Groundwork

Auto · Metro area · Ohio

Insurance agencies in the Springfield, OH metro area

The insurance agencies in the Springfield, OH metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 62 out of 100: Upper middle

Ranked #120 of 387 scored metro areas
#1 of 12 scored metro areas based in Ohio

Listings
48
11 chain locations (23%)
Official establishments
25
−21.9% since 2019
Household spending a year
$90.7M
On vehicle insurance · $1,620 a household
Spending per listing
$1.9M
50% above the U.S.
Listings per 10k households
8.6
45% below the U.S.
Population, 2025
135,340
−0.4% since 2020

See the insurance agencies around any address in the Springfield metro area

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Springfield metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 48 insurance agencies in the Springfield metro area. Chain locations make up 23% of them, against 21% across the U.S. That comes to 8.6 for every 10,000 households, 45% below the U.S. rate of 15.6.

At $1,620 per household (17% below the U.S. average), households in the Springfield metro area spend about $90.7M a year on vehicle insurance. That is about $1.9M of household spending for each agency on map listings, 50% above the U.S. figure of $1.3M.

The official count of businesses with payroll classed as insurance agencies and brokerages in the Springfield metro area was 25 in 2023, down 21.9% from 2019. That is one for every 2,239 households, against one for every 966 across the U.S.

Population estimates show the Springfield metro area declined 0.4% from 2020 to 2025, against +3.1% for the U.S. The Springfield metro area scores 62 (upper middle) on the Groundwork market score for insurance agencies, ranking #120 of 387 scored metro areas and #1 of 12 scored metro areas based in Ohio.

How the Springfield metro area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Springfield, OH metro area compared with Ohio and the U.S.
MeasureSpringfield metro areaOhioU.S.
Listings per 10k households8.614.215.6
Spending per listing$1.9M$1.1M$1.3M
Households per official establishment2,2391,110966
Official establishment growth, 2019–2023−21.9%−6.8%−1.0%
Population growth, 2020–2025−0.4%+0.9%+3.1%
Spending per household on vehicle insurance$1,620$1,579$1,957
Median household income$63,132$71,389$80,734
Groundwork market score6234

Official counts and lending

Businesses

Official establishments, 2019 to 2023
25−21.9% over the period
Employees, 2023
146
Annual payroll, 2023
$11.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
4811 chain locations
Listings at the U.S. rate for this spending
72The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as insurance agencies and brokerages in the Springfield metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Springfield metro area

Population, 2025 estimate
135,340−0.4% since 2020
Households
55,975
Median age
41.9
Homes lived in by their owners
69%
Vehicles per household
1.8
Land area
396 sq. mi.
People per square mile
341
Median household income
$63,132+24.1% vs. 2015–2019, before inflation
Average household income
$80,369
Median home value
$169,900
Jobs located here
47,291
Daytime population
124,677Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Springfield metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of the Springfield metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across Ohio

Every Ohio market ranked →

The highest-scoring metro areas in Ohio for insurance agencies, numbered among those based in Ohio (a market based in another state is listed without a number), with the Springfield metro area marked.

Top metro areas in Ohio

Metro areas in Ohio ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Springfield, OH62488.6$1.9M−0.4%#120 of 387
Huntington-Ashland, WV-KY-OH5321814.3$1.6M−2.6%#167 of 387
2Cincinnati, OH-KY-IN501,28514.2$1.3M+2.7%#187 of 387
Weirton-Steubenville, WV-OH486112.3$1.5M−3.6%#193 of 387
3Dayton-Kettering-Beavercreek, OH4444012.8$1.2M+1.5%#224 of 387
4Sandusky, OH416713.1$1.3M−2.6%#243 of 387
5Columbus, OH391,30715.1$1M+4.7%#257 of 387
Wheeling, WV-OH359917.1$1.1M−3.6%#276 of 387
6Lima, OH316215.0$1.1M−1.2%#303 of 387
7Akron, OH2841614.0$1.1M0.0%#319 of 387

Other business types in the Springfield metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in the Springfield, OH metro area?

There are 48 insurance agencies on map listings in the Springfield metro area as of September 2026. 11 of them (23%) are chain locations. The listings count insurance agencies. Official counts show 25 businesses with payroll classed as insurance agencies and brokerages in 2023, down 21.9% from 2019.

How much do households in the Springfield, OH metro area spend on vehicle insurance?

About $90.7M a year, or $1,620 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 48 insurance agencies on map listings, it comes to $1.9M per agency. It is estimated from the incomes of the 55,975 households in the Springfield metro area and national spending patterns by income.

How does the Springfield, OH metro area compare with the U.S. for insurance agencies?

The Springfield metro area has 8.6 insurance agencies per 10,000 households, 45% below the U.S. rate of 15.6. Spending per agency is $1.9M, 50% above the U.S. figure of $1.3M. At the national ratio of insurance agencies to household spending, the Springfield metro area would have about 72, against 48 on map listings. There is one business with payroll in the industry for every 2,239 households, against one for every 966 across the U.S. The official count fell 21.9% from 2019 to 2023, against −1.0% for the U.S.

How fast is the Springfield, OH metro area growing?

Population estimates put the Springfield metro area at 135,340 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 55,975 households. The median household income in the Springfield metro area is $63,132 a year, 22% below the U.S. median of $80,734. That rose 24.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Springfield metro area scores 62 for insurance agencies (upper middle), #120 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Springfield metro area. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in the Springfield metro area

Screening a site or an acquisition in the Springfield metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Springfield metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.