Groundwork

Beauty and personal care · Small-town market · Massachusetts

Nail salons in the Nantucket, MA area

The nail salons in the Nantucket, MA area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$7.2M
On personal care products and services · $1,380 a household
Spending per listing
$1.8M
8% above the U.S.
Listings per 10k households
7.6
27% above the U.S.
Population, 2025
14,758
+3.6% since 2020

See the nail salons around any address in the Nantucket area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Nantucket area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,380 per household (37% above the U.S. average), households in the Nantucket area spend about $7.2M a year on personal care products and services. Spread across 4 nail salons, that is $1.8M per salon, 8% above the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

There are 4 nail salons on map listings in the Nantucket area as of September 2026. Per 10,000 households, that is 7.6, 27% above the U.S. rate of 6.0.

Official counts don’t publish a figure for nail salons in the Nantucket area, since they leave out counts under 3. Official counts list 4 one-person businesses without payroll.

Between 2020 and 2025, the population of the Nantucket area grew 3.6%, faster than the U.S. (+3.1%). With 4 nail salons on map listings, the Nantucket area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Nantucket area compares

The same measures for Massachusetts and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Nantucket, MA area compared with Massachusetts and the U.S.
MeasureNantucket areaMassachusettsU.S.
Listings per 10k households7.66.96.0
Spending per listing$1.8M$1.7M$1.7M
Households per official establishmentn/a2,5323,754
Official establishment growth, 2019–2023n/a+18.7%+23.2%
Population growth, 2020–2025+3.6%+2.4%+3.1%
Spending per household on personal care products and services$1,380$1,165$1,005
Median household income$139,688$103,960$80,734
Groundwork market scoreNot scored43

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
4Businesses with no payroll
Map listings, September 2026
40 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in the Nantucket area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Nantucket area

Population, 2025 estimate
14,758+3.6% since 2020
Households
5,252
Median age
42.4
Homes lived in by their owners
72%
Vehicles per household
1.9
Land area
46 sq. mi.
People per square mile
314
Median household income
$139,688
Average household income
$205,560
Median home value
$1,593,800
Jobs located here
6,570
Daytime population
13,667Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Nantucket area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Nantucket area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Other business types in the Nantucket area

Each with its Groundwork market score here, out of 100, where it has one.

Funeral services

Questions

How many nail salons are in the Nantucket, MA area?

As of September 2026, map listings count 4 nail salons in the Nantucket area. The listings count nail salons. No official count is published for nail salons in the Nantucket area: counts under 3 are left out. Official counts also show 4 one-person businesses without payroll.

How much do households in the Nantucket, MA area spend on personal care products and services?

About $7.2M a year, or $1,380 per household. That is 37% above the U.S. average (an index of 137, where 100 is the U.S. average). Spread across the 4 nail salons on map listings, it comes to $1.8M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 5,252 households in the Nantucket area and national spending patterns by income.

How does the Nantucket, MA area compare with the U.S. for nail salons?

The Nantucket area has 7.6 nail salons per 10,000 households, 27% above the U.S. rate of 6.0. Spending per salon is $1.8M, 8% above the U.S. figure of $1.7M. The count on map listings matches the U.S. ratio of nail salons to household spending.

How fast is the Nantucket, MA area growing?

Population estimates put the Nantucket area at 14,758 people in 2025, up 3.6% since 2020, faster than the U.S. (+3.1%). It has 5,252 households. Median household income in the Nantucket area is $139,688, 73% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Nantucket area has no market score for nail salons: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Nantucket area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Nantucket area

Screening a site or an acquisition in the Nantucket area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Nantucket area. Signed out, you see a blurred preview; on an account, each report is one action.

Run a site report See plans
Free10 actions over 3 days, no card

Screening many markets at once? Talk to us

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.