Groundwork

Beauty and personal care · Metro area · Georgia

Nail salons in the Valdosta, GA metro area

How the Valdosta, GA metro area compares with other metro areas and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #260 of 387 scored metro areas
#3 of 14 scored metro areas based in Georgia

Listings
32
9 chain locations (28%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$44M
On personal care products and services · $775 a household
Spending per listing
$1.4M
18% below the U.S.
Listings per 10k households
5.6
7% below the U.S.
Population, 2025
153,276
+3.3% since 2020

See the nail salons around any address in the Valdosta metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Valdosta metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 32 nail salons in the Valdosta metro area. Of those, 9 are chain locations, or 28%, against 27% across the U.S. Per 10,000 households, that is 5.6, 7% below the U.S. rate of 6.0.

Household spending on personal care products and services in the Valdosta metro area comes to about $44M a year: $775 per household, 23% below the U.S. average. Spread across 32 nail salons, that is $1.4M per salon, 18% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

The official count of businesses with payroll classed as nail salons in the Valdosta metro area was 5 in 2023. That is one for every 11,357 households, against one for every 3,754 across the U.S. Official counts list 209 one-person businesses without payroll.

Population estimates put the population change in the Valdosta metro area from 2020 to 2025 at +3.3%, in step with the U.S. (+3.1%). The Valdosta metro area scores 43 (lower middle) on the Groundwork market score for nail salons, ranking #260 of 387 scored metro areas and #3 of 14 scored metro areas based in Georgia.

How the Valdosta metro area compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Valdosta, GA metro area compared with Georgia and the U.S.
MeasureValdosta metro areaGeorgiaU.S.
Listings per 10k households5.67.46.0
Spending per listing$1.4M$1.3M$1.7M
Households per official establishment11,3574,8103,754
Official establishment growth, 2019–2023n/a+39.5%+23.2%
Population growth, 2020–2025+3.3%+5.3%+3.1%
Spending per household on personal care products and services$775$926$1,005
Median household income$57,085$77,353$80,734
Groundwork market score4332

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
6
Annual payroll, 2023
$406K
One-person businesses, 2023
209Businesses with no payroll
Map listings, September 2026
329 chain locations
Listings at the U.S. rate for this spending
26The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in the Valdosta metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Valdosta metro area

Population, 2025 estimate
153,276+3.3% since 2020
Households
56,786
Median age
35.1
Homes lived in by their owners
60%
Vehicles per household
1.8
Land area
1,607 sq. mi.
People per square mile
93
Median household income
$57,085+37.1% vs. 2015–2019, before inflation
Average household income
$77,159
Median home value
$201,300
Jobs located here
52,940
Daytime population
150,077Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Valdosta metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Valdosta metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Nail salons across Georgia

Every Georgia market ranked →

The highest-scoring metro areas in Georgia for nail salons, numbered among those based in Georgia (a market based in another state is listed without a number), with the Valdosta metro area marked.

Top metro areas in Georgia

Metro areas in Georgia ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Dalton, GA54224.2$2M+3.5%#156 of 387
Chattanooga, TN-GA531506.5$1.4M+5.3%#168 of 387
2Hinesville, GA47165.3$1.5M+12.6%#222 of 387
3Valdosta, GA43325.6$1.4M+3.3%#260 of 387
4Atlanta-Sandy Springs-Roswell, GA431,8978.2$1.2M+5.9%#262 of 387
5Rome, GA42205.4$1.5M+2.8%#269 of 387
6Athens-Clarke County, GA40515.9$1.5M+3.9%#297 of 387
7Gainesville, GA39527.1$1.3M+11.4%#305 of 387
8Savannah, GA391257.8$1.2M+8.1%#308 of 387
9Augusta-Richmond County, GA-SC391737.5$1.2M+4.7%#309 of 387

Other business types in the Valdosta metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Valdosta, GA metro area?

There are 32 nail salons on map listings in the Valdosta metro area as of September 2026. 9 of them (28%) are chain locations. The listings count nail salons. Official counts show 5 businesses with payroll classed as nail salons in 2023. Official counts also show 209 one-person businesses without payroll.

How much do households in the Valdosta, GA metro area spend on personal care products and services?

About $44M a year, or $775 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 32 nail salons on map listings, it comes to $1.4M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 56,786 households in the Valdosta metro area and national spending patterns by income.

How does the Valdosta, GA metro area compare with the U.S. for nail salons?

The Valdosta metro area has 5.6 nail salons per 10,000 households, 7% below the U.S. rate of 6.0. Spending per salon is $1.4M, 18% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, the Valdosta metro area would have about 26, against 32 on map listings. There is one business with payroll in the industry for every 11,357 households, against one for every 3,754 across the U.S.

How fast is the Valdosta, GA metro area growing?

Population estimates put the Valdosta metro area at 153,276 people in 2025, up 3.3% since 2020, in step with the U.S. (+3.1%). It has 56,786 households. The median household income in the Valdosta metro area is $57,085 a year, 29% below the U.S. median of $80,734. That rose 37.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Valdosta metro area scores 43 for nail salons (lower middle), #260 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Valdosta metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Valdosta metro area

Screening a site or an acquisition in the Valdosta metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Valdosta metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.