Groundwork

Beauty and personal care · County · Oklahoma

Spas and skin care studios in Woods County, OK

Competitor counts, household spending and official business counts for spas and skin care studios in Woods County, OK, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
4
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$2.7M
On personal care products and services · $762 a household
Spending per listing
$682K
22% below the U.S.
Listings per 10k households
11.2
3% below the U.S.
Population, 2025
8,443
−1.8% since 2020

See the spas and skin care studios around any address in Woods County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Woods County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $762 per household (24% below the U.S. average), households in Woods County spend about $2.7M a year on personal care products and services. That works out to $682K per studio, 22% below the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.

There are 4 spas and skin care studios on map listings in Woods County as of September 2026. Per 10,000 households, that is 11.2, 3% below the U.S. rate of 11.5.

Official counts don’t publish a figure for other personal care services in Woods County, since they leave out counts under 3.

Population estimates put the population change in Woods County from 2020 to 2025 at −1.8%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Woods County compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Woods County, OK compared with Oklahoma and the U.S.
MeasureWoods CountyOklahomaU.S.
Listings per 10k households11.211.211.5
Spending per listing$682K$748K$876K
Households per official establishmentn/a6,2504,055
Official establishment growth, 2019–2023n/a+23.8%+29.8%
Population growth, 2020–2025−1.8%+4.0%+3.1%
Spending per household on personal care products and services$762$841$1,005
Median household income$53,275$65,039$80,734
Groundwork market scoreNot scored44

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
40 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Woods County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Woods County

Population, 2025 estimate
8,443−1.8% since 2020
Households
3,584
Median age
35.3
Homes lived in by their owners
65%
Vehicles per household
2.1
Land area
1,287 sq. mi.
People per square mile
7
Median household income
$53,275
Average household income
$70,993
Median home value
$139,600
Jobs located here
3,306
Daytime population
7,825Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Woods County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Woods County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Oklahoma

Every Oklahoma market ranked →

The highest-scoring counties in Oklahoma for spas and skin care studios, numbered among those based in Oklahoma, with Woods County marked.

Top counties in Oklahoma

Counties in Oklahoma ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wagoner County, OK85113.5$2.6M+14.6%#31 of 1,769
2Logan County, OK8463.4$2.8M+11.5%#35 of 1,769
3Rogers County, OK76226.0$1.5M+7.1%#111 of 1,769
4Canadian County, OK75518.8$1.1M+20.4%#130 of 1,769
5Grady County, OK68136.3$1.4M+7.7%#275 of 1,769
6Osage County, OK6663.5$2.4M+2.2%#315 of 1,769
7Creek County, OK65145.0$1.7M+4.4%#355 of 1,769
8McClain County, OK64159.1$1M+18.4%#401 of 1,769
9Sequoyah County, OK6074.5$1.6M+4.1%#510 of 1,769
10Okmulgee County, OK5953.5$2.2M+1.5%#537 of 1,769
Woods County, OKNot scored411.2$682K−1.8%

Other business types in Woods County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many spas and skin care studios are in Woods County, OK?

As of September 2026, map listings count 4 spas and skin care studios in Woods County. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in Woods County: counts under 3 are left out.

How much do households in Woods County, OK spend on personal care products and services?

About $2.7M a year, or $762 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 4 spas and skin care studios on map listings, it comes to $682K per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 3,584 households in Woods County and national spending patterns by income.

How does Woods County, OK compare with the U.S. for spas and skin care studios?

Woods County has 11.2 spas and skin care studios per 10,000 households, 3% below the U.S. rate of 11.5. Spending per studio is $682K, 22% below the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, Woods County would have about 3, against 4 on map listings.

How fast is Woods County, OK growing?

Population estimates put Woods County at 8,443 people in 2025, down 1.8% since 2020, against +3.1% for the U.S. It has 3,584 households. The median household income in Woods County is $53,275 a year, 34% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Woods County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Woods County

Screening a site or an acquisition in Woods County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Woods County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.