Groundwork

Beauty and personal care · Metro area · Ohio

Nail salons in the Springfield, OH metro area

Competitor counts, household spending and official business counts for nail salons in the Springfield, OH metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 69 out of 100: Upper middle

Ranked #40 of 387 scored metro areas
#2 of 12 scored metro areas based in Ohio

Listings
15
4 chain locations (27%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$50.3M
On personal care products and services · $899 a household
Spending per listing
$3.4M
Twice the U.S.
Listings per 10k households
2.7
55% below the U.S.
Population, 2025
135,340
−0.4% since 2020

See the nail salons around any address in the Springfield metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Springfield metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 15 nail salons in the Springfield metro area. Of those, 4 are chain locations, or 27%, against 27% across the U.S. That comes to 2.7 for every 10,000 households, 55% below the U.S. rate of 6.0.

Households in the Springfield metro area spend about $50.3M a year on personal care products and services, or $899 per household, 11% below the U.S. average. Spread across 15 nail salons, that is $3.4M per salon, twice the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

The official count of businesses with payroll classed as nail salons in the Springfield metro area was 3 in 2023. That is one for every 18,658 households, against one for every 3,754 across the U.S. Another 35 one-person businesses have no payroll, by official counts.

Population estimates show the Springfield metro area declined 0.4% from 2020 to 2025, against +3.1% for the U.S. The Springfield metro area scores 69 (upper middle) on the Groundwork market score for nail salons, ranking #40 of 387 scored metro areas and #2 of 12 scored metro areas based in Ohio. That puts it in the top quarter of metro areas.

How the Springfield metro area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Springfield, OH metro area compared with Ohio and the U.S.
MeasureSpringfield metro areaOhioU.S.
Listings per 10k households2.74.06.0
Spending per listing$3.4M$2.5M$1.7M
Households per official establishment18,6586,4243,754
Official establishment growth, 2019–2023n/a+17.9%+23.2%
Population growth, 2020–2025−0.4%+0.9%+3.1%
Spending per household on personal care products and services$899$976$1,005
Median household income$63,132$71,389$80,734
Groundwork market score6959

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
21
Annual payroll, 2023
$913K
One-person businesses, 2023
35Businesses with no payroll
Map listings, September 2026
154 chain locations
Listings at the U.S. rate for this spending
30The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in the Springfield metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Springfield metro area

Population, 2025 estimate
135,340−0.4% since 2020
Households
55,975
Median age
41.9
Homes lived in by their owners
69%
Vehicles per household
1.8
Land area
396 sq. mi.
People per square mile
341
Median household income
$63,132+24.1% vs. 2015–2019, before inflation
Average household income
$80,369
Median home value
$169,900
Jobs located here
47,291
Daytime population
124,677Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Springfield metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Springfield metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Ohio

Every Ohio market ranked →

The highest-scoring metro areas in Ohio for nail salons, numbered among those based in Ohio (a market based in another state is listed without a number), with the Springfield metro area marked.

Top metro areas in Ohio

Metro areas in Ohio ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Columbus, OH724335.0$2.1M+4.7%#30 of 387
2Springfield, OH69152.7$3.4M−0.4%#40 of 387
3Cincinnati, OH-KY-IN683684.1$2.5M+2.7%#49 of 387
4Dayton-Kettering-Beavercreek, OH611374.0$2.4M+1.5%#91 of 387
5Mansfield, OH59153.0$2.9M−0.1%#104 of 387
6Toledo, OH581064.2$2.2M−1.0%#117 of 387
7Sandusky, OH57173.3$2.9M−2.6%#124 of 387
Weirton-Steubenville, WV-OH55163.2$2.6M−3.6%#143 of 387
8Akron, OH541284.3$2.3M0.0%#154 of 387
Wheeling, WV-OH51203.4$2.4M−3.6%#181 of 387

Other business types in the Springfield metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Springfield, OH metro area?

The Springfield metro area has 15 nail salons on map listings as of September 2026. 4 of them (27%) are chain locations. The listings count nail salons. Official counts show 3 businesses with payroll classed as nail salons in 2023. Official counts list 35 one-person businesses without payroll.

How much do households in the Springfield, OH metro area spend on personal care products and services?

About $50.3M a year, or $899 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 15 nail salons on map listings, it comes to $3.4M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 55,975 households in the Springfield metro area and national spending patterns by income.

How does the Springfield, OH metro area compare with the U.S. for nail salons?

The Springfield metro area has 2.7 nail salons per 10,000 households, 55% below the U.S. rate of 6.0. Spending per salon is $3.4M, twice the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, the Springfield metro area would have about 30, against 15 on map listings. There is one business with payroll in the industry for every 18,658 households, against one for every 3,754 across the U.S.

How fast is the Springfield, OH metro area growing?

Population estimates put the Springfield metro area at 135,340 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 55,975 households. The median household income in the Springfield metro area is $63,132 a year, 22% below the U.S. median of $80,734. That rose 24.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Springfield metro area scores 69 for nail salons (upper middle), #40 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Springfield metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Springfield metro area

Screening a site or an acquisition in the Springfield metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Springfield metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.