent and homeowner costs, $19.5M on groceries and $11.8M on gasoline and other fuels. Relative to the U.S., household spending in Woods County runs highest on vehicle insurance (an index of 144, where 100 is the U.S. average) and lowest on memberships, classes and admissions (55).

Which business types have the highest market scores in Woods County, OK?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Woods County, OK compare with the U.S.?

Median household income in Woods County is $53,275, 34% below the U.S. median of $80,734. The population fell 1.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $139,600, against $332,700 for the U.S. Against the U.S., map listings per household run highest for gas stations (3.3 times the U.S. rate) and lowest for medical and dental practices (31% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Woods County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Oklahoma · Every U.S. market · How we measure

Screening a site or an acquisition in Woods County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Woods County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.