Beauty and personal care · County · Tennessee
Nail salons in Sumner County, TN
The nail salons in Sumner County, TN, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 60 out of 100: Upper middle
Ranked #410 of 1,328 scored counties
#13 of 43 scored counties in Tennessee
- Listings
- 59
- 12 chain locations (20%)
- Official establishments
- 8
- Businesses with payroll, 2023
- Household spending a year
- $76.6M
- On personal care products and services · $975 a household
- Spending per listing
- $1.3M
- 22% below the U.S.
- Listings per 10k households
- 7.5
- 25% above the U.S.
- Population, 2025
- 215,538
- +9.2% since 2020
See the nail salons around any address in Sumner County
The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Sumner County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 59 nail salons in Sumner County. 12 of them (20%) are chain locations, against 27% across the U.S. That is 7.5 per 10,000 households, 25% above the U.S. rate of 6.0.
Household spending on personal care products and services in Sumner County comes to about $76.6M a year: $975 per household, 3% below the U.S. average. That works out to $1.3M per salon, 22% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.
Official counts show 8 businesses with payroll classed as nail salons in Sumner County in 2023. That is one for every 9,823 households, against one for every 3,754 across the U.S. Official counts also show 253 one-person businesses without payroll.
Population estimates show Sumner County grew 9.2% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for nail salons in Sumner County is 60 (upper middle), #410 of 1,328 scored counties and #13 of 43 scored counties in Tennessee.
How Sumner County compares
The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Sumner County | Tennessee | U.S. |
|---|---|---|---|
| Listings per 10k households | 7.5 | 5.9 | 6.0 |
| Spending per listing | $1.3M | $1.5M | $1.7M |
| Households per official establishment | 9,823 | 8,995 | 3,754 |
| Official establishment growth, 2019–2023 | n/a | +61.9% | +23.2% |
| Population growth, 2020–2025 | +9.2% | +5.6% | +3.1% |
| Spending per household on personal care products and services | $975 | $874 | $1,005 |
| Median household income | $90,301 | $69,595 | $80,734 |
| Groundwork market score | 60 | 48 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 7 → 8
- Employees, 2023
- 18
- Annual payroll, 2023
- $320K
- One-person businesses, 2023
- 253Businesses with no payroll
- Map listings, September 2026
- 5912 chain locations
- Listings at the U.S. rate for this spending
- 46The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as nail salons in Sumner County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Sumner County
- Population, 2025 estimate
- 215,538+9.2% since 2020
- Households
- 78,582
- Median age
- 40.5
- Homes lived in by their owners
- 72%
- Vehicles per household
- 2.1
- Land area
- 530 sq. mi.
- People per square mile
- 386
- Median household income
- $90,301+34.4% vs. 2015–2019, before inflation
- Average household income
- $113,861
- Median home value
- $393,100
- Jobs located here
- 61,310
- Daytime population
- 168,009Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Sumner County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.
Or open the report at the center of Sumner County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardNail salons across Tennessee
Every Tennessee market ranked →The highest-scoring counties in Tennessee for nail salons, numbered among those based in Tennessee, with Sumner County marked.
Top counties in Tennessee
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Maury County, TN | 78 | 16 | 3.8 | $2.4M | +16.0% | #62 of 1,328 |
| 2Jefferson County, TN | 75 | 5 | 2.3 | $3.6M | +9.3% | #82 of 1,328 |
| 3Cheatham County, TN | 74 | 5 | 3.1 | $3.1M | +4.1% | #101 of 1,328 |
| 4Blount County, TN | 71 | 25 | 4.5 | $2M | +6.0% | #138 of 1,328 |
| 5Fayette County, TN | 69 | 7 | 4.1 | $2.3M | +7.7% | #175 of 1,328 |
| 6Loudon County, TN | 69 | 12 | 5.0 | $1.9M | +15.6% | #181 of 1,328 |
| 7Robertson County, TN | 68 | 14 | 5.0 | $1.9M | +9.9% | #197 of 1,328 |
| 8Greene County, TN | 64 | 8 | 2.8 | $2.7M | +5.0% | #286 of 1,328 |
| 9Williamson County, TN | 62 | 72 | 7.8 | $1.6M | +9.0% | #354 of 1,328 |
| 10Wilson County, TN | 62 | 47 | 7.9 | $1.3M | +17.8% | #357 of 1,328 |
| 13Sumner County, TN | 60 | 59 | 7.5 | $1.3M | +9.2% | #410 of 1,328 |
Other business types in Sumner County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas54
- Hair salons68
- Barbershops66
- Nail salons60
- Spas and skin care50
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many nail salons are in Sumner County, TN?
There are 59 nail salons on map listings in Sumner County as of September 2026. 12 of them (20%) are chain locations. The listings count nail salons. Official counts show 8 businesses with payroll classed as nail salons in 2023. Another 253 one-person businesses have no payroll, by official counts.
How much do households in Sumner County, TN spend on personal care products and services?
About $76.6M a year, or $975 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 59 nail salons on map listings, it comes to $1.3M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 78,582 households in Sumner County and national spending patterns by income.
How does Sumner County, TN compare with the U.S. for nail salons?
Sumner County has 7.5 nail salons per 10,000 households, 25% above the U.S. rate of 6.0. Spending per salon is $1.3M, 22% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Sumner County would have about 46, against 59 on map listings. There is one business with payroll in the industry for every 9,823 households, against one for every 3,754 across the U.S.
How fast is Sumner County, TN growing?
Population estimates put Sumner County at 215,538 people in 2025, up 9.2% since 2020, faster than the U.S. (+3.1%). It has 78,582 households. The median household income in Sumner County is $90,301 a year, 12% above the U.S. median of $80,734. That rose 34.4% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Sumner County scores 60 for nail salons (upper middle), #410 of 1,328 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Sumner County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for nail salons · All 56 business types in Sumner County
Screening a site or an acquisition in Sumner County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Sumner County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.