Groundwork

Real estate · County · Georgia

Real estate businesses in Cobb County, GA

The real estate businesses in Cobb County, GA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 35 out of 100: Lower middle

Ranked #1,888 of 2,229 scored counties
#90 of 106 scored counties in Georgia

Listings
1,576
55 chain locations (3%)
Official establishments
1,086
+18.0% since 2019
Household spending a year
$5.2B
On rent and homeowner costs · $17,509 a household
Housing spending per listing (U.S. = 100)
76
24% below the U.S.
Listings per 10k households
53.3
38% above the U.S.
Population, 2025
793,345
+3.5% since 2020

See the real estate businesses around any address in Cobb County

The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cobb County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Cobb County scores 35 (lower middle) on the Groundwork market score for real estate businesses, ranking #1,888 of 2,229 scored counties and #90 of 106 scored counties in Georgia. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 1,576 real estate businesses in Cobb County. Chain locations make up 3% of them, against 6% across the U.S. Per 10,000 households, that is 53.3, 38% above the U.S. rate of 38.5.

Household spending on rent and homeowner costs in Cobb County comes to about $5.2B a year: $17,509 per household, 5% above the U.S. average. Housing spending per office is 24% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in.

In 2023, official counts showed 1,086 businesses with payroll in Cobb County classed as real estate agents, property managers, mortgage lenders and inspectors, up 18.0% from 2019. That is one for every 272 households, against one for every 414 across the U.S. Since fiscal 2022, 7 SBA-backed loans worth $865K have gone to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Cobb County. Population estimates put the population change in Cobb County from 2020 to 2025 at +3.5%, in step with the U.S. (+3.1%).

How Cobb County compares

The same measures for Georgia and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate in Cobb County, GA compared with Georgia and the U.S.
MeasureCobb CountyGeorgiaU.S.
Listings per 10k households53.339.038.5
Housing spending per listing (U.S. = 100)7692100
Households per official establishment272377414
Official establishment growth, 2019–2023+18.0%+20.8%+15.8%
Population growth, 2020–2025+3.5%+5.3%+3.1%
Spending per household on rent and homeowner costs$17,509$15,525$16,661
Median household income$102,738$77,353$80,734
Groundwork market score3537

Official counts and lending

Businesses

Official establishments, 2019 to 2023
920 → 1,086+18.0% over the period
Employees, 2023
5,361
Annual payroll, 2023
$397.6M
One-person businesses, 2023
5,478Businesses with no payroll
Map listings, September 2026
1,57655 chain locations
Listings at the U.S. rate for this spending
1,195The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
7
Amount
$865K

SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Cobb County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cobb County

Population, 2025 estimate
793,345+3.5% since 2020
Households
295,714
Median age
38.7
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
340 sq. mi.
People per square mile
2,282
Median household income
$102,738+31.8% vs. 2015–2019, before inflation
Average household income
$136,477
Median home value
$407,200
Jobs located here
414,080
Daytime population
823,370Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cobb County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.

Or open the report at the center of Cobb County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Real estate across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for real estate businesses, numbered among those based in Georgia, with Cobb County marked.

Top counties in Georgia

Counties in Georgia ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Madison County, GA801210.7302+8.8%#23 of 2,229
2Murray County, GA7963.9828+4.0%#31 of 2,229
3Banks County, GA7957.3459+17.3%#36 of 2,229
4Lamar County, GA791014.0241+12.9%#42 of 2,229
5Peach County, GA7898.5399+6.5%#49 of 2,229
6Haralson County, GA781311.1307+10.0%#55 of 2,229
7Jasper County, GA7758.4395+20.2%#66 of 2,229
8Jones County, GA77109.3369+2.8%#68 of 2,229
9Cook County, GA7657.9397+5.8%#78 of 2,229
10Harris County, GA75107.7507+6.8%#94 of 2,229
90Cobb County, GA351,57653.376+3.5%#1,888 of 2,229

Other business types in Cobb County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate businesses are in Cobb County, GA?

There are 1,576 real estate businesses on map listings in Cobb County as of September 2026. 55 of them (3%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 1,086 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 18.0% from 2019. Another 5,478 one-person businesses have no payroll, by official counts.

How much do households in Cobb County, GA spend on rent and homeowner costs?

About $5.2B a year, or $17,509 per household. That is 5% above the U.S. average (an index of 105, where 100 is the U.S. average). For the 1,576 real estate businesses on map listings, housing spending per office is 24% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in. It is estimated from the incomes of the 295,714 households in Cobb County and national spending patterns by income.

How does Cobb County, GA compare with the U.S. for real estate businesses?

Cobb County has 53.3 real estate businesses per 10,000 households, 38% above the U.S. rate of 38.5. The index of housing spending per office is 76, where 100 is the U.S. At the national ratio of real estate businesses to household spending, Cobb County would have about 1,195, against 1,576 on map listings. There is one business with payroll in the industry for every 272 households, against one for every 414 across the U.S. The official count rose 18.0% from 2019 to 2023, against +15.8% for the U.S.

How fast is Cobb County, GA growing?

Population estimates put Cobb County at 793,345 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 295,714 households. The median household income in Cobb County is $102,738 a year, 27% above the U.S. median of $80,734. That rose 31.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cobb County scores 35 for real estate businesses (lower middle), #1,888 of 2,229 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cobb County. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate businesses · All 56 business types in Cobb County

Screening a site or an acquisition in Cobb County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cobb County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.