Groundwork

Beauty and personal care · County · Illinois

Nail salons in Sangamon County, IL

Competitor counts, household spending and official business counts for nail salons in Sangamon County, IL, set against other counties and the U.S.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #601 of 1,328 scored counties
#20 of 36 scored counties in Illinois

Listings
53
13 chain locations (25%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$84.7M
On personal care products and services · $1,000 a household
Spending per listing
$1.6M
4% below the U.S.
Listings per 10k households
6.3
5% above the U.S.
Population, 2025
194,170
−1.0% since 2020

See the nail salons around any address in Sangamon County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Sangamon County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Sangamon County comes to about $84.7M a year: $1,000 per household, in line with the U.S. average. That works out to $1.6M per salon, 4% below the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

Sangamon County has 53 nail salons on map listings as of September 2026. Chain locations make up 25% of them, against 27% across the U.S. That is 6.3 per 10,000 households, 5% above the U.S. rate of 6.0.

In 2023, official counts showed 9 businesses with payroll in Sangamon County classed as nail salons. That is one for every 9,418 households, against one for every 3,754 across the U.S. Another 244 one-person businesses have no payroll, by official counts.

Population estimates show Sangamon County declined 1.0% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for nail salons in Sangamon County is 53 (upper middle), #601 of 1,328 scored counties and #20 of 36 scored counties in Illinois.

How Sangamon County compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Sangamon County, IL compared with Illinois and the U.S.
MeasureSangamon CountyIllinoisU.S.
Listings per 10k households6.35.76.0
Spending per listing$1.6M$1.9M$1.7M
Households per official establishment9,4185,2033,754
Official establishment growth, 2019–2023n/a+24.6%+23.2%
Population growth, 2020–2025−1.0%−0.6%+3.1%
Spending per household on personal care products and services$1,000$1,063$1,005
Median household income$75,357$83,390$80,734
Groundwork market score5343

Official counts and lending

Businesses

Official establishments, 2019 to 2023
8 → 9
Employees, 2023
20
Annual payroll, 2023
$451K
One-person businesses, 2023
244Businesses with no payroll
Map listings, September 2026
5313 chain locations
Listings at the U.S. rate for this spending
51The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in Sangamon County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Sangamon County

Population, 2025 estimate
194,170−1.0% since 2020
Households
84,762
Median age
41.8
Homes lived in by their owners
71%
Vehicles per household
1.7
Land area
868 sq. mi.
People per square mile
225
Median household income
$75,357+21.7% vs. 2015–2019, before inflation
Average household income
$100,226
Median home value
$176,300
Jobs located here
128,055
Daytime population
233,017Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Sangamon County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Sangamon County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Illinois

Every Illinois market ranked →

The highest-scoring counties in Illinois for nail salons, numbered among those based in Illinois, with Sangamon County marked.

Top counties in Illinois

Counties in Illinois ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Ogle County, IL6962.9$3.5M−0.7%#162 of 1,328
2Will County, IL691275.2$2.3M+2.2%#176 of 1,328
3LaSalle County, IL67184.0$2.4M−1.5%#211 of 1,328
4DeKalb County, IL67164.0$2.4M+1.5%#212 of 1,328
5Kendall County, IL67337.3$1.7M+9.9%#227 of 1,328
6Henry County, IL6363.0$3.3M−2.2%#314 of 1,328
7Madison County, IL63484.4$2.3M−1.0%#326 of 1,328
8McLean County, IL63334.7$2.2M+0.1%#329 of 1,328
9Champaign County, IL62384.4$2.1M+1.8%#346 of 1,328
10Tazewell County, IL62264.8$2.1M−0.9%#347 of 1,328
20Sangamon County, IL53536.3$1.6M−1.0%#601 of 1,328

Other business types in Sangamon County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Sangamon County, IL?

Map listings as of September 2026 show 53 nail salons in Sangamon County. 13 of them (25%) are chain locations. The listings count nail salons. Official counts show 9 businesses with payroll classed as nail salons in 2023. Official counts list 244 one-person businesses without payroll.

How much do households in Sangamon County, IL spend on personal care products and services?

About $84.7M a year, or $1,000 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 53 nail salons on map listings, it comes to $1.6M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 84,762 households in Sangamon County and national spending patterns by income.

How does Sangamon County, IL compare with the U.S. for nail salons?

Sangamon County has 6.3 nail salons per 10,000 households, 5% above the U.S. rate of 6.0. Spending per salon is $1.6M, 4% below the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, Sangamon County would have about 51, against 53 on map listings. There is one business with payroll in the industry for every 9,418 households, against one for every 3,754 across the U.S.

How fast is Sangamon County, IL growing?

Population estimates put Sangamon County at 194,170 people in 2025, down 1.0% since 2020, against +3.1% for the U.S. It has 84,762 households. Median household income in Sangamon County is $75,357, 7% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Sangamon County scores 53 for nail salons (upper middle), #601 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Sangamon County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Sangamon County

Screening a site or an acquisition in Sangamon County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Sangamon County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.