Groundwork

Beauty and personal care · County · Minnesota

Nail salons in Morrison County, MN

The nail salons in Morrison County, MN, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
2 chain locations (50%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$13.3M
On personal care products and services · $944 a household
Spending per listing
$3.3M
99% above the U.S.
Listings per 10k households
2.8
53% below the U.S.
Population, 2025
34,620
+1.9% since 2020

See the nail salons around any address in Morrison County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Morrison County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 4 nail salons in Morrison County. Per 10,000 households, that is 2.8, 53% below the U.S. rate of 6.0.

Households in Morrison County spend about $13.3M a year on personal care products and services, or $944 per household, 6% below the U.S. average. That is about $3.3M of household spending for each salon on map listings, 99% above the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as nail salons in Morrison County: counts under 3 aren’t published. Official counts list 3 one-person businesses without payroll.

Population estimates show Morrison County grew 1.9% from 2020 to 2025, slower than the U.S. (+3.1%). With 4 nail salons on map listings, Morrison County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Morrison County compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Morrison County, MN compared with Minnesota and the U.S.
MeasureMorrison CountyMinnesotaU.S.
Listings per 10k households2.83.86.0
Spending per listing$3.3M$2.9M$1.7M
Households per official establishmentn/a3,4343,754
Official establishment growth, 2019–2023n/a+9.5%+23.2%
Population growth, 2020–2025+1.9%+2.1%+3.1%
Spending per household on personal care products and services$944$1,091$1,005
Median household income$69,446$89,062$80,734
Groundwork market scoreNot scored64

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
3Businesses with no payroll
Map listings, September 2026
42 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in Morrison County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Morrison County

Population, 2025 estimate
34,620+1.9% since 2020
Households
14,084
Median age
43.4
Homes lived in by their owners
81%
Vehicles per household
2.2
Land area
1,125 sq. mi.
People per square mile
30
Median household income
$69,446+20.1% vs. 2015–2019, before inflation
Average household income
$88,368
Median home value
$248,500
Jobs located here
10,632
Daytime population
29,184Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Morrison County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Morrison County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Minnesota

Every Minnesota market ranked →

The highest-scoring counties in Minnesota for nail salons, numbered among those based in Minnesota, with Morrison County marked.

Top counties in Minnesota

Counties in Minnesota ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wright County, MN82163.0$4M+11.1%#28 of 1,328
2St. Louis County, MN75172.0$4.9M+0.2%#78 of 1,328
3Carver County, MN74153.6$3.6M+6.6%#99 of 1,328
4Sherburne County, MN74133.7$3.2M+6.8%#100 of 1,328
5Scott County, MN73234.2$3.1M+5.1%#113 of 1,328
6Rice County, MN6962.6$4M+4.2%#161 of 1,328
7Kandiyohi County, MN6752.8$3.5M+2.3%#203 of 1,328
8Crow Wing County, MN67103.4$2.9M+4.3%#207 of 1,328
9Douglas County, MN6652.9$3.5M+2.6%#234 of 1,328
10Winona County, MN6684.0$2.4M+1.8%#244 of 1,328
Morrison County, MNNot scored42.8$3.3M+1.9%

Other business types in Morrison County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Morrison County, MN?

There are 4 nail salons on map listings in Morrison County as of September 2026. The listings count nail salons. No official count is published for nail salons in Morrison County: counts under 3 are left out. Official counts also show 3 one-person businesses without payroll.

How much do households in Morrison County, MN spend on personal care products and services?

About $13.3M a year, or $944 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 4 nail salons on map listings, it comes to $3.3M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 14,084 households in Morrison County and national spending patterns by income.

How does Morrison County, MN compare with the U.S. for nail salons?

Morrison County has 2.8 nail salons per 10,000 households, 53% below the U.S. rate of 6.0. Spending per salon is $3.3M, 99% above the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Morrison County would have about 8, against 4 on map listings.

How fast is Morrison County, MN growing?

Population estimates put Morrison County at 34,620 people in 2025, up 1.9% since 2020, slower than the U.S. (+3.1%). It has 14,084 households. The median household income in Morrison County is $69,446 a year, 14% below the U.S. median of $80,734. That rose 20.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Morrison County has no market score for nail salons: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Morrison County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Morrison County

Screening a site or an acquisition in Morrison County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Morrison County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.