Groundwork

Beauty and personal care · County · Georgia

Nail salons in Cobb County, GA

Competitor counts, household spending and official business counts for nail salons in Cobb County, GA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #816 of 1,328 scored counties
#26 of 77 scored counties in Georgia

Listings
237
75 chain locations (32%)
Official establishments
80
+56.9% since 2019
Household spending a year
$317.5M
On personal care products and services · $1,074 a household
Spending per listing
$1.3M
20% below the U.S.
Listings per 10k households
8.0
33% above the U.S.
Population, 2025
793,345
+3.5% since 2020

See the nail salons around any address in Cobb County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cobb County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 237 nail salons in Cobb County. 75 of them (32%) are chain locations, against 27% across the U.S. Per 10,000 households, that is 8.0, 33% above the U.S. rate of 6.0.

Household spending on personal care products and services in Cobb County comes to about $317.5M a year: $1,074 per household, 7% above the U.S. average. Spread across 237 nail salons, that is $1.3M per salon, 20% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

In 2023, official counts showed 80 businesses with payroll in Cobb County classed as nail salons, up 56.9% from 2019. That is one for every 3,696 households, against one for every 3,754 across the U.S. Official counts also show 1,416 one-person businesses without payroll. Since fiscal 2022, 5 SBA-backed loans worth $1.5M have gone to businesses classed as nail salons in Cobb County.

Population estimates put the population change in Cobb County from 2020 to 2025 at +3.5%, in step with the U.S. (+3.1%). The Groundwork market score for nail salons in Cobb County is 46 (lower middle), #816 of 1,328 scored counties and #26 of 77 scored counties in Georgia.

How Cobb County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Cobb County, GA compared with Georgia and the U.S.
MeasureCobb CountyGeorgiaU.S.
Listings per 10k households8.07.46.0
Spending per listing$1.3M$1.3M$1.7M
Households per official establishment3,6964,8103,754
Official establishment growth, 2019–2023+56.9%+39.5%+23.2%
Population growth, 2020–2025+3.5%+5.3%+3.1%
Spending per household on personal care products and services$1,074$926$1,005
Median household income$102,738$77,353$80,734
Groundwork market score4632

Official counts and lending

Businesses

Official establishments, 2019 to 2023
51 → 80+56.9% over the period
Employees, 2023
163
Annual payroll, 2023
$4.2M
One-person businesses, 2023
1,416Businesses with no payroll
Map listings, September 2026
23775 chain locations
Listings at the U.S. rate for this spending
190The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$1.5M

SBA-backed loans to businesses classed as nail salons in Cobb County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cobb County

Population, 2025 estimate
793,345+3.5% since 2020
Households
295,714
Median age
38.7
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
340 sq. mi.
People per square mile
2,282
Median household income
$102,738+31.8% vs. 2015–2019, before inflation
Average household income
$136,477
Median home value
$407,200
Jobs located here
414,080
Daytime population
823,370Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cobb County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Cobb County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for nail salons, numbered among those based in Georgia, with Cobb County marked.

Top counties in Georgia

Counties in Georgia ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Walton County, GA78133.6$2.6M+16.0%#60 of 1,328
2Oconee County, GA7596.0$1.9M+6.9%#94 of 1,328
3Effingham County, GA72114.5$2.1M+14.1%#123 of 1,328
4Coweta County, GA72325.7$1.8M+9.2%#126 of 1,328
5Pickens County, GA6964.5$2.1M+11.4%#180 of 1,328
6Gilmer County, GA6453.8$2.2M+7.9%#299 of 1,328
7Newton County, GA64204.9$1.8M+11.2%#304 of 1,328
8Bryan County, GA64116.6$1.6M+15.6%#309 of 1,328
9Walker County, GA6183.0$2.6M+3.7%#362 of 1,328
10Barrow County, GA59154.9$1.9M+18.7%#431 of 1,328
26Cobb County, GA462378.0$1.3M+3.5%#816 of 1,328

Other business types in Cobb County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Cobb County, GA?

Cobb County has 237 nail salons on map listings as of September 2026. 75 of them (32%) are chain locations. The listings count nail salons. Official counts show 80 businesses with payroll classed as nail salons in 2023, up 56.9% from 2019. Another 1,416 one-person businesses have no payroll, by official counts.

How much do households in Cobb County, GA spend on personal care products and services?

About $317.5M a year, or $1,074 per household. That is 7% above the U.S. average (an index of 107, where 100 is the U.S. average). Spread across the 237 nail salons on map listings, it comes to $1.3M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 295,714 households in Cobb County and national spending patterns by income.

How does Cobb County, GA compare with the U.S. for nail salons?

Cobb County has 8.0 nail salons per 10,000 households, 33% above the U.S. rate of 6.0. Spending per salon is $1.3M, 20% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Cobb County would have about 190, against 237 on map listings. There is one business with payroll in the industry for every 3,696 households, against one for every 3,754 across the U.S. The official count rose 56.9% from 2019 to 2023, against +23.2% for the U.S.

How fast is Cobb County, GA growing?

Population estimates put Cobb County at 793,345 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 295,714 households. The median household income in Cobb County is $102,738 a year, 27% above the U.S. median of $80,734. That rose 31.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cobb County scores 46 for nail salons (lower middle), #816 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cobb County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Cobb County

Screening a site or an acquisition in Cobb County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cobb County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.