Groundwork

Beauty and personal care · County · Oklahoma

Hair salons in Woods County, OK

How Woods County, OK compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
8
4 chain locations (50%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$2.7M
On personal care products and services · $762 a household
Spending per listing
$341K
21% below the U.S.
Listings per 10k households
22.3
5% below the U.S.
Population, 2025
8,443
−1.8% since 2020

See the hair salons around any address in Woods County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Woods County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 8 hair salons in Woods County. 4 of them (50%) are chain locations, against 14% across the U.S. That comes to 22.3 for every 10,000 households, 5% below the U.S. rate of 23.4.

Household spending on personal care products and services in Woods County comes to about $2.7M a year: $762 per household, 24% below the U.S. average. That works out to $341K per salon, 21% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as beauty salons in Woods County: counts under 3 aren’t published. Official counts also show 24 one-person businesses without payroll.

Between 2020 and 2025, the population of Woods County declined 1.8%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Woods County compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Woods County, OK compared with Oklahoma and the U.S.
MeasureWoods CountyOklahomaU.S.
Listings per 10k households22.322.723.4
Spending per listing$341K$370K$430K
Households per official establishmentn/a2,3151,535
Official establishment growth, 2019–2023n/a+16.8%+6.0%
Population growth, 2020–2025−1.8%+4.0%+3.1%
Spending per household on personal care products and services$762$841$1,005
Median household income$53,275$65,039$80,734
Groundwork market scoreNot scored45

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
24Businesses with no payroll
Map listings, September 2026
84 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Woods County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Woods County

Population, 2025 estimate
8,443−1.8% since 2020
Households
3,584
Median age
35.3
Homes lived in by their owners
65%
Vehicles per household
2.1
Land area
1,287 sq. mi.
People per square mile
7
Median household income
$53,275
Average household income
$70,993
Median home value
$139,600
Jobs located here
3,306
Daytime population
7,825Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Woods County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Woods County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Hair salons across Oklahoma

Every Oklahoma market ranked →

The highest-scoring counties in Oklahoma for hair salons, numbered among those based in Oklahoma, with Woods County marked.

Top counties in Oklahoma

Counties in Oklahoma ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Logan County, OK882212.3$773K+11.5%#21 of 2,339
2Wagoner County, OK853410.8$845K+14.6%#38 of 2,339
3Grady County, OK783215.5$572K+7.7%#107 of 2,339
4Rogers County, OK745013.6$677K+7.1%#173 of 2,339
5Lincoln County, OK731712.9$623K+5.3%#206 of 2,339
6Osage County, OK69158.6$966K+2.2%#303 of 2,339
7McClain County, OK693219.5$482K+18.4%#335 of 2,339
8Pawnee County, OK6869.8$802K+3.1%#341 of 2,339
9Marshall County, OK68711.7$665K+6.0%#347 of 2,339
10Creek County, OK684616.3$502K+4.4%#369 of 2,339
Woods County, OKNot scored822.3$341K−1.8%

Other business types in Woods County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many hair salons are in Woods County, OK?

There are 8 hair salons on map listings in Woods County as of September 2026. 4 of them (50%) are chain locations. The listings count hair and beauty salons. No official count is published for beauty salons in Woods County: counts under 3 are left out. Official counts list 24 one-person businesses without payroll.

How much do households in Woods County, OK spend on personal care products and services?

About $2.7M a year, or $762 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 8 hair salons on map listings, it comes to $341K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 3,584 households in Woods County and national spending patterns by income.

How does Woods County, OK compare with the U.S. for hair salons?

Woods County has 22.3 hair salons per 10,000 households, 5% below the U.S. rate of 23.4. Spending per salon is $341K, 21% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, Woods County would have about 6, against 8 on map listings.

How fast is Woods County, OK growing?

Population estimates put Woods County at 8,443 people in 2025, down 1.8% since 2020, against +3.1% for the U.S. It has 3,584 households. The median household income in Woods County is $53,275 a year, 34% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Woods County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Woods County

Screening a site or an acquisition in Woods County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Woods County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.