Groundwork

Beauty and personal care · Small-town market · Ohio

Nail salons in the Tiffin, OH area

How the Tiffin, OH area compares with other small-town markets and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
1 chain location (25%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$20.1M
On personal care products and services · $903 a household
Spending per listing
$5M
3 times the U.S.
Listings per 10k households
1.8
70% below the U.S.
Population, 2025
54,522
−1.0% since 2020

See the nail salons around any address in the Tiffin area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Tiffin area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $903 per household (10% below the U.S. average), households in the Tiffin area spend about $20.1M a year on personal care products and services. Spread across 4 nail salons, that is $5M per salon, 3 times the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

There are 4 nail salons on map listings in the Tiffin area as of September 2026. That is 1.8 per 10,000 households, 70% below the U.S. rate of 6.0.

Official counts don’t publish a figure for nail salons in the Tiffin area, since they leave out counts under 3. Official counts list 12 one-person businesses without payroll.

Population estimates show the Tiffin area declined 1.0% from 2020 to 2025, against +3.1% for the U.S. With 4 nail salons on map listings, the Tiffin area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Tiffin area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Tiffin, OH area compared with Ohio and the U.S.
MeasureTiffin areaOhioU.S.
Listings per 10k households1.84.06.0
Spending per listing$5M$2.5M$1.7M
Households per official establishmentn/a6,4243,754
Official establishment growth, 2019–2023n/a+17.9%+23.2%
Population growth, 2020–2025−1.0%+0.9%+3.1%
Spending per household on personal care products and services$903$976$1,005
Median household income$66,025$71,389$80,734
Groundwork market scoreNot scored59

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
12Businesses with no payroll
Map listings, September 2026
41 chain location
Listings at the U.S. rate for this spending
12The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in the Tiffin area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Tiffin area

Population, 2025 estimate
54,522−1.0% since 2020
Households
22,279
Median age
41.1
Homes lived in by their owners
73%
Vehicles per household
1.9
Land area
551 sq. mi.
People per square mile
99
Median household income
$66,025+25.8% vs. 2015–2019, before inflation
Average household income
$82,475
Median home value
$154,700
Jobs located here
18,247
Daytime population
47,872Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Tiffin area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Tiffin area. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Ohio

Every Ohio market ranked →

The highest-scoring small-town markets in Ohio for nail salons, numbered among those based in Ohio, with the Tiffin area marked.

Top small-town markets in Ohio

Small-town markets in Ohio ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wooster, OH7871.6$6.1M−0.1%#13 of 387
2Wapakoneta, OH7452.6$3.8M−1.2%#30 of 387
3Athens, OH7252.2$4M+1.3%#40 of 387
4Sidney, OH7263.2$3.1M−0.2%#43 of 387
5Urbana, OH7253.2$3M+0.2%#44 of 387
6Findlay, OH72113.5$2.8M+0.1%#46 of 387
7Mount Vernon, OH70104.3$2.3M+1.9%#65 of 387
8Celina, OH6963.7$2.6M+0.5%#72 of 387
9Salem, OH68102.4$3.6M−2.2%#76 of 387
10New Philadelphia-Dover, OH62143.6$2.5M−0.9%#113 of 387
Tiffin, OHNot scored41.8$5M−1.0%

Other business types in the Tiffin area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Tiffin, OH area?

As of September 2026, map listings count 4 nail salons in the Tiffin area. The listings count nail salons. No official count is published for nail salons in the Tiffin area: counts under 3 are left out. Official counts also show 12 one-person businesses without payroll.

How much do households in the Tiffin, OH area spend on personal care products and services?

About $20.1M a year, or $903 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 4 nail salons on map listings, it comes to $5M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 22,279 households in the Tiffin area and national spending patterns by income.

How does the Tiffin, OH area compare with the U.S. for nail salons?

The Tiffin area has 1.8 nail salons per 10,000 households, 70% below the U.S. rate of 6.0. Spending per salon is $5M, 3 times the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, the Tiffin area would have about 12, against 4 on map listings.

How fast is the Tiffin, OH area growing?

Population estimates put the Tiffin area at 54,522 people in 2025, down 1.0% since 2020, against +3.1% for the U.S. It has 22,279 households. Median household income in the Tiffin area is $66,025, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Tiffin area has no market score for nail salons: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Tiffin area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Tiffin area

Screening a site or an acquisition in the Tiffin area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Tiffin area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.